Blueshift vs. FieldRoutes

I think Blueshift is well suited as a CRM. It does a great job handling the customer information that you need, placing it, and displaying it in one concise place. They could do better in regards to being forthcoming with information. Documentation is weak, and depending on who you speak with on the support team, they may have different answers to the problem you're having. In my experience, there are a lot of inconsistencies in how they think about reporting, that someone who's been in marketing for the past 10-years, has to relearn and rethink how we share data for KPIs.

Incentivized

I would recommend FieldRoutes to small and mid-sized consumer service companies. For the price point, A/R functionality, and ease of use, there are no real competitors in the market. For Aptive in 2016, it helped make a huge step forward with our processes and turn our technicians mobile. It also dramatically improved our A/R as soon as we started using it.

Incentivized

• Customer Segments + Recommendations Tool - Blueshift and has helped with automating and personalizing our retargeting efforts. The true value of Blueshift was realized when we could launch triggered marketing campaigns targeted to specific segments based on a user's behavior onsite, and deliver relevant personalized content using the AI-based Recommendations tool.
• Integration with Segment and other apps
• Retargeting with dynamic content pulled from data feeds / catalogs

Incentivized

• Scheduling routes.
• Invoicing and finance charges for customers.
• Time clock for employees checking in and out.

Incentivized

• Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
• Ability to move customers easily from one campaign to another with one click

Incentivized

• Customer SMS communication
• Bulk Route optimization include multiple preferences
• API documentation

Incentivized

We're not in the mood to start this process over at this time. A lot of hard work went into it.

Incentivized

Customer has a better UX/UI but Blueshift's capabilities are far stronger. The price is also more interesting considering what it does. Blueshift doesn't have certain integrations that are useful for startups (like Slack) but it's something that they should be having soon. Social media interconnection is also a step in the right direction that Customer hasn't moved toward

Incentivized

We looked at 10 other companies when we decided to switch and found the one that worked the best for us.

Incentivized

• Blueshift has had a tremendous impact on our email marketing KPIs. The AI-based approach and Recommendations tool has led to increased engagement.

Incentivized

• Increased our online payments by 400% in the first month
• Saved us hundreds of thousands of dollars of labor and gas
• Increased our route efficiency by 20%

Incentivized