What users are saying about
93 Ratings
54 Ratings
93 Ratings
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Score 8.6 out of 100
54 Ratings
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Score 8.3 out of 100

Feature Set Ratings

    Communication

    Balsamiq

    Feature Set Not Supported
    N/A
    7.0

    Zeplin

    70%
    Zeplin ranks higher in 1/1 features

    Notifications

    N/A
    0 Ratings
    7.0
    70%
    1 Rating

    File Sharing & Management

    Balsamiq

    Feature Set Not Supported
    N/A
    8.5

    Zeplin

    85%
    Zeplin ranks higher in 2/2 features

    Document collaboration

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Access control

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Attribute Ratings

    • Balsamiq is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew
    • Zeplin is rated higher in 1 area: Support Rating
    • Balsamiq and Zeplin are tied in 1 area: Usability

    Likelihood to Recommend

    9.9

    Balsamiq

    99%
    29 Ratings
    8.3

    Zeplin

    83%
    18 Ratings

    Likelihood to Renew

    10.0

    Balsamiq

    100%
    1 Rating
    8.2

    Zeplin

    82%
    1 Rating

    Usability

    8.0

    Balsamiq

    80%
    1 Rating
    8.0

    Zeplin

    80%
    1 Rating

    Support Rating

    5.0

    Balsamiq

    50%
    2 Ratings
    9.0

    Zeplin

    90%
    7 Ratings

    Likelihood to Recommend

    Balsamiq

    Balsamiq is very well suited for mocking up / prototyping UIs for systems or apps. The really good thing about it is that the wireframes it produces do not look like real screens but all the same do look nice, neat and tidy. This allows you to express and design how your interface will looks and even work, but it also expresses that these are just wireframes. I have had problems throughout my career when I have mocked up UIs with HTML, often users and stakeholders think that the system is ready to be used or not far off, they can't seem to grasp that there is nothing behind it. Balsamiq helps here because the wireframes are in a hand drawn style, so they can't be confused with a near-ready or working system.
    Anonymous | TrustRadius Reviewer

    Zeplin

    Zeplin is, overall, really great for what it’s known for: design handoffs to development teams. Thus, it’s an excellent tool for scenarios in which the design and development teams do not work very closely. Because it allows users to use the tool on various platforms, it’s also great for teams in which there are in-house and remote (or contract) staff working on a single project. The tool is pretty lightweight once users are on-boarded, so it’s also great for larger teams. However, it can take significant time to onboard people to it, so it might not be great for more rushed projects. It also doesn’t have a ton of functionality beyond supporting design handoffs, so one might choose a more inclusive tool, such as Figma, to support more steps in the design process. Finally, Zeplin is costly and its rates are pretty inflexible, so this might not be the most ideal tool for more cash-strapped teams who want to use Zeplin for more than one project at a time.
    Anonymous | TrustRadius Reviewer

    Pros

    Balsamiq

    • Low-fidelity wireframing—Balsamiq offers tools to create lo-fi wireframes without the messiness and confusion that often comes along with other types of lo-fi wireframing (e.g. hand-drawn wireframes). This helps us avoid the need to heavily “translate” our designs to the people we’re showing them to.
    • Easy-to-use interface—We have never had to spend time training anyone on how to use Balsamiq. Drag, drop, arrange—that’s it! This is helpful in getting non-designers and less experienced designers to communicate their ideas of what the finished design should sort-of look like without asking them to spend a lot of time learning a new tool.
    • Ability to convert a design to a PDF—This is definitely a plus! Whereas other design tools require stakeholders to log into a design tool account or view designs on a web page, Balsamiq makes it really easy to just download a design as a PDF and hand/email it to a stakeholder. Lots of our stakeholders don’t want to deal with visiting a website or logging into something. However, they’re typically happy to receive a PDF and not have to ask questions such as, “How do I access that?” and “What’s the password again?"
    Anonymous | TrustRadius Reviewer

    Zeplin

    • Provides dimensions across iOS, Android and Web which saves developers from a lot of guess and check when implementing designs
    • Allows for easy download of digital design assets for developers to easily organize and implement
    • Great user experience in terms of the product itself and a great value for your money
    • Automatically generates CSS for web designs which is AMAZING!
    Brad Henderson | TrustRadius Reviewer

    Cons

    Balsamiq

    • Although it's not meant for sketching processes, it could be improved a bit for doing this (a bit more support for some more arrows or diagrams).
    • Sometimes it's possible to get a bit lost in different propositions. It's interesting that it's only propositions, but the offline desktop version works faster for me (lot of coping attributes and screenshots into my sketches).
    • It's using flash or something like that in their offline version, it keeps asking for updates.
    Anonymous | TrustRadius Reviewer

    Zeplin

    • It would be better if it has a dedicated web application
    • It's not the easiest tool to learn and start working with
    • It would be awesome if it had more features turning it into an all-around tool for mockups and prototypes
    Raphael Sanguinete | TrustRadius Reviewer

    Pricing Details

    Balsamiq

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Balsamiq Editions & Modules

    Additional Pricing Details

    Zeplin

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    $0 per user per month

    Zeplin Editions & Modules

    Edition
    Free$01
    Organization$121
    EnterpriseContact sales team
    Team$63
    1. per user per month
    2. none
    3. per user per month
    Additional Pricing Details

    Likelihood to Renew

    Balsamiq

    Balsamiq 10.0
    Based on 1 answer
    I'm not sure how else we would be able to complete our work without Balsamiq or another similar tool. All of my experience with Balsamiq has been positive and they continue to develop new features so that my job gets easier. I would be very surprised if we didn't renew Balsamiq
    Tracy Walton | TrustRadius Reviewer

    Zeplin

    Zeplin 8.2
    Based on 1 answer
    Hernán Silva | TrustRadius Reviewer

    Usability

    Balsamiq

    Balsamiq 8.0
    Based on 1 answer
    Very intuitive and easy to understand. It only takes minutes to get the hang of it and get back to work. For new analysts (like, brand new, fresh out of school) it's not difficult and they need minimal to no hand-holding. The training content that is embedded is easy to find and use.
    Anonymous | TrustRadius Reviewer

    Zeplin

    Zeplin 8.0
    Based on 1 answer
    Zeplin is not a fully functional prototyping software system, but having the ability to add notes to help explain what actions are expected allows me to rate it high.
    Ray Flores | TrustRadius Reviewer

    Support Rating

    Balsamiq

    Balsamiq 5.0
    Based on 2 answers
    We haven't had to use the support feature yet
    Karen Chamberlain | TrustRadius Reviewer

    Zeplin

    Zeplin 9.0
    Based on 7 answers
    Zeplin has classic support with a chat from the website. It's working fine, and we're also getting the support needed when needed. However, Zeplin is very good at closing the incidents and moving on. It was a while ago we had a case with their support so that it might have improved since then.
    Christopher Fritz | TrustRadius Reviewer

    Alternatives Considered

    Balsamiq

    Creating digital wireframes in Photoshop is a nightmare. Photoshop was not really designed for this purpose. It doesn't have good collaboration options and it doesn't allow pattern libraries, which are essential for consistency and efficiency. We use UXPin and Axure for some time, but found that these platforms were a bit bloated. Balsamiq is much simpler than any of these options. It's a perfect wireframing platform for non-designers or for designers that want to focus on content and element-placement prior to design
    Elizabeth Remaklus | TrustRadius Reviewer

    Zeplin

    Zeplin is great to inspect and share user interfaces, specifications and assets, perfect for developers. Tools like InVision and Marvel are much better to create prototypes for both developers, coworkers and even stakeholders, but they don't have this kind of feature (inspection) as Zeplin does.So each of them can be used for different purposes, offering different approaches to share and interact with layouts for apps and websites.
    Carlos Eduardo de Souza | TrustRadius Reviewer

    Return on Investment

    Balsamiq

    • It has definitely saved time when negotiating interface changes with a large variety of stakeholders
    • Building a new layout is very quick and saves a lot of time when prototyping any clean basic interface
    • All of this eventually leads to better functionality for less money, which while hard to quantify is very useful
    • The only potential negative impact is that the design features are limited so may discourage the use of custom features which would have been particularly useful.
    Anonymous | TrustRadius Reviewer

    Zeplin

    • Development time has reduced as the design updates are communicated in real time to developers and they don't have to write the boilerplate code as it's already generated.
    • Employee engagement has improved as every stakeholder is aware about the design changes from the beginning and can give their inputs.
    • Designers save a lot of time as they don't to explicitly communicate when the update or publish their designs and also it just takes a couple of clicks to publish their designs. Also, lot of rework is saved as every stakeholder is involved right from the beginning.
    Annie Jain | TrustRadius Reviewer

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