Autoklose vs. Listrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Autoklose
Score 8.6 out of 10
Small Businesses (1-50 employees)
Autoklose headquartered in Toronto provides an SEP solution, presenting a combined package of sales email automation and tracking, contact and email campaign management with sequence templates and optimization, sales intelligence with contact verification, follow-up tracking, and integration with commonly used CRMs (e.g. Salesforce), marketing suites (e.g. Hubspot), and email marketing tools (Mailchimp) to coordinate activites between them.N/A
Listrak
Score 8.8 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Pricing
AutokloseListrak
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AutokloseListrak
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Best Alternatives
AutokloseListrak
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Mautic
Mautic
Score 9.0 out of 10
Medium-sized Companies
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
The Trade Desk
The Trade Desk
Score 7.8 out of 10
Enterprises
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AutokloseListrak
Likelihood to Recommend
8.6
(33 ratings)
7.1
(10 ratings)
Likelihood to Renew
9.1
(2 ratings)
-
(0 ratings)
Usability
9.2
(30 ratings)
-
(0 ratings)
Availability
9.1
(1 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
8.5
(30 ratings)
-
(0 ratings)
In-Person Training
9.1
(1 ratings)
-
(0 ratings)
Online Training
9.1
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
Configurability
9.1
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
9.1
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
AutokloseListrak
Likelihood to Recommend
VanillaSoft
If someone only runs a campaign using email and telephone communication, Autoklose is perfect, and I highly recommend it. If someone uses a more diverse set of tools and wants a more complex type of sequence, Autoklose does not allow their users to program communication tools that some other tools and software allow.
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Listrak
It is definitely a contender if you run an e-commerce website. It connects with a host of different e-comm platforms (we use Magento) which makes product recommendations, purchase history/amounts, website behavior, etc. a lot easier to segment on and set trigger campaigns or targeted sends. If you're a B2B company, you probably won't want to use Listrak. The tools they have don't accommodate that segment as well as B2C, as many features would go unused since they simply don't make sense. I'm sure there are instances where Listrak would work just fine, but coming from that area previously, it is definitely a B2C tool.
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Pros
VanillaSoft
  • It is helping in editing, managing, and send[ing] out large marketing campaigns.
  • It is easy to handle multiple emails in appropriate sequence.
  • Our company [has been] using this for a very long time. It is one of the perfect email solutions we found for our organization.
  • I have been very much impressed by their support staff.
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Listrak
  • Segmentation is one of my favorite features. We love being able to pull specific audiences and tailor our marketing to the individual customer.
  • Importing and exporting lists is very self explanatory and easy to manage.
  • The main dash has a great overview of your most recent messages and metrics.
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Cons
VanillaSoft
  • AutoKlose uses your own email, (e.g. Microsoft Outlook), so it runs the risk of exceeding the Microsoft Message Rate Limit, which can be problematic for your Outlook account.
  • Additional throttling limits for the SMTP Authentication protocol are:
  • 30 messages per minute
  • Recipient rate limit of 10,000 recipients per day.
  • Exceeding these limits will cause the following issues:
  • Exceeding the per minute limit causes email delivery delays, any excess in message submission will be throttled and successively carried over to the following minutes.
  • Exceeding the per day limit causes the following error message:
  • 554 5.2.0 STOREDRV.Submission.Exception:SubmissionQuotaExceededException.
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Listrak
  • It is rare that I have issues or feel like Listrak has an area to improve in. The company is constantly ahead of the market and making additions/improvements on a monthly basis. That being said ... I have one area to suggest improvements: COMPOSER
  • Composer - Drag & Drop editor: Although their design software with the new 'Composer' is better than your average WYSIWYG editor, their drag & drop editor lacks some basic design tools that stunt your ability to design out-of-the-box email campaigns. I typically write all my email code, so this doesn’t necessarily affect me in a negative manner. But ... if coding emails isn't your strong point, then the lack of design features and limited template selection could be bothersome. (*disclaimer - I do not believe Listrak's drag & drop editor is garbage, but it does fall short when compared to some of its competition.)
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Likelihood to Renew
VanillaSoft
We love it and it works
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Listrak
No answers on this topic
Usability
VanillaSoft
Whether it's setting up integrations, creating email campaigns, managing conversations with prospects, Autoklose is a well-designed tool that provides clarity along the way for users to find their bearings, and understand what to do. The help documentation is excellent, the support is great, but the tool is built in a way that simply makes sense when you're using it.
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Listrak
No answers on this topic
Reliability and Availability
VanillaSoft
We have really had no issues.
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Listrak
No answers on this topic
Performance
VanillaSoft
Always loads fast.
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Listrak
No answers on this topic
Support Rating
VanillaSoft
Our Autoklose rep is amazing! Jelena has always gotten back to us within 24 hours, despite living on a different continent. She is completely proficient with the tool and is usually able to answer our questions with a brief email or short virtual meeting.
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Listrak
No answers on this topic
In-Person Training
VanillaSoft
Jelena is amazing! Very knowledgable. Great instructor.
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Listrak
No answers on this topic
Online Training
VanillaSoft
Jelena is fantastic. She always responds to emails immediately.
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Listrak
No answers on this topic
Implementation Rating
VanillaSoft
It is extremely easy to implement and start using right away
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Listrak
No answers on this topic
Alternatives Considered
VanillaSoft
I think that I have already said it, Autoklose has much better support and is really quick to set up and use compared with any of the other systems that I have used over the years.
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Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. We find that we do our best work with hand-holding and account support.
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Scalability
VanillaSoft
It's expensive to have a single seat for each salesperson, so the alias feature will be the perfect addition to this product.
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Listrak
No answers on this topic
Return on Investment
VanillaSoft
  • I feel the increased prospect engagement and business opportunities created supported the cost. In my industry 1 customer can support positive ROI.
  • I saw an overall increase in mass emailing effectiveness and we were able to automate majority of our campaigns which increased productivity for marketing & sales.
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Listrak
  • Increasing our awareness of effective marketing email campaigns
  • Reducing the effectiveness of our campaigns due to the complexity of software and inability to cancel our contract despite being LOYAL customers for 2 years.
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ScreenShots

Autoklose Screenshots

Screenshot of Step 01: Set up your campaignScreenshot of Step 02: Choose your recipientsScreenshot of Step 03: Select the best converting templateScreenshot of Step 04: Customize your e-mail sequence