Avid MediaCentral vs. Bloomreach Commerce Experience Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Avid MediaCentral
Score 5.9 out of 10
N/A
Avid offers MediaCentral, a suite of enterprise digital and media asset management applications supporting asset creation, location, arranging, and publication workflow.N/A
Bloomreach Commerce Experience Cloud
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase. Bloomreach products include:N/A
Pricing
Avid MediaCentralBloomreach Commerce Experience Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Avid MediaCentralBloomreach Commerce Experience Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsBloomreach pricing is quote-based.
More Pricing Information
Community Pulse
Avid MediaCentralBloomreach Commerce Experience Cloud
Top Pros
Top Cons

No answers on this topic

Features
Avid MediaCentralBloomreach Commerce Experience Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.5
51 Ratings
4% below category average
WYSIWYG email editor00 Ratings7.746 Ratings
Dynamic content00 Ratings7.847 Ratings
Ability to test dynamic content00 Ratings7.546 Ratings
Landing pages00 Ratings6.920 Ratings
A/B testing00 Ratings7.949 Ratings
Mobile optimization00 Ratings7.339 Ratings
Email deliverability reporting00 Ratings7.750 Ratings
List management00 Ratings7.039 Ratings
Triggered drip sequences00 Ratings8.133 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.4
38 Ratings
4% below category average
Lead nurturing automation00 Ratings8.131 Ratings
Lead scoring and grading00 Ratings7.131 Ratings
Data quality management00 Ratings7.534 Ratings
Automated sales alerts and tasks00 Ratings7.015 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.1
34 Ratings
7% below category average
Calendaring00 Ratings7.132 Ratings
Event/webinar marketing00 Ratings7.123 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.2
28 Ratings
4% below category average
Social sharing and campaigns00 Ratings7.526 Ratings
Social profile integration00 Ratings6.815 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.4
51 Ratings
1% below category average
Dashboards00 Ratings7.551 Ratings
Standard reports00 Ratings7.248 Ratings
Custom reports00 Ratings7.548 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Avid MediaCentral
-
Ratings
Bloomreach Commerce Experience Cloud
7.6
78 Ratings
0% above category average
API00 Ratings7.873 Ratings
Role-based workflow & approvals00 Ratings6.936 Ratings
Customizability00 Ratings7.442 Ratings
Integration with Salesforce.com00 Ratings7.25 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.34 Ratings
Integration with SugarCRM00 Ratings7.53 Ratings
Third-party software integrations00 Ratings7.324 Ratings
Best Alternatives
Avid MediaCentralBloomreach Commerce Experience Cloud
Small Businesses
Adobe Bridge
Adobe Bridge
Score 8.8 out of 10
Vbout
Vbout
Score 9.5 out of 10
Medium-sized Companies
MediaValet
MediaValet
Score 9.8 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
MediaValet
MediaValet
Score 9.8 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Avid MediaCentralBloomreach Commerce Experience Cloud
Likelihood to Recommend
-
(0 ratings)
9.3
(142 ratings)
Likelihood to Renew
-
(0 ratings)
8.4
(7 ratings)
Usability
-
(0 ratings)
8.5
(54 ratings)
Availability
-
(0 ratings)
8.5
(14 ratings)
Performance
-
(0 ratings)
8.4
(13 ratings)
Support Rating
-
(0 ratings)
9.0
(105 ratings)
In-Person Training
-
(0 ratings)
7.8
(2 ratings)
Online Training
-
(0 ratings)
9.1
(2 ratings)
Implementation Rating
-
(0 ratings)
6.8
(4 ratings)
Configurability
-
(0 ratings)
8.2
(2 ratings)
Ease of integration
-
(0 ratings)
8.7
(2 ratings)
Product Scalability
-
(0 ratings)
8.2
(14 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(2 ratings)
Vendor pre-sale
-
(0 ratings)
7.7
(2 ratings)
User Testimonials
Avid MediaCentralBloomreach Commerce Experience Cloud
Likelihood to Recommend
Avid Technology
No answers on this topic
Bloomreach
Bloomreach has great support. So when you feel a bit lost or stuck on a problem, there is always somebody to help you out with your problem. Not just in a chat, but also on zoom call where you can explain or show your problem. Also they always check if the problem is solved the other day and if everything is working as I need.
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Pros
Avid Technology
No answers on this topic
Bloomreach
  • All in one. We have experience working with other CDP/Marketing suites and it is really difficult to connect their different modules. Bloomreach Engagement has been built to be a single product which makes everything easy to use
  • Fast and real-time. Other platforms struggle with getting real-time volumes or segmenting based on real-time events, that is not the case with Bloomreach Engagement
  • GCP partnership. Being deployed over GCP and having BigQuery as raw data export makes really easy to expand and connect with existing stacks
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Cons
Avid Technology
No answers on this topic
Bloomreach
  • While Importing the offline data, sometimes the auto detection is failed to detect the csv file
  • While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
  • it would be great if we receive email for successfully finished imports too
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Likelihood to Renew
Avid Technology
No answers on this topic
Bloomreach
So far, Hippo is our ideal tool given its use of open standards which helps us to have a clear overview of what's coming next in the future Hippo releases. We are very confident in the future-readiness of the product
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Usability
Avid Technology
No answers on this topic
Bloomreach
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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Reliability and Availability
Avid Technology
No answers on this topic
Bloomreach
99% of the time the site is available for when we need to use. With any cloud based software there will be occasion that there is an outage but this is communicated effectively and dealt with quickly. This has never got in the way of what we need to do in our day to day work and wouldn't be thought of as a problem
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Performance
Avid Technology
No answers on this topic
Bloomreach
The search API is very fast (150ms), even considering we have nearly 2 million products in our catalog. The console pages where you do your configuration, add ranking rules and synonyms are sometimes a bit slower to load, but your customer would not notice any of that. The reports pages are also not the fastest, but definitely okay
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Support Rating
Avid Technology
No answers on this topic
Bloomreach
When I get through to support they are absolutely amazing but I think sometimes the wait can be too long. From experience I also know HubSpot and Dotdigital allow for live calls or call-backs which gives you that extra layer of support and satisfaction. That alone would have taken this score to a 9.
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In-Person Training
Avid Technology
No answers on this topic
Bloomreach
The team was really helpful in explaining
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Online Training
Avid Technology
No answers on this topic
Bloomreach
It gives clear overview in each and every concepts
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Implementation Rating
Avid Technology
No answers on this topic
Bloomreach
None it went smoothly
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Alternatives Considered
Avid Technology
No answers on this topic
Bloomreach
Bloomreach is a really easy to use platform compared to other CRM systems and allow faster integration to the other data sources. It allowed deduping services and the ammonization feature for data protection is really easy to set up which fields contain personal information and therefore remove the data when a customer request it.
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Scalability
Avid Technology
No answers on this topic
Bloomreach
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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Return on Investment
Avid Technology
No answers on this topic
Bloomreach
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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ScreenShots

Bloomreach Commerce Experience Cloud Screenshots

Screenshot of Funnels that simplify targeting.Screenshot of Retention provides insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of Web layers with A/B testingScreenshot of Drag and drop campaign editorScreenshot of WYSIWYG Email editor & Fully customisable Email templatesScreenshot of CRM with 360° customer behaviour history