Blackbaud eTapestry vs. Salesforce CMS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blackbaud eTapestry
Score 2.8 out of 10
N/A
Blackbaud eTapestry is a donor management solution that helps growing nonprofits build a stable foundation for success, beat fundraising goals, and catalyze growth. eTapestry boasts more than 6,000 nonprofits and institutions as users, who manage and track fundraising performance, engage new supporters, and maximize existing donor relationships with the software.
$115
per month Usage based per constituent record
Salesforce CMS
Score 8.3 out of 10
N/A
Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
Pricing
Blackbaud eTapestrySalesforce CMS
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Blackbaud eTapestrySalesforce CMS
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Blackbaud eTapestrySalesforce CMS
Considered Both Products
Blackbaud eTapestry
Chose Blackbaud eTapestry
We found the Salesforce CMS to be much less user-friendly and had a steeper learning curve. It also came with a lot of fields built-in that were not applicable to us, which confused the data. This is not surprising as Salesforce was not specifically developed for non-profits, …
Salesforce CMS

No answer on this topic

Features
Blackbaud eTapestrySalesforce CMS
Communications and Marketing
Comparison of Communications and Marketing features of Product A and Product B
Blackbaud eTapestry
5.0
1 Ratings
27% below category average
Salesforce CMS
-
Ratings
Constituent engagement and marketing6.01 Ratings00 Ratings
Social listening4.01 Ratings00 Ratings
Digital advocacy enablement5.01 Ratings00 Ratings
Reporting and Analytics
Comparison of Reporting and Analytics features of Product A and Product B
Blackbaud eTapestry
5.3
3 Ratings
20% below category average
Salesforce CMS
-
Ratings
Reporting and data visualization3.63 Ratings00 Ratings
Wealth screening7.01 Ratings00 Ratings
Fundraising and Events
Comparison of Fundraising and Events features of Product A and Product B
Blackbaud eTapestry
4.7
2 Ratings
25% below category average
Salesforce CMS
-
Ratings
Online donation options5.02 Ratings00 Ratings
Text and phone donations4.01 Ratings00 Ratings
Volunteer shift management5.01 Ratings00 Ratings
Security and Platform
Comparison of Security and Platform features of Product A and Product B
Blackbaud eTapestry
5.6
2 Ratings
21% below category average
Salesforce CMS
-
Ratings
Role-based user permissions6.52 Ratings00 Ratings
Mobile access5.22 Ratings00 Ratings
Integrations5.22 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Blackbaud eTapestry
-
Ratings
Salesforce CMS
8.9
59 Ratings
8% above category average
Role-based user permissions00 Ratings8.959 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Blackbaud eTapestry
-
Ratings
Salesforce CMS
8.4
54 Ratings
8% above category average
API00 Ratings8.453 Ratings
Internationalization / multi-language00 Ratings8.544 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Blackbaud eTapestry
-
Ratings
Salesforce CMS
7.8
53 Ratings
1% above category average
WYSIWYG editor00 Ratings7.934 Ratings
Code quality / cleanliness00 Ratings8.145 Ratings
Admin section00 Ratings7.945 Ratings
Page templates00 Ratings7.949 Ratings
Library of website themes00 Ratings7.138 Ratings
Mobile optimization / responsive design00 Ratings7.645 Ratings
Publishing workflow00 Ratings8.045 Ratings
Form generator00 Ratings7.944 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Blackbaud eTapestry
-
Ratings
Salesforce CMS
7.9
48 Ratings
6% above category average
Content taxonomy00 Ratings8.040 Ratings
SEO support00 Ratings7.837 Ratings
Bulk management00 Ratings8.339 Ratings
Availability / breadth of extensions00 Ratings8.042 Ratings
Community / comment management00 Ratings7.643 Ratings
Best Alternatives
Blackbaud eTapestrySalesforce CMS
Small Businesses
Bonterra Network for Good
Bonterra Network for Good
Score 9.5 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
Bloomerang CRM
Bloomerang CRM
Score 9.1 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
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User Ratings
Blackbaud eTapestrySalesforce CMS
Likelihood to Recommend
2.8
(91 ratings)
8.4
(63 ratings)
Likelihood to Renew
7.0
(27 ratings)
9.0
(5 ratings)
Usability
2.6
(29 ratings)
8.3
(48 ratings)
Availability
10.0
(3 ratings)
9.0
(2 ratings)
Performance
10.0
(2 ratings)
8.0
(2 ratings)
Support Rating
2.1
(15 ratings)
9.0
(9 ratings)
In-Person Training
8.0
(1 ratings)
8.0
(1 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
6.9
(5 ratings)
9.0
(1 ratings)
Configurability
9.0
(2 ratings)
9.0
(2 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
9.0
(2 ratings)
Product Scalability
9.0
(2 ratings)
9.0
(2 ratings)
Professional Services
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(2 ratings)
8.0
(1 ratings)
Vendor pre-sale
10.0
(2 ratings)
8.0
(1 ratings)
User Testimonials
Blackbaud eTapestrySalesforce CMS
Likelihood to Recommend
Blackbaud
As we are a small Foundation with only one Administrative Assistant, eTapestry is perfect for me to keep all of our CRM. Once I got used to how it worked, I found it to be user friendly. If I have any problems, I can either try to find the answer for myself in the extensive library, chat to support or email our Customer Service Representative with questions. I cannot fault either the Support team or Customer Service Representatives I have dealt with over the years as all of them have been knowledgeable and extremely helpful. I would prefer to have better options within the Email section as the templates are very basic. There is another option to use an eTapestry partner, but there are additional costs involved in that. The email templates are OK to use if you wish to send quick information to your database.
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Salesforce
When managing a team of 30 or more technician the tools available for a scheduler are incredible. The system sync's quickly so all schedulers can be looking at the same Gantt and see what changes have been made or need to be made. If you have too small of a team this service would be overkill especially given the cost.
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Pros
Blackbaud
  • Report Scheduling is great. Reports can be scheduled daily (even on specific days of the week), weekly, or monthly) and auto-emailed.
  • Reports can be displayed on the screen, downloaded, or emailed in CSV, excel, or pdf and can have columns pre-sorted in your preferred order.
  • Online donations are automatically added to the donor's account and automatically create an account for a new donor.
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Salesforce
  • It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
  • It also has impressive security features like used-based permissions and encrypted data.
  • Everything can be managed from a centralized place which saves a lot of time.
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Cons
Blackbaud
  • When I started using eTapestry, you had to pay for courses to learn how to do more complicated things in the database. These courses were fairly expensive and our small organization couldn't afford that. I had to figure a lot out on my own or using the tech folks in chat or the odd free thing. Not sure if the courses are still costly or not.
  • It is not particularly user friendly--for example, you would think the drag and drop email template would be pretty straightforward but it is not! And there aren't built in instructions to help as you try to use things.
  • Figuring out how to organize queries and reports and communications in folders in order to find things again has been challenging. It is possible to search on keywords, which is very helpful. But finding something in a list of queries that is not alphabetical isn't particularly easy.
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Salesforce
  • I find that the more complex you make things it starts to hit load times quite hard.
  • Additional tracking and analytics for the pages/emails would be nice.
  • Version control with autosaves and regular saves so you can tell the difference with 15-minute intervals.
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Likelihood to Renew
Blackbaud
We do not always get positive solutions from Etapestry. There are a lot of resources and solutions that you can read about and reach out to. I participate in Community Forums and trainings to see what we can be doing differently.
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Salesforce
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
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Usability
Blackbaud
eTapestry was the first donor database I had ever used and always found it to be much easier to use and administer than the databases I was used to (patient care and payroll databases). The rare times I can't figure out how to do something, I just hope on the chat and someone from the team pleasantly walks me through the process. If it's something that database is incapable of doing, they encourage me to log my suggestion in the idea bank so it can be considered for enhancements. On top of that, the regular training provided allows you to continue building your skills within the database
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Salesforce
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
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Reliability and Availability
Blackbaud
I have never had an issue accessing eTapestry. It does occasionally go down for maintenance. When that happens, they give you a lot of notice and generally schedule maintenance for hours between midnight and 6am so that business won't be disrupted.
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Salesforce
Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
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Performance
Blackbaud
The product does what it is supposed to, although there are downsides. There are positive and negatives for every product. This is less expensive alternative for a small organization tracking minimum information.
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Salesforce
Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
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Support Rating
Blackbaud
My favorite feature is the Live Chat. If we get stuck, we can get immediate help, download the chat and save it for later so if we need help again we have it on file. The Knowledge Database is also extremely helpful.
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Salesforce
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
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In-Person Training
Blackbaud
In person training is always helpful for a new product however I think that the online tutorials would do just fine.
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Salesforce
Since I attended training from one of our senior resource in organizations I didn't face any issues
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Online Training
Blackbaud
They explained everything well to us throughout the process. It was easy to find resources needed to answer any questions that we had. Support was also available should we need further assistance from the resources found online. They were also quick to respond to our teams inquiries, which was much appreciated.
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Salesforce
N/A. I wasn't present for vendor-provided training.
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Implementation Rating
Blackbaud
I was not there for the implementation of this platform. Unfortunately I am unable to just skip this question as it requires a response, which needs to be fifty characters, so here we are. At thirty four, I need to add a few more words to satisfy this requirement. Done.
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Salesforce
I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
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Alternatives Considered
Blackbaud
We have researched 2-3 other donor platforms and we just aren't at a place to change, although we are very tempted. eTapestry is getting us by for now and we don't look forward to the day when we have to change platforms and have to change things for our monthly donors. We worry about attrition if our donors have to change platforms.
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Salesforce
As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. Salesforce allows us to manage content once and distribute it across multiple touchpoints. It also delivers personalized marketing content based on CRM data.
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Contract Terms and Pricing Model
Blackbaud
No, I would not change anything
Read full review
Salesforce
N/A. I did not help purchase Salesforce and am unaware of our contract details.
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Scalability
Blackbaud
The product overall is not too bad but I would not suggest for a large nonprofit organization.
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Salesforce
Its highly reliable when it comes to usage with high availability and robust infrastructure
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Professional Services
Blackbaud
We didn’t use professional services
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Salesforce
N/A. I've never used Salesforce professional services.
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Return on Investment
Blackbaud
  • Increased our capacity to fundraise.
  • Allowed more opportunity to know our donors (tracking and data collection).
  • Limited users - due to steep learning curve - as such less of our development staff know how to use the system to its fullest potential.
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Salesforce
  • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
  • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
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ScreenShots

Blackbaud eTapestry Screenshots

Screenshot of Constituent profiles in eTapestry are customizable and provide a complete view of supporters and their interactions with other oganizations from a single screen.Screenshot of The eTapestry home screen can be customized to surface whatever is important to the organization—progress towards goals, campaign performance, recent gifts, top supporters, upcoming events, and key performance indicators that provide a clear view of fundraising performance.Screenshot of eTapestry comes with out-of-the box reports that can help segment the supporter-base and develop strategies for engagement and outreach.