What users are saying about
30 Ratings
6 Ratings
30 Ratings
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Score 7.3 out of 100
6 Ratings
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Score 5.5 out of 100

Likelihood to Recommend

Autopilot

Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
Michael Rastall, MBA | TrustRadius Reviewer

PFL TMA

If you're working for an organization that wants to do direct mail as a tactic, [PFL Tactile Marketing Automation is] an acceptable basic solution. They can scope out mailers, price them, and help with fulfillment. But the end results of those mailers and the eye for quality has been questionable on occasion from my experience.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Autopilot
6.7
PFL TMA
WYSIWYG email editor
Autopilot
6.4
PFL TMA
Dynamic content
Autopilot
6.8
PFL TMA
Ability to test dynamic content
Autopilot
6.4
PFL TMA
A/B testing
Autopilot
6.8
PFL TMA
Mobile optimization
Autopilot
7.0
PFL TMA
Email deliverability reporting
Autopilot
6.2
PFL TMA
List management
Autopilot
7.0
PFL TMA
Triggered drip sequences
Autopilot
6.9
PFL TMA

Lead Management

Autopilot
6.5
PFL TMA
Lead nurturing
Autopilot
7.1
PFL TMA
Data quality management
Autopilot
6.2
PFL TMA
Automated sales alerts and tasks
Autopilot
6.2
PFL TMA

Campaign Management

Autopilot
7.1
PFL TMA
Event/webinar marketing
Autopilot
7.1
PFL TMA

Social Media Marketing

Autopilot
7.0
PFL TMA
Social profile integration
Autopilot
7.0
PFL TMA

Reporting & Analytics

Autopilot
6.6
PFL TMA
Dashboards
Autopilot
6.7
PFL TMA
Standard reports
Autopilot
6.6
PFL TMA

Platform & Infrastructure

Autopilot
6.2
PFL TMA
API
Autopilot
6.2
PFL TMA
Customizability
Autopilot
6.4
PFL TMA
Integration with Salesforce.com
Autopilot
6.1
PFL TMA

Pros

Autopilot

  • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
  • Easy and powerful email editing and creation built-in. No need for email template coding.
  • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
Bryan McAnulty | TrustRadius Reviewer

PFL TMA

  • EEasy to use.
  • Easy to implement.
  • Easy to manage.
Chase Zhang | TrustRadius Reviewer

Cons

Autopilot

  • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
Emily Muhoberac | TrustRadius Reviewer

PFL TMA

  • We had fulfillment issues once we scaled across the larger organization.
  • Our Marketing Team didn't see to be on board as much as our Sales Team.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Autopilot

How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well!The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
Anonymous | TrustRadius Reviewer

PFL TMA

They may not have had all the advanced features we would have wanted, but the price point made it worth using it.
Anonymous | TrustRadius Reviewer

Return on Investment

Autopilot

  • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
Anonymous | TrustRadius Reviewer

PFL TMA

  • Negative - can't accurately measure ROI / too many moving parts and people involved.
  • Positive - you can set it and sit back.
  • Negative - once you set it and sit back, you must watch/manage all the time.
Chase Zhang | TrustRadius Reviewer

Screenshots

Pricing Details

Autopilot

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Autopilot Editions & Modules

Edition
Silver$491
Gold$1491
Platinum$2491
CustomRequest by quote
  1. per month
Additional Pricing Details
Autopilot offers two pricing plans based on the number of contacts in your marketing database. Both plans include unlimited emails with no hidden fees or setup charges. Pay monthly or annually for a 20% discount.

PFL TMA

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Starting at $10,000

PFL TMA Editions & Modules

Additional Pricing Details
Contact us for more information and to request a custom quote: https://www.pfl.com/discover-how-to-start/

Rating Summary

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