Likelihood to Recommend AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
Read full review Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
Read full review Pros List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro. List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria. Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders. Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list. Read full review Fairly intuitive if you have previous experience with high-end email tools. The training opportunities are good - they offer both online and/or live training. The support we receive is very good. The reporting feature is good - a lot of detailed information. Read full review Cons Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one. Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services. Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account. Read full review The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying. Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were. It would be nice to see performance reports available within the campaign itself, as well as within the reporting section. Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous. Read full review Likelihood to Renew AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Read full review Usability See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Read full review Support Rating I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
Read full review Alternatives Considered We often use
Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs.
Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
Read full review While both Epsilon Agility Harmony and
Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than
HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
Read full review Return on Investment Aweber delivers my email fast and reliably, never had a problem tech support could not handle (by the way, their support is great!) Since I have been with Aweber for so many years, I have an unlimited plan for a very affordable rate Aweber may not be a sexy as some of the new kids on the block, but it is a solid offering you should consider when choosing an autoresponder Read full review Increased email production = more communication to customers. Better reporting = determine areas for improvement or scale up efforts. Working on getting our triggered emails optimized - there's a great opportunity for this with this tool. Read full review ScreenShots