Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.
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PAR Punchh
Score 7.4 out of 10
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PAR Punchh is a loyalty and offers solution that focuses on providing restaurants with the tools and services to create branded and consistent in-store and digital customer experiences.
I genuinely enjoy working with the Attentive platform due to its user-friendly design and the hands-on support provided by their team. Over the years, we've implemented various strategies to enhance our profile performance and have experienced remarkable growth through the use of AI Pro and the recommended customer journeys.
We launched the program quickly and on schedule, Punchh has continued to evolve and enhance to adapt to our changing business needs, importantly developing integrations with other key partners —Olo, PAR Brink POS. I think it's ideal for a brand of our size with under 200 locations, perhaps for a chain of more than 2,000 locations, it could be worth considering building an in-house solution as a potential cost saving.
Reward-based App material. Punchh is great platform for reward tracking and fulfillment. I have not found one that does a better job at customer loyalty.
Look carefully into the integrations, find out exactly what is possible. We launched when we had Monkey Media as our online ordering tool, although it was integrated, we ended up having to move to Olo just because it was such a stronger integration.
I would re-think having Facebook as an option to allow registration and signup to our app. This was recommended by Punchh, but we ended up getting so many out of date email addresses in our system that were associated with the Facebook account.
One thing we wanted to launch with was a gift card integration, but due to Punchh not being PCI compliant, and due to other technological limitations, that's not something we've been able to bring into our loyalty app, which would be nice to have.
The platform is incredibly user-friendly, making navigation and data retrieval effortless. I particularly appreciate the integration of AI, which enhances messaging, audience targeting, and engagement-based suppressions. While I’d welcome any new enhancements, the platform is already well-structured and highly effective.
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
The customer success people are not as invested as it seems they should be in their clients' business, at least not for the amount of money the platform costs. I am always looking for best practices to be provided or at least discussed with my AM, and she doesn't ever seem to care about what others are doing in my industry.
While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
We were looking for a partner who would help us get a loyalty program and a mobile app launched quickly, Punchh delivered our app on-time, the cost was very competitive and Punchh was being used by similarly sized brands in the restaurant industry. The integrations were in place and Punchh offered the Product functionality and performance we were looking for.
After switching to Attentive Mobile we were able to launch several new journeys and make improvements to others that had large positive impact on our marketing journey revenue and click rates YoY.
We were able to easily launch an SMS program that collected over 100k subscribers in one year.
We were able to easily A/B test in our journeys to increase revenue.
