Blueshift vs. UniSender

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blueshift
Score 7.9 out of 10
Mid-Size Companies (51-1,000 employees)
Blueshift Labs is a marketing automation software solution offered by Blueshift Labs. It tracks data for individuals, but does not have an attribution model.N/A
UniSender
Score 9.3 out of 10
N/A
UniSender is a simple solution for Email campaigns. This is an all-in-one marketing platform for personalized Email, SMS campaigns, and lead generation. The vendor promises that UniSender offers the following: Emails in mobile format. It has 100+ ready-to-use templates ideally suited for a business of any type. Drag-and-drop email editor. The intuitive template editor allows you to create emails in your design and corporate style.…N/A
Pricing
BlueshiftUniSender
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BlueshiftUniSender
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
BlueshiftUniSender
Top Pros
Top Cons

No answers on this topic

Features
BlueshiftUniSender
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Blueshift
-
Ratings
UniSender
10.0
1 Ratings
23% above category average
WYSIWYG email editor00 Ratings10.01 Ratings
Dynamic content00 Ratings10.01 Ratings
Ability to test dynamic content00 Ratings10.01 Ratings
A/B testing00 Ratings10.01 Ratings
Mobile optimization00 Ratings10.01 Ratings
Email deliverability reporting00 Ratings10.01 Ratings
List management00 Ratings10.01 Ratings
Triggered drip sequences00 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Blueshift
-
Ratings
UniSender
10.0
1 Ratings
27% above category average
Dashboards00 Ratings10.01 Ratings
Standard reports00 Ratings10.01 Ratings
Best Alternatives
BlueshiftUniSender
Small Businesses
Ortto
Ortto
Score 9.6 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 7.0 out of 10
Emma
Emma
Score 8.9 out of 10
Enterprises
Iterable
Iterable
Score 8.6 out of 10
Emma
Emma
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BlueshiftUniSender
Likelihood to Recommend
7.7
(6 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
BlueshiftUniSender
Likelihood to Recommend
Blueshift Labs
I think Blueshift is well suited as a CRM. It does a great job handling the customer information that you need, placing it, and displaying it in one concise place. They could do better in regards to being forthcoming with information. Documentation is weak, and depending on who you speak with on the support team, they may have different answers to the problem you're having. In my experience, there are a lot of inconsistencies in how they think about reporting, that someone who's been in marketing for the past 10-years, has to relearn and rethink how we share data for KPIs.
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UniSender
I use it for sending promos and to present new products to existing and new customers. I'd say it's best for fields such as marketing, cosmetics, online courses, forums, meetings, and other types of businesses. Actually, any type of business can use such software to keep in touch with its' audience.
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Pros
Blueshift Labs
  • Customer Segments + Recommendations Tool - Blueshift and has helped with automating and personalizing our retargeting efforts. The true value of Blueshift was realized when we could launch triggered marketing campaigns targeted to specific segments based on a user's behavior onsite, and deliver relevant personalized content using the AI-based Recommendations tool.
  • Integration with Segment and other apps
  • Retargeting with dynamic content pulled from data feeds / catalogs
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UniSender
  • cloud based
  • many features
  • cheap
  • easy
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Cons
Blueshift Labs
  • Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
  • Ability to move customers easily from one campaign to another with one click
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UniSender
  • didn't notice cons
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Likelihood to Renew
Blueshift Labs
We're not in the mood to start this process over at this time. A lot of hard work went into it.
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UniSender
No answers on this topic
Alternatives Considered
Blueshift Labs
Customer has a better UX/UI but Blueshift's capabilities are far stronger. The price is also more interesting considering what it does. Blueshift doesn't have certain integrations that are useful for startups (like Slack) but it's something that they should be having soon. Social media interconnection is also a step in the right direction that Customer hasn't moved toward
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UniSender
Unisender is cheaper than other softwares like this. It starts at $12 per month for everything. It has more features. The UX is less complex, responsive. It's cloud based, I can access Unisender from any device, anywhere. Overally I like it more than Mailchimp. Unisender's tech support is rapid - they help you right away.
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Return on Investment
Blueshift Labs
  • Blueshift has had a tremendous impact on our email marketing KPIs. The AI-based approach and Recommendations tool has led to increased engagement.
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UniSender
  • Return of investment
  • New customers
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ScreenShots

Blueshift Screenshots

Screenshot of Single Customer ViewScreenshot of Advanced SegmentationScreenshot of Multi-Channel Customer JourneysScreenshot of Personalized RecommendationsScreenshot of Campaign Performance ReportingScreenshot of Single Customer View

UniSender Screenshots

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