Blueshift vs. Copper

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blueshift
Score 7.8 out of 10
Mid-Size Companies (51-1,000 employees)
Blueshift empowers brands to engage customers on a 1:1 level by turning data into actionable insights across channels. It combines a customer data platform, AI-based decision-making, and a cross-channel marketing hub so brands can deliver personalized, real-time experiences.
$1,250
per month
Copper
Score 5.0 out of 10
N/A
Copper is a customer relationship management (CRM) built as an integration into Google Apps.
$12
per month per user
Pricing
BlueshiftCopper
Editions & Modules
No answers on this topic
Starter - Paid Annually
$9.00
per month per user
Basic - Paid Annually
$23.00
per month per user
Professional - Paid Annually
$59.00
per month per user
Business - Paid Annually
$99.00
per month per user
Offerings
Pricing Offerings
BlueshiftCopper
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsUp to 15% discount for annual pricing.
More Pricing Information
Features
BlueshiftCopper
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Blueshift
-
Ratings
Copper
3.1
20 Ratings
85% below category average
Customer data management / contact management00 Ratings6.020 Ratings
Workflow management00 Ratings1.019 Ratings
Territory management00 Ratings5.04 Ratings
Opportunity management00 Ratings6.019 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings1.020 Ratings
Contract management00 Ratings5.29 Ratings
Quote & order management00 Ratings2.07 Ratings
Interaction tracking00 Ratings1.019 Ratings
Channel / partner relationship management00 Ratings1.07 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Blueshift
-
Ratings
Copper
1.4
10 Ratings
137% below category average
Case management00 Ratings1.29 Ratings
Call center management00 Ratings1.55 Ratings
Help desk management00 Ratings1.67 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Blueshift
-
Ratings
Copper
2.4
16 Ratings
104% below category average
Lead management00 Ratings3.416 Ratings
Email marketing00 Ratings1.49 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Blueshift
-
Ratings
Copper
1.9
20 Ratings
120% below category average
Task management00 Ratings2.020 Ratings
Billing and invoicing management00 Ratings1.75 Ratings
Reporting00 Ratings2.018 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Blueshift
-
Ratings
Copper
3.3
19 Ratings
79% below category average
Forecasting00 Ratings3.016 Ratings
Pipeline visualization00 Ratings4.019 Ratings
Customizable reports00 Ratings3.017 Ratings
Customization
Comparison of Customization features of Product A and Product B
Blueshift
-
Ratings
Copper
3.6
20 Ratings
71% below category average
Custom fields00 Ratings3.020 Ratings
Custom objects00 Ratings3.412 Ratings
Scripting environment00 Ratings4.13 Ratings
API for custom integration00 Ratings4.010 Ratings
Security
Comparison of Security features of Product A and Product B
Blueshift
-
Ratings
Copper
6.9
15 Ratings
19% below category average
Single sign-on capability00 Ratings8.712 Ratings
Role-based user permissions00 Ratings5.014 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Blueshift
-
Ratings
Copper
2.0
12 Ratings
114% below category average
Social data00 Ratings2.012 Ratings
Social engagement00 Ratings2.07 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Blueshift
-
Ratings
Copper
2.0
13 Ratings
114% below category average
Marketing automation00 Ratings3.013 Ratings
Compensation management00 Ratings1.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
Blueshift
-
Ratings
Copper
7.9
17 Ratings
7% above category average
Mobile access00 Ratings7.917 Ratings
Best Alternatives
BlueshiftCopper
Small Businesses
Mautic
Mautic
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Creatio
Creatio
Score 9.4 out of 10
Enterprises
Iterable
Iterable
Score 8.9 out of 10
Creatio
Creatio
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BlueshiftCopper
Likelihood to Recommend
7.7
(6 ratings)
5.0
(21 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
5.0
(12 ratings)
Support Rating
-
(0 ratings)
1.9
(11 ratings)
User Testimonials
BlueshiftCopper
Likelihood to Recommend
Blueshift Labs
I think Blueshift is well suited as a CRM. It does a great job handling the customer information that you need, placing it, and displaying it in one concise place. They could do better in regards to being forthcoming with information. Documentation is weak, and depending on who you speak with on the support team, they may have different answers to the problem you're having. In my experience, there are a lot of inconsistencies in how they think about reporting, that someone who's been in marketing for the past 10-years, has to relearn and rethink how we share data for KPIs.
Read full review
Copper
Copper has helped me extensively keep track of not only my own but my company's workflow. With so many projects and quotes to track, it has become essential to keep me on task and not miss any of our goals. It has been a perfect fit with our specific workflow, but I don't think it has the customizability just yet to be a perfect fit for every company out there.
Read full review
Pros
Blueshift Labs
  • Customer Segments + Recommendations Tool - Blueshift and has helped with automating and personalizing our retargeting efforts. The true value of Blueshift was realized when we could launch triggered marketing campaigns targeted to specific segments based on a user's behavior onsite, and deliver relevant personalized content using the AI-based Recommendations tool.
  • Integration with Segment and other apps
  • Retargeting with dynamic content pulled from data feeds / catalogs
Read full review
Copper
  • I think the Opportunities Pipeline is probably the best feature of the CRM. The versatility of it allows for pipelines to be made for not only sales but myriad of other ways.
  • Copper's commitment to customer satisfaction is pretty spectacular. Many CRMs aren't as dedicated to this and provide their customers with simple how to articles that fall short of being an actual help.
  • Copper's ability to sync with Google is an undersold perk. If a company relies on the Google workspace, Copper is an amazing tool to work alongside with Google.
Read full review
Cons
Blueshift Labs
  • Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
  • Ability to move customers easily from one campaign to another with one click
Read full review
Copper
  • I wish it were easier to create a dashboard to view sales and growth.
  • There are some features I would like to change but can't seem to figure out, so I just deal with not being able to, nothing major though.
  • I would like to see it offer more free links to other services such as Quick Books.
Read full review
Likelihood to Renew
Blueshift Labs
We're not in the mood to start this process over at this time. A lot of hard work went into it.
Read full review
Copper
No answers on this topic
Usability
Blueshift Labs
No answers on this topic
Copper
I would rate Copper overall usability as a 10. It is easy to use. I am not extremely computer friendly so I needed to find something that would fit what I can do. Copper definitely fit the bill. I would highly recommend it to anyone of any level of computer knowledge.
Read full review
Support Rating
Blueshift Labs
No answers on this topic
Copper
It has been so far so good, they have been quick to respond to queries, and do follow up as well. But then again this is a work in progress and I guess they would not have a solution to every problem every posed to them right away. Hence I will refrain from making any judgments.
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Alternatives Considered
Blueshift Labs
Customer has a better UX/UI but Blueshift's capabilities are far stronger. The price is also more interesting considering what it does. Blueshift doesn't have certain integrations that are useful for startups (like Slack) but it's something that they should be having soon. Social media interconnection is also a step in the right direction that Customer hasn't moved toward
Read full review
Copper
For my company, we chose Copper over Salesforce and HubSpot for a few reasons. First and foremost, G-Suite integration. This was one of the most attractive features we liked about Copper. The integration allows for seamless lead import, automated activity tracking and much more. Second, Copper is designed with the end user in mind. It has to be one of the simplest CRMs I have ever used. Additionally, Copper has fantastic customer success managers who make sure you are getting the most out of the platform. Lastly, Copper has very competitive pricing and offers many features of the big name CRMs at a much more economical price point
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Return on Investment
Blueshift Labs
  • Blueshift has had a tremendous impact on our email marketing KPIs. The AI-based approach and Recommendations tool has led to increased engagement.
Read full review
Copper
  • I used ProsperWorks at a startup with around 100 people that was undergoing a serious sales crisis. ProsperWorks, I would say, was the number one tool to turn around the sales team as it allowed one book of truth and one place where every one could finally be on the same page.
  • It's hard to judge ROI on the joy of using a well designed product. After using SFDC or Hubspot or any other CRM, ProsperWorks will feel like a Ferrari. Everything is fast, everything is smooth, and it's lightweight in a good way.
  • The ROI was excellent based on a productivity stand point. Being able to pull up daily activity reports went a LONG way to ensuring the sales team was hitting their marks, and getting done what they need to get done.
Read full review
ScreenShots

Blueshift Screenshots

Screenshot of AI-Enabled Cross Channel MarketingScreenshot of Channel and Time IntelligenceScreenshot of Multi-Channel Customer JourneysScreenshot of Predictive Audiences