Likelihood to Recommend For any company that needs an immediate tool to address Abandonment email campaign needs that are not addressed in their current ESP, Barilliance is the tool for them. Any company seeking a robust, fully data-driven solution that provides personalization or dynamic experiences should look elsewhere. Many ESP's provide their own solutions, but if yours does not, Barilliance is a perfect fit.
Read full review They have a variety of offerings so the best approach is to have a clear idea of what type of results you're looking to achieve. They can offer advice on which modules will help you achieve those goals.
Read full review Pros Barilliance displayed some of the best customer support I've had the pleasure of receiving. Their responses were timely and informative. Barilliance provided us with a month to month contract which allowed us to make the right business decisions at the right time. Their price point was also extremely competitive. While not the most robust solution, Barilliance hit all of the necessary functionality and activity to help us address our need for abandonment campaigns. Read full review The cost for Offerpop was what drew me in. I got a lot of bang for my buck. Contests were easy to set up. Linking to products from user generated content was a plus. Read full review Cons Barilliance has limited optimization potential. They do the basics of abandonment very well but do not have program growth tools in place. Barilliance has a limited amount of data integrations available. For data-driven companies, some in-house solutions may need to be developed for full customer behavioral data. The Barilliance Portal, while not being poorly designed, takes some getting used to, in addition to providing very little static support. This is addressed by their excellent customer service but can slow the self-help opportunities. Read full review My role is mostly involved with social media analytics; measuring campaigns. Offerpop could improve in how they track views. I would like to see the number of views and unique views captured each day versus just the total number of views since the start of the campaign. For our Facebook sign up campaigns, I would like to see more reporting on the information captured in the form fields. For example: the total number of entries, unique entries, bounce rate (how many people viewed the form but didn't complete/submit it). In addition, I would like to see reporting on how some of our questions within the lead form were answered. The number of entrants who selected various options from our drop down lists. Read full review Likelihood to Renew I dont get a lot of great feedback from our social media department. I dont think the issues and concerns where addressed in detail before signing up and before launch
Read full review Alternatives Considered Barilliance filled a campaign gap that IBM Watson could not deliver effectively or cost-effectively. We recently moved ESP's and are now provided with a holistic email solution through
Bronto . We are ecstatic to be working with
Bronto , but I have very few negative things to say about our time with Barilliance.
Read full review While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined
Read full review Return on Investment Barilliance was able to produce an effective ROI for our company. Their month to month plan allowed us to be agile as we grew. Read full review We've been able to execute more campaigns internally because of the cost saving. Increased fan acquisition. Engaging experiences for our current customers. Read full review ScreenShots