Bloomreach - The Agentic Platform for Personalization vs. SAP Commerce Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach is presented as an agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses can use Bloomreach to create experiences that drive growth and loyalty. Bloomreach states that they currently drive personalization for 1,400+…N/A
SAP Commerce Cloud
Score 8.2 out of 10
N/A
SAP Commerce Cloud (formerly Hybris) is designed to help businesses sell more goods, services, and digital content through every touchpoint, channel, and device through their multichannel ecommerce and order management solution, available as a SaaS or on-premise.N/A
Pricing
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.
More Pricing Information
Community Pulse
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Considered Both Products
Bloomreach - The Agentic Platform for Personalization

No answer on this topic

SAP Commerce Cloud
Chose SAP Commerce Cloud
Since we are using the SAP ERP the standard integration methods were a main argument for us
Features
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.1
93 Ratings
6% above category average
SAP Commerce Cloud
-
Ratings
WYSIWYG email editor8.480 Ratings00 Ratings
Dynamic content8.489 Ratings00 Ratings
Ability to test dynamic content7.788 Ratings00 Ratings
Landing pages6.850 Ratings00 Ratings
A/B testing8.489 Ratings00 Ratings
Mobile optimization8.880 Ratings00 Ratings
Email deliverability reporting8.791 Ratings00 Ratings
List management7.576 Ratings00 Ratings
Triggered drip sequences7.966 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.8
75 Ratings
0% below category average
SAP Commerce Cloud
-
Ratings
Lead nurturing automation8.164 Ratings00 Ratings
Lead scoring and grading8.260 Ratings00 Ratings
Data quality management7.970 Ratings00 Ratings
Automated sales alerts and tasks7.141 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.4
69 Ratings
0% below category average
SAP Commerce Cloud
-
Ratings
Calendaring7.363 Ratings00 Ratings
Event/webinar marketing7.450 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.4
51 Ratings
0% below category average
SAP Commerce Cloud
-
Ratings
Social sharing and campaigns7.144 Ratings00 Ratings
Social profile integration7.735 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.8
91 Ratings
7% above category average
SAP Commerce Cloud
-
Ratings
Dashboards7.091 Ratings00 Ratings
Standard reports8.287 Ratings00 Ratings
Custom reports8.287 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.1
118 Ratings
9% above category average
SAP Commerce Cloud
-
Ratings
API8.1112 Ratings00 Ratings
Role-based workflow & approvals8.672 Ratings00 Ratings
Customizability8.081 Ratings00 Ratings
Integration with Salesforce.com7.311 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.812 Ratings00 Ratings
Integration with SugarCRM7.89 Ratings00 Ratings
Third-party software integrations7.857 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
-
Ratings
SAP Commerce Cloud
7.9
93 Ratings
2% above category average
Product catalog & listings00 Ratings8.489 Ratings
Product management00 Ratings8.389 Ratings
Bulk product upload00 Ratings8.085 Ratings
Branding00 Ratings7.982 Ratings
Mobile storefront00 Ratings7.283 Ratings
Product variations00 Ratings8.282 Ratings
Website integration00 Ratings8.587 Ratings
Visual customization00 Ratings7.984 Ratings
CMS00 Ratings6.784 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
-
Ratings
SAP Commerce Cloud
8.2
85 Ratings
8% above category average
Abandoned cart recovery00 Ratings8.014 Ratings
Checkout user experience00 Ratings8.584 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
-
Ratings
SAP Commerce Cloud
7.6
75 Ratings
9% below category average
eCommerce security00 Ratings7.675 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
-
Ratings
SAP Commerce Cloud
7.7
84 Ratings
1% above category average
Promotions & discounts00 Ratings8.080 Ratings
Personalized recommendations00 Ratings7.876 Ratings
SEO00 Ratings7.373 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
-
Ratings
SAP Commerce Cloud
8.2
85 Ratings
3% above category average
Multi-site management00 Ratings8.280 Ratings
Order processing00 Ratings8.482 Ratings
Inventory management00 Ratings8.477 Ratings
Shipping00 Ratings8.076 Ratings
Custom functionality00 Ratings7.880 Ratings
Best Alternatives
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Likelihood to Recommend
9.1
(181 ratings)
8.1
(93 ratings)
Likelihood to Renew
9.1
(10 ratings)
8.1
(4 ratings)
Usability
8.6
(54 ratings)
7.8
(26 ratings)
Availability
8.4
(18 ratings)
-
(0 ratings)
Performance
8.0
(17 ratings)
-
(0 ratings)
Support Rating
8.1
(144 ratings)
7.0
(4 ratings)
In-Person Training
8.3
(2 ratings)
-
(0 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
7.2
(4 ratings)
9.1
(2 ratings)
Configurability
8.6
(2 ratings)
-
(0 ratings)
Ease of integration
8.8
(2 ratings)
9.6
(48 ratings)
Product Scalability
8.4
(18 ratings)
9.6
(48 ratings)
Vendor post-sale
9.1
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.9
(2 ratings)
-
(0 ratings)
User Testimonials
Bloomreach - The Agentic Platform for PersonalizationSAP Commerce Cloud
Likelihood to Recommend
Bloomreach
It's a potent tool that can move your marketing activities to a new level. At the same time, you need to have the skills and expertise in-house and not expect Bloomreach to be the miracle coming and solving all your challenges without any hard work on your side.
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SAP
SAP Commerce Cloud is well-suited for large enterprises requiring robust personalization, seamless multi-channel integration, and the ability to handle high-volume transactions, especially during peak periods like Black Friday. Its scalability and advanced features make it ideal for businesses needing to manage complex product catalogs and global operations.Enough development capacities are needed to have a best in class shop
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Pros
Bloomreach
  • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
  • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
  • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
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SAP
  • Centralized Data Management: SAP Commerce Cloud excels in centralizing data from various operational sectors, which is pivotal in the chemicals industry. This feature allows for better oversight and management of complex supply chains, regulatory compliance, and customer interactions. Having a single source of truth for crucial business data minimizes discrepancies and promotes informed decision-making.
  • Real-Time Data Processing: The real-time data processing capability of SAP Commerce Cloud is invaluable. It aids in timely adherence to regulatory changes and helps in meeting customer demands promptly. In a sector where regulations and market conditions are ever-evolving, real-time data processing is fundamental for maintaining compliance and ensuring customer satisfaction.
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Cons
Bloomreach
  • Could improve some of the dashboarding to make reporting on emails more time efficient
  • Could offer a way to easily combine email templates if they already exist separately
  • A way to allow multiple people to work in a scenario at the same time and all saves be registered
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SAP
  • It's a little pricey; further cost reductions will expand product selection; also, trained operators are required.
  • HAC occasionally functions extremely slowly and does not provide any problem messages; it simply gets stuck. Logging into the Backoffice for testing purposes causes a lot of trouble; it does not enable us to log in in one attempt, and the page refreshes every time we enter in the credentials.
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Likelihood to Renew
Bloomreach
We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
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SAP
There are pros and cons for every online eCommerce Solution. For our company big SAP strengths are: Product Reliability, Cloud indrastructure ensures 24/7 hassle free availability. Also there is a continuous Product support with quarterly upgrades adeding new features. All these new features will be presented by SAP in multiple Webinars through the year. Customer support (even on weekends in urgent cases) is very fast
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Usability
Bloomreach
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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SAP
More true headless and a more rationale pricing. Since moving from the Hzbris Monolyth towards SAP Commerce Cloud a lot of progress has been made, but dissecting the monolyth into composable components where you just pay for what you use is still a longer journey and here pricing should be more realistic. Things become so expensive once they have the SAP stamp on them (example the SAP CIAM)
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Reliability and Availability
Bloomreach
It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.
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SAP
No answers on this topic
Performance
Bloomreach
ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue
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SAP
No answers on this topic
Support Rating
Bloomreach
While I wasn't involved in the implementation or initial launch phase, making it impossible to comment on that process, I must highly praise the customer support team. They are exceptionally responsive and consistently demonstrate expert knowledge. The support staff is always very helpful in resolving most issues and providing clear guidance, making the experience much smoother post-launch.
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SAP
We have the right to open a ticket or submit request to SAP support teams for all the problems we have experienced. They also provide solutions for critical issues within 48 hours. In addition, the product has support documents such as a user guide and admin guide. In addition, there is a strong community of users. In this way, we can access solution of some specific problems that we have fallen on from there.
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In-Person Training
Bloomreach
The Training was awesome
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SAP
No answers on this topic
Online Training
Bloomreach
very informative and patient
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SAP
No answers on this topic
Implementation Rating
Bloomreach
All the deployments were done on time
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SAP
Scalability of the product was good Seamless integrations were helped in reducing the implementation for the development team to integrate with the SAP ERP Product framework helped customer to customize and adapt the new features which were developed basis business processes and ease of customer experience. Deployment and creation of the build becomes very easy with the CCv2 setup.
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Alternatives Considered
Bloomreach
Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
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SAP
SAP Cloud is much better than GoDaddy. it was a smooth transition and every aspect of the program is easier. My scalability increased greatly from GoDaddy to SAp Commerce Cloud and sales are now tracked easier and inventory is at the touch of a button, making sales much easier than previous software.
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Scalability
Bloomreach
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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SAP
The business users/admins were able to quickly segment products by brand, allowing for unique branding and header-less page design. As new products are added to the SAP backend, all characteristics and pricing automatically migrate to Commerce Cloud. We also segment our user sign-on (domains) by brand and allow targeting displays.
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Return on Investment
Bloomreach
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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SAP
  • It has a positive impact on my client's business and ROI is higher than expected. As orders count is increasing due to smooth and better experience.
  • My current client's customers have given very positive experience about new website built on SAP Commerce Cloud.
  • Due to SAP Commerce Cloud website rollout is very easy and due to it, my current client has introduced around 25 websites. As SAP Commerce Cloud logic needs to develop once and can be reused for multiple websites easily with minimal effort.
  • Branding is also very easy as promotions, events can be implemented on the website easily and with minimum time.
  • SAP Commerce has helped our client to integrate the Recommendation tool ISS which is easy to configure after this tool product sale is increased. The best thing was that integration was very easy and quick.
  • One option of Blue/Green deployment helping us to check the production release in advance on production environment. Prev we don't have this option and many times face P1 issue in prod which had ruined client reputation. But now this feature is helping lot
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ScreenShots

Bloomreach - The Agentic Platform for Personalization Screenshots

Screenshot of funnels that simplify targeting.Screenshot of retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of web layers with A/B testingScreenshot of the drag and drop campaign editorScreenshot of the WYSIWYG Email editor & Fully customisable Email templatesScreenshot of the CRM with 360° customer behaviour history

SAP Commerce Cloud Screenshots

Screenshot of the Product Cockpit for managing catalogs, categories and product contentScreenshot of Order Management Capabilities including sourcing and allocation rulesScreenshot of commerce sites on two different mobile devicesScreenshot of a landing page from an e-commerce siteScreenshot of a web page with product categories and search results from an e-commerce siteScreenshot of headless commerce storefronts