Bambu by Sprout Social vs. worxogo Nudge Coach

Routinely sharing job postings from Bambu by Sprout Social to LinkedIn, using the canned content our Marketing team provides and revising so that it "sounds like me" prior to sharing on LI. Cadencing my content shares for the week in the "Scheduling" option Creating a new link to share content via Bambu by Sprout Social to LI, to position myself as a thought leader in my space

Incentivized

The worxogo Nudge Coach (the way we have looked at it) seems suitable for almost all sales and service related scenarios across industries. However we feel there could be integrations or applicability which may need to be tweaked or created to adapt to new / old enterprise software. We believe it may have challenges to monitor and nudge folks in highly mobile situations (delivery folks, drivers, etc.)

• Ease of use. It creates a user-friendly experience that allows employees to understand and share.
• Customer support & feedback.
• Understanding the power of social media and building their tool around its use.

Incentivized

• Individual personalised KPI report
• Continuously tracks KPI performance, including variance, trends, upward/ downward movements
• Targeted, data driven intervention for team leaders - fact based, transparent, and eliminates biases, perceptions, leading to a healthy work environment

• Sprout to Bambu integration is not what was depicted in trial and is not used because of this
• Missing functionality: LinkedIn tagging
• Missing functionality: posting videos
• Missing functionality: posting something without a link. Example: picture from an event or community outreach

Incentivized

• Nudges in different languages will make Worxogo Sales Nudge Coach more versatile
• The UI can still be improved even though it has improved significantly over the last one year
• Offline version where internet connectivity is suspect or poor like in rural India could help

Positive experience overall with no downside, especially for a larger organization, even a 1% increase is a huge contribution to the bottomline.

There is literally no expertise required to start using and reaping the benefits

Great team of consultants and professionals, especially with presence in US and Canada for seamless support

Smooth integration with no data entry and no major changes to the existing system

It was similar in that it helped us push prewritten messages out to our team, but the UX/UI was far more dated and not as intuitive. It's mobile app also wasn't very useful; made it difficult to edit messages and would constantly need you to log back in. The two things GaggleAMP had over Bambu however was more comprehensive analytics and the ability to automatically push out social posts

Incentivized

There are task productivity measurement tools available in the market but they don't use behavior modeling to identify areas of improvement.

• The social amplification effects of our employees sharing brand content helped us achieve a 400% increase in website visits following our re-brand.
• With some "Executive nudging" when we announced that Bambu would be used as our internal comms tool, and that we would only be sharing real-time updates via the mobile apps push notifications, we were able to double the # of employees who use the App in addition to the desktop application. Mobile users aside, another positive side effect of using Bambu as an internal comms tool is that it exposes users (the non-social butterflies who don't like to share) to all other content that has been curated into the system and has helped garner more social impressions.
• The majority of our employees come from the BabyBoom/Gen X generation and didn't come of age in the world of social media, which has presented some challenges in user adoption rates.

Incentivized

• Productivity push of 25-30%
• Increase in focus product sales by 20%
• ROI is realized in the 1st year, shorter for a larger organization