Barracuda Essentials is an email security platform designed to protect users and businesses from volumetric threats like malware and spam, as well advanced threats like targeted spear phishing and ransomware, and provides email archiving and data protection from corruption and deletion with cloud backup and recovery of emails and files, data leak prevention and encryption.
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Twilio SendGrid
Score 7.4 out of 10
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Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
The Barracuda Essentials solution is definitely a great alternative to network security and especially corporate email to prevent employees from clicking on malicious links, spam, phishing, trojans and ransonware. The solution today is implemented in almost all sectors of the company and we have control of everything and good protection guaranteeing principles of compliance and security.
I think Sendgrid is a great tool for sending out emails of all types. I've primarily used it for transactional emails as we've had other solutions for marketing emails, but I'm sure it would do just a good job - there is a "Marketing" section within the app you can use. Sendgrid integrates really easily with the development frameworks I've used, such as Laravel and Lumen; I've also integrated it with Moodle with ease.
Managing email lists / audiences is easy with features like groups and segments.
They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
Provides clear / easy-to-read analytics of email campaigns.
I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
Encryption is always on. There's NO way to turn it off so false encryption leads to real issues. Many banks and other companies cannot read/accept encrypted email. There should be a "Do Not Encrypt" type of keyword to prevent encryption (competing products have this).
There's no indication an email was encrypted (like with Proofpoint or ZIX mail).
MSP management interface needs work. You have to request licenses by email and wait. Pretty archaic today. Most competing product sites let MSP's increase/decrease licensing as needed, immediately.
Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
Helping with warming up our dedicated IP for the best-sending score.
We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
Transactional email sequences would be a huge plus.
Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
Better reporting and split reporting between transactional and marketing emails.
Barracuda Essentials is simple to use. It has a user dashboard that is simple to navigate even for those who have few computer skills. One can barely realize that the program is even running in the background heading off those emails that can cause damage to my computer or our overall system.
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
This is the best tool in the industry. It provides the best support on top of the product. If one has any trouble configuring things or troubleshooting things, Barracuda's support is renowned for resolving bugs and issues as well as assisting troubleshooting and fixing issues. I would highly recommend it as it covers all email security bases.
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Barracuda Essentials has a far easier admin pannel than is provided by mimecast along with far more filtering options such as dkim. Much easier to do the initial setup along with much better support provided. Barracuda Essentials has Advanced threat protection that uses AI to spot patterns and gives you the option to remove a suspect email from all inboxs
If given a choice between the two, I would pick Mandrill over SendGrid. Mandrill is slightly more expensive but the data & reports that you receive from it make the service worth it. Mandrill lets you export reports over a period of time, view the actual content of emails that you've dispatched and the customer support is way better. If you can bear the slightly higher cost, Mandrill would be a better choice.
Barracuda Essentials has had a very positive impact especially since the Pandemic with many remote workers. Our IT objective is 99.9% uptime with many redundancy fail safes in place. Barracuda Essentials helps meet that objective by protecting the vast amount of email we receive daily.
