Ortto vs. SendPulse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ortto
Score 8.8 out of 10
Mid-Size Companies (51-1,000 employees)
Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$509
per month
SendPulse
Score 8.7 out of 10
N/A
SendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
Pricing
OrttoSendPulse
Editions & Modules
Professional
$509/mo, paid annually
per month
Business
$849/mo, paid annually
per month
Enterprise
$1,699/mo, paid annually
per month
No answers on this topic
Offerings
Pricing Offerings
OrttoSendPulse
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details—Pricing starts from $9 a month and depends on the number of messages sent.
More Pricing Information
Community Pulse
OrttoSendPulse
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
OrttoSendPulse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ortto
9.0
11 Ratings
15% above category average
SendPulse
6.5
11 Ratings
22% below category average
WYSIWYG email editor8.911 Ratings5.011 Ratings
Dynamic content8.98 Ratings4.011 Ratings
Ability to test dynamic content8.98 Ratings8.09 Ratings
A/B testing8.98 Ratings8.08 Ratings
Mobile optimization8.910 Ratings6.011 Ratings
Email deliverability reporting9.911 Ratings7.011 Ratings
List management8.911 Ratings6.011 Ratings
Triggered drip sequences8.911 Ratings8.09 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ortto
9.2
11 Ratings
17% above category average
SendPulse
-
Ratings
Lead nurturing automation9.911 Ratings00 Ratings
Data quality management8.910 Ratings00 Ratings
Automated sales alerts and tasks8.99 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ortto
8.9
9 Ratings
16% above category average
SendPulse
-
Ratings
Event/webinar marketing8.99 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ortto
8.9
8 Ratings
17% above category average
SendPulse
-
Ratings
Social profile integration8.98 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ortto
8.9
12 Ratings
17% above category average
SendPulse
8.2
11 Ratings
6% above category average
Dashboards8.912 Ratings9.010 Ratings
Standard reports8.912 Ratings7.011 Ratings
Custom reports00 Ratings8.58 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ortto
8.9
9 Ratings
16% above category average
SendPulse
-
Ratings
API8.98 Ratings00 Ratings
Customizability8.99 Ratings00 Ratings
Integration with Salesforce.com8.97 Ratings00 Ratings
Best Alternatives
OrttoSendPulse
Small Businesses
Vbout
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Score 9.5 out of 10
VerticalResponse
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Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
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User Ratings
OrttoSendPulse
Likelihood to Recommend
8.9
(12 ratings)
5.0
(11 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
-
(0 ratings)
8.2
(1 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
OrttoSendPulse
Likelihood to Recommend
Ortto
Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
Read full review
SendPulse Ltd.
SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
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Pros
Ortto
  • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
  • Easy and powerful email editing and creation built-in. No need for email template coding.
  • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
Read full review
SendPulse Ltd.
  • One of the best features of this software is its user interface. I found it very intuitive.
  • It has sms feature also which is a great add-on to this software.
  • It has live chat support feature. And I find it very helpful when i find any technical problem.
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Cons
Ortto
  • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
Read full review
SendPulse Ltd.
  • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
  • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
  • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
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Likelihood to Renew
Ortto
No answers on this topic
SendPulse Ltd.
Because I love how easy and intuitive SendPulse is.
Read full review
Usability
Ortto
No answers on this topic
SendPulse Ltd.
I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
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Support Rating
Ortto
No answers on this topic
SendPulse Ltd.
Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
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Implementation Rating
Ortto
No answers on this topic
SendPulse Ltd.
When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
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Alternatives Considered
Ortto
How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well! The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
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SendPulse Ltd.
For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
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Return on Investment
Ortto
  • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
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SendPulse Ltd.
  • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
  • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
  • It made brand building very easy among my clients.
Read full review
ScreenShots

Ortto Screenshots

Screenshot of Creates a single view of the customer journey to create more meaningful connections with an audience in the moments that matter.Screenshot of Custom activities that represent product-qualifying actions or behaviors that lead to growth, that can be used to enter people into customer journeys, create target audiences, or build reports and dashboards.Screenshot of Ortto can create pop-ups, forms, bars, notifications, screen takeovers, banners, reactions, spin wheels, surveys, videos, countdowns and collect feedback. Contacts captured from tracked forms can be added to customer journeys.Screenshot of Event-based journeys can be built in minutes and help to create connections with customers. Journeys can include email, SMS, and in-app messaging for critical customer moments.Screenshot of A drag and drop editor can be used to achieve pixel-perfect designs and go beyond opens and click-throughs and attribute revenue to every email.Screenshot of Business Intelligence reporting, not just open and click rates. Ortto gives businesses instant, real-time access to simplified business intelligence, reporting, and dashboard tools with built-in revenue attribution to track the metrics that matter.

SendPulse Screenshots

Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android