Big Cartel vs. Optimizely Configured Commerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Big Cartel
Score 10.0 out of 10
N/A
Big Cartel is an eCommerce platform built for artists, such as artists, designers, and musicians, to build an online store.
$9.99
per month
Optimizely Configured Commerce
Score 6.8 out of 10
N/A
Optimizely Configured Commerce is a headless SaaS Commerce platform built to deliver outcomes for B2B vendors.N/A
Pricing
Big CartelOptimizely Configured Commerce
Editions & Modules
50 Products
$9.99
per month
250 Products
$19.99
per month
500 Products
$29.99
per month
5 Products
Free
No answers on this topic
Offerings
Pricing Offerings
Big CartelOptimizely Configured Commerce
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Big CartelOptimizely Configured Commerce
Top Pros
Top Cons

No answers on this topic

Features
Big CartelOptimizely Configured Commerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Big Cartel
10.0
1 Ratings
25% above category average
Optimizely Configured Commerce
7.4
12 Ratings
5% below category average
Product catalog & listings10.01 Ratings7.312 Ratings
Product management10.01 Ratings8.012 Ratings
Branding10.01 Ratings7.111 Ratings
Mobile storefront10.01 Ratings7.69 Ratings
Product variations10.01 Ratings00 Ratings
Website integration10.01 Ratings7.511 Ratings
Visual customization10.01 Ratings6.910 Ratings
Bulk product upload00 Ratings7.612 Ratings
CMS00 Ratings7.112 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Big Cartel
10.0
1 Ratings
26% above category average
Optimizely Configured Commerce
8.2
11 Ratings
7% above category average
Checkout user experience10.01 Ratings8.211 Ratings
Abandoned cart recovery00 Ratings8.110 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Big Cartel
10.0
1 Ratings
18% above category average
Optimizely Configured Commerce
8.7
12 Ratings
4% above category average
eCommerce security10.01 Ratings8.712 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Big Cartel
10.0
1 Ratings
27% above category average
Optimizely Configured Commerce
7.2
12 Ratings
6% below category average
Promotions & discounts10.01 Ratings7.210 Ratings
Personalized recommendations00 Ratings7.312 Ratings
SEO00 Ratings7.111 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Big Cartel
10.0
1 Ratings
23% above category average
Optimizely Configured Commerce
7.7
12 Ratings
3% below category average
Order processing10.01 Ratings8.212 Ratings
Inventory management10.01 Ratings7.211 Ratings
Shipping10.01 Ratings8.210 Ratings
Custom functionality10.01 Ratings7.311 Ratings
Multi-site management00 Ratings7.48 Ratings
Best Alternatives
Big CartelOptimizely Configured Commerce
Small Businesses
Shopify Plus
Shopify Plus
Score 9.0 out of 10
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Score 9.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Big CartelOptimizely Configured Commerce
Likelihood to Recommend
10.0
(1 ratings)
6.4
(12 ratings)
Usability
-
(0 ratings)
7.1
(12 ratings)
Support Rating
-
(0 ratings)
7.4
(12 ratings)
User Testimonials
Big CartelOptimizely Configured Commerce
Likelihood to Recommend
Big Cartel LLC
It's well suited for simple e-commerce and basic inventory management needs.
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Optimizely
The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
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Pros
Big Cartel LLC
  • It's very easy to use and does not require a lot of configuration or setup.
  • It has been extremely reliable. Clients never have issues with purchasing from it and it has always has been up for us.
  • It's very fast. It loads quick both on the consumer/front end and also admin/backend.
  • Pricing model is flat, not percentage of transactions.
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Optimizely
  • Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints.
  • Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs.
  • Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better.
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Cons
Big Cartel LLC
  • For our needs I really can't think of anything!
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Optimizely
  • Need the ability to look at more of our user data
  • Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways
  • Classic CMS is very limited in ways end users like myself can edit widget content
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Usability
Big Cartel LLC
No answers on this topic
Optimizely
Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
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Support Rating
Big Cartel LLC
No answers on this topic
Optimizely
It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
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Alternatives Considered
Big Cartel LLC
No answers on this topic
Optimizely
I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
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Return on Investment
Big Cartel LLC
  • The basic plan at $10/month easily saves us that in time from having to manage our own e-commerce system on our own site.
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Optimizely
  • Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP
  • Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult.
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ScreenShots

Optimizely Configured Commerce Screenshots

Screenshot of Promotions and RecommendationsScreenshot of Multisite ManagementScreenshot of Customer-specific PricingScreenshot of Catalog and Content ManagementScreenshot of Cart and Checkout