Bazaarvoice vs. SOCi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bazaarvoice
Score 8.2 out of 10
N/A
The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase sales and build brand loyalty. Within the platform, the vendor provides seven core modules: Ratings & Reviews Questions & Answers Sampling…N/A
SOCi
Score 8.5 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Pricing
BazaarvoiceSOCi
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BazaarvoiceSOCi
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
BazaarvoiceSOCi
Small Businesses
Growave
Growave
Score 9.9 out of 10
Google Business Profile
Google Business Profile
Score 9.2 out of 10
Medium-sized Companies
PowerReviews
PowerReviews
Score 8.2 out of 10
Google Business Profile
Google Business Profile
Score 9.2 out of 10
Enterprises
PowerReviews
PowerReviews
Score 8.2 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
BazaarvoiceSOCi
Likelihood to Recommend
8.3
(30 ratings)
8.5
(8 ratings)
Likelihood to Renew
9.0
(4 ratings)
-
(0 ratings)
Usability
9.0
(1 ratings)
8.2
(5 ratings)
Availability
9.0
(2 ratings)
-
(0 ratings)
Support Rating
8.9
(14 ratings)
10.0
(5 ratings)
Implementation Rating
9.0
(3 ratings)
-
(0 ratings)
User Testimonials
BazaarvoiceSOCi
Likelihood to Recommend
Bazaarvoice
Bazaarvoice is overall a quite strong ratings and reviews platform. If you have a national brand and want to integrate ratings and reviews into your website, Bazaarvoice should be in your consideration set. If you have a small business or a tighter budget, you may find Bazaarvoice too robust or expensive of a platform. If your brand gets a lot of organic product reviews, Bazaarvoice will be a helpful tool to increase brand credibility and search engine rankings. If you need help getting consumers to review your products, Bazaarvoice offers sampling programs. These programs can get very pricy depending on how many SKUs you are looking for reviews on. Bazaarvoice also has a proprietary platform where they collect consumer reviews for many brands, and once you have the Bazaarvoice ratings and reviews platform, you may be able to purchase reviews of your products and have them sync to your website without having to run a sampling program.
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SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
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Pros
Bazaarvoice
  • Bazaarvoice Curations makes it incredibly easy to pull in content from multiple social media platforms for us to review.
  • Once the content is pulled into the Curations dashboard, our marketing team can very easily scroll through all the images and decide which ones we would like to feature on our site.
  • Curations also makes it very easy to tag any of our products in the images. We are able to do this manually, but Bazaarvoice also offers the option of letting their team tag the products they see in our images.
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SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
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Cons
Bazaarvoice
  • Their login to their portal is awful. They are working on creating a single sign on experience but right now there are different usernames and passwords depending on what dashboard you are attempting to access.
  • They could probably spend more time optimizing the cost of their initialization script. The size of the JavaScript concerns me.
  • They could work on their deployment and preview tools. The time for our staged changes to show on the live site doesn't seem to be as quick as it should be and the preview tools don't take into account the site's CSS files for display.
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SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
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Likelihood to Renew
Bazaarvoice
We are happy with the product and really just need to optimise our deployment of it on an ongoing basis. There is a lot of functionality prebuilt within Bazaarvoice which we want to have on our site, and to recreate this in our platform would take significant effort which is not practical for us.
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SOCi, Inc
No answers on this topic
Usability
Bazaarvoice
I'm sure all processes and program can improve, however Bazaarvoice has reached a very easy usability level and hope this continues as the product improves over time.
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SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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Support Rating
Bazaarvoice
The Bazaarvoice team is always available via call, email, or any other platform to provide help, guidance, or to push or ask for the task we set earlier. They are talkative and easy to share information and discuss issues if there are any. Thay may have more out of box solutions for easy implementation, but as a whole, and regarding support I am satisfied.
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SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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Implementation Rating
Bazaarvoice
Save time and energy by utilizing their implementation team!
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SOCi, Inc
No answers on this topic
Alternatives Considered
Bazaarvoice
Even though both PowerReviews and Bazaar Voice are capable of fulfilling the aforementioned needs, PowerReviews also provides free trials. PowerReview's style options aren't always user-friendly, but the app is worth checking out if aesthetic concerns aren't top of mind. Bazaar Voice, on the other hand, sounds really professional and is remarkably simple to use.
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SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
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Return on Investment
Bazaarvoice
  • This has had a positive impact on the way the company identifies user issues and complaints more easily/readily.
  • The negative impact is that departments seem to put a lot more expectations on our customers than this tool can provide (e.g., replies and follow-up), meaning that we aren't as able to provide additional information when requested.
  • It's uncertain whether responding to reviews adds a lot of value when all is said and done. Reviewers rarely adjust their ratings, even if/when we sufficiently address their concerns or resolve issues.
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SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
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