Attentive Mobile vs. Epsilon PeopleCloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 8.9 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
Epsilon PeopleCloud
Score 8.0 out of 10
N/A
Epsilon PeopleCloud (formerly the Agility platform with Agility Harmony) is an enterprise-level email marketing and cross-channel campaign management platform competing with Responsys, Cheetah Mail, ExactTarget, etc. The vendor has a strong international presence with staff in 14 countries.N/A
Pricing
Attentive MobileEpsilon PeopleCloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AttentiveEpsilon PeopleCloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Attentive MobileEpsilon PeopleCloud
Best Alternatives
Attentive MobileEpsilon PeopleCloud
Small Businesses
OneSignal
OneSignal
Score 8.1 out of 10
Klaviyo
Klaviyo
Score 8.8 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Klaviyo
Klaviyo
Score 8.8 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Attentive MobileEpsilon PeopleCloud
Likelihood to Recommend
9.3
(7 ratings)
7.0
(1 ratings)
Usability
9.3
(4 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Attentive MobileEpsilon PeopleCloud
Likelihood to Recommend
Attentive
I genuinely enjoy working with the Attentive platform due to its user-friendly design and the hands-on support provided by their team. Over the years, we've implemented various strategies to enhance our profile performance and have experienced remarkable growth through the use of AI Pro and the recommended customer journeys.
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Epsilon
Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
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Pros
Attentive
  • The support team we work with are really knowledgeable and helpful.
  • Campaign set up and scheduling is extremely easy.
  • The platform is constantly updating with new features.
  • Reporting is very easy to pull.
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Epsilon
  • Fairly intuitive if you have previous experience with high-end email tools.
  • The training opportunities are good - they offer both online and/or live training.
  • The support we receive is very good.
  • The reporting feature is good - a lot of detailed information.
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Cons
Attentive
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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Epsilon
  • The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
  • Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
  • It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
  • Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
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Usability
Attentive
Good usability and it is easy to train new employees on the platform since it is so intuitive. Love playing around with the segmentation tools and seeing how it affects audience size for deployments. Overall, a great UI experience.
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Epsilon
No answers on this topic
Support Rating
Attentive
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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Epsilon
No answers on this topic
Alternatives Considered
Attentive
While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
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Epsilon
While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
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Return on Investment
Attentive
  • We have increased incremental income by using the AI Pro audience targeting
  • We have seen a reduction in our sending cost due to proper targeting of our engaged customers also by using AI Pro's data
  • By implementing retargeting campaigns, we have also been able to increase engagement on campaigns
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Epsilon
  • Increased email production = more communication to customers.
  • Better reporting = determine areas for improvement or scale up efforts.
  • Working on getting our triggered emails optimized - there's a great opportunity for this with this tool.
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ScreenShots