Awardco vs. PFL Direct Mail Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Awardco
Score 7.9 out of 10
Enterprise companies (1,001+ employees)
Amazon are available through Awardco for rewards and recognition. Awardco has partnered with Amazon Business to bring millions of reward choices, lower vendor fees and dollar-for-dollar recognition spend to organizations. The vendor boasts more choice, more capability, and less spend, in a simple platform.N/A
PFL Direct Mail Platform
Score 9.3 out of 10
N/A
PFL helps businesses deliver authentic moments by creating impactful direct mail that is data-driven, bringing measurement, personalization, and predictability from digital to direct mail. PFL offers direct mail that is... Simplified: PFL simplifies direct mail execution by managing the entire process under one roof from strategy and production to delivery and measurement. Engaging: Supports engagement that results in action by paring digital tactics with memorable…
$40,000
per year
Pricing
AwardcoPFL Direct Mail Platform
Editions & Modules
Awardco Enterprise
Varies
Recognition program needs
No answers on this topic
Offerings
Pricing Offerings
AwardcoPFL Direct Mail Platform
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup fee$10,000
Additional DetailsAwardco Enterprise is priced fairly depending on your recognition program needs, and is often much lower than the industry standard. Our previous customers have found that they can use a portion of their previous recognition budget to implement and utilize Awardco, and the rest of the funds can be directed immediately back to their employees, thus rewarding them even more than before.
More Pricing Information
Best Alternatives
AwardcoPFL Direct Mail Platform
Small Businesses

No answers on this topic

Iterable
Iterable
Score 8.5 out of 10
Medium-sized Companies
Bonusly
Bonusly
Score 8.5 out of 10
Iterable
Iterable
Score 8.5 out of 10
Enterprises
Achievers
Achievers
Score 7.4 out of 10
Alyce by Sendoso
Alyce by Sendoso
Score 9.1 out of 10
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User Ratings
AwardcoPFL Direct Mail Platform
Likelihood to Recommend
10.0
(2 ratings)
9.3
(33 ratings)
Likelihood to Renew
-
(0 ratings)
7.3
(1 ratings)
Usability
-
(0 ratings)
7.3
(1 ratings)
Support Rating
7.5
(2 ratings)
9.4
(3 ratings)
Product Scalability
-
(0 ratings)
9.9
(3 ratings)
User Testimonials
AwardcoPFL Direct Mail Platform
Likelihood to Recommend
Awardco
Awardco has something for everyone. I have employees in a variety of age groups and some want to travel, some want a tangible item, and others feel like they don't really need/want anything so they choose a gift card so they can use it how and when they choose. Awardco allows that flexibility. Also, if the individual isn't ready to make a selection right away, they can save their points to use at a later time. If an individual would like to select an item larger than their award amount, they are not able to add dollars to their personal account, which may cause some frustration to an individual.
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PFL
The reason it's not a seven or above is purely because of the timing of a solution we had requested originally back in August 2023. It's now February 2024, and we're waiting for a wow-factor pitch deck. Previously, we only received a demo recording and an order form quote. These truthfully aren't helpful enough to convince and sway our senior leaders into spending the $35k+ investment into the PMC.
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Pros
Awardco
  • Every employee has an account.
  • There are multiple ways to use your points.
  • All points are stored in one place & easy to find.
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PFL
  • Personalization: It allows us to create highly personalized direct mail pieces tailored to individual recipients. For instance, we can include the recipient's name, relevant product recommendations, or even custom images that resonate with their preferences.
  • Multi-Channel Integration: The platform seamlessly integrates with our existing digital marketing tools and CRM systems. It enables us to orchestrate cohesive campaigns that combine email, social media, and direct mail to reach our target audience through multiple touchpoints.
  • Automated Workflows: PFL offers robust automation capabilities, streamlining the entire direct mail process. We can set triggers, such as website visits or email engagement, to automatically trigger the sending of personalized direct mail pieces, ensuring timely and relevant outreach.
  • Variable Data Printing: The platform simplifies variable data printing, enabling us to print custom content for each recipient efficiently. This is particularly useful for A/B testing different messaging or designs within a single campaign.
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Cons
Awardco
  • I would like the system to be able to send email notifications to more than the employee and the HR Manager. It would be great if we could include the manager and the GM as well. Now I just forward the message to the others.
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PFL
  • There is no built-in functionality to automate direct mail; this has to be created through triggers in Salesforce.
  • The sales cloud integration didn't give us the syncing or reporting we thought would be available.
  • We would like to see more support from team members in the post-onboarding process.
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Likelihood to Renew
Awardco
No answers on this topic
PFL
I will continue to use the platform as long as my employer provides access, but I do not have purchasing power myself.
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Usability
Awardco
No answers on this topic
PFL
The UI is friendly, clear, and accessible, and I access it directly through the interface (Salesforce) that I perform my function in every day. It is intuitive to navigate, and I am able to find most functionalities I need without the need to consult an admin and/or support teams.
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Support Rating
Awardco
I am giving a "middle of the road" rating of 5 because I don't have experience with Awardco support. I have never had to reach out to the support team for anything, so I don't have any substantial feedback in this particular area. The program is so easy to use, so I've never needed to contact the support team.
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PFL
Only thing holding me back from a perfect 10 would be the timelines for involving the technical team on occasion. There have been a few times where the PFL technical support team has been booked up for days or more than a week out which can delay our project timelines. This doesn't happen often, let me be clear. But when it does, it's usually at the worst time for our campaigns.
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Alternatives Considered
Awardco
I have only used a few other award programs and selections have been extremely limited. There is nothing worse than receiving a catalog with 10-15 items to choose from and you don't really want any of the items. It is even worse when the company spends two to three times the cost on a gift that can be purchased elsewhere for much, much less. The employee has an idea how much something costs and as a result feels like the company didn't appreciate them by giving an inexpensive gift. Awardco gifts are dollar for dollar.
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PFL
JourneyMail is one I have evaluated. It did not seem as full featured as PFL Direct Mail Platform, nor did it integrate with the rest of the Salesforce products like PFL Direct Mail Platform (journeymail ONLY integrates to marketing cloud). My customers tend to be cross-cloud and own multiple products and want solutions that can integrate across their stack easily.
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Scalability
Awardco
No answers on this topic
PFL
It does take a while to launch or re-launch a campaign, which can make it difficult to pivot quickly. However, if you're integrated with Marketo, then PFL is as scalable as your database and marketing strategy! The sky is the limit in terms of creativity. Post launch, the program is hands-off apart from report monitoring and potential optimization tweaks.
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Return on Investment
Awardco
  • We are a company that thrives on competition & rewards. Awardco has helped us simplify that rewards process, and it's much easier for us as we create competition prizes.
  • Our employees are much more engaged in the competitions because they know they will win points that can be used on just about anything.
  • Since we've started using Awardco we have hit record numbers in sales in a month.
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PFL
  • We've sometimes struggled to maintain a positive ROI due to some issues with packages not arriving, arriving broken, or including the wrong items.
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ScreenShots

Awardco Screenshots

Screenshot of Simple, direct, and transparent, the Awardco platform makes it easy to recognize anyone in your organization.

PFL Direct Mail Platform Screenshots

Screenshot of Custom kits available for useScreenshot of Entering the sender addressScreenshot of Personalization at scale with custom messaging and signaturesScreenshot of Product selection with product details, template data, and advanced options