Autoklose vs Apollo

• Ease of use.
• Multiple emails in a sequence, with A/B options as well.
• Data Tracking and Analytics are on point.
• Easy to share exports and report data with other stakeholders.
• Great integration with my CRM.

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• Handling multi-step outreach sequences -> email -> phone call reminder -> LinkedIn addition -> follow up email -> leave voicemail -> break up email
• Finding new accounts & contacts to reach out to
• Having easy to understand reporting for how your messaging is converting into meetings

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• If you're a real beginner then maybe having multiple campaigns running can be a little difficult to manage or understand the flow of the data. But their customer service has been incredible when I have questions.

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• Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word.
• The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed.
• Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above.
• The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month).

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• It has helped me gain a few hours a week back by automating my processes.
• It has helped me refine my messaging.
• It has been useful in experimenting with various sequences.

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• We've seen a significant increase in outbound leads after using this tool (almost a 200% increase MoM).
• Negative: This tool does take a considerable amount of time to learn how to use, and you likely won't see results if someone is only spending minimal time within the tool, so we have invested a bit in hiring people to manage this tool.

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