Attentive Mobile vs. Insider Growth Management Platform (GMP)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 8.2 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
Insider Growth Management Platform (GMP)
Score 7.4 out of 10
Mid-Size Companies (51-1,000 employees)
The Insider Growth Management Platform (GMP) is a martech platform accessible from a single tech stack. It brings together technologies for marketers to deliver personalized experiences and enables them to take data based actions. One of the core features introduced by GMP is Ad Audiences which brings together the disjointed worlds of adtech and martech together through using predictive segmentation technologies. Additionally, the vendor says GMP takes everything beyond conversion…N/A
Pricing
Attentive MobileInsider Growth Management Platform (GMP)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AttentiveInsider Growth Management Platform (GMP)
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Attentive MobileInsider Growth Management Platform (GMP)
Top Pros
Top Cons
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Attentive MobileInsider Growth Management Platform (GMP)
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User Ratings
Attentive MobileInsider Growth Management Platform (GMP)
Likelihood to Recommend
3.1
(4 ratings)
9.0
(2 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Attentive MobileInsider Growth Management Platform (GMP)
Likelihood to Recommend
Attentive
Attentive Mobile is great for those who actively want to build and talk to their community. The goal is to send two messages per week to optimize revenue while balancing out unsubscribes. If a client has trouble with content or finding appropriate marketing messages to send, Attentive Mobile might not be a good fit.
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Insider
Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.
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Pros
Attentive
  • Account management
  • Platform interface
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Insider
  • Excellent Customer Success Support
  • Clear and Understandable Reporting Especially for Digital Marketers
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Cons
Attentive
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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Insider
  • Attention to detail, checking for errors and bugs.
  • Support could be improved.
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Usability
Attentive
Very easy to set up flows and individual campaigns. Creating a segment is also very easy and all fields are very intuitive.
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Insider
No answers on this topic
Support Rating
Attentive
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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Insider
No answers on this topic
Alternatives Considered
Attentive
No contract, no problem.
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Insider
Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
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Return on Investment
Attentive
  • Some clients seeing 50x ROAS (which plateaus eventually)
  • All clients making money
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Insider
  • Improved conversion rate.
  • Increased online sales.
  • Increased leads.
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ScreenShots

Insider Growth Management Platform (GMP) Screenshots

Screenshot of Personalization StepsScreenshot of Predictive SegmentationScreenshot of Reporting Module