Blueshift vs. vCita

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blueshift
Score 7.9 out of 10
Mid-Size Companies (51-1,000 employees)
Blueshift Labs is a marketing automation software solution offered by Blueshift Labs. It tracks data for individuals, but does not have an attribution model.N/A
vCita
Score 9.5 out of 10
N/A
vCita is a marketing-focused CRM for service providers. According to the vendor, the product helps service providers move clients through every stage of the sales cycle: from the first point of contact to closing, upselling and follow-up. vCita is a lightweight CRM with the following features: - Manage appointments, payments, and clients - Access info & respond to clients on the go with a mobile app - Invite clients to…
$29
per month
Pricing
BlueshiftvCita
Editions & Modules
No answers on this topic
Essentials
$29
per month
Business
$59
per month
Platinum
$99
per month
Offerings
Pricing Offerings
BlueshiftvCita
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
BlueshiftvCita
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Blueshift
-
Ratings
vCita
8.7
5 Ratings
9% above category average
Customer data management / contact management00 Ratings9.55 Ratings
Workflow management00 Ratings8.04 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Blueshift
-
Ratings
vCita
7.0
3 Ratings
11% below category average
Email marketing00 Ratings7.03 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Blueshift
-
Ratings
vCita
8.0
5 Ratings
3% above category average
Billing and invoicing management00 Ratings9.05 Ratings
Reporting00 Ratings7.03 Ratings
Customization
Comparison of Customization features of Product A and Product B
Blueshift
-
Ratings
vCita
6.8
7 Ratings
14% below category average
Custom fields00 Ratings6.67 Ratings
API for custom integration00 Ratings7.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Blueshift
-
Ratings
vCita
8.5
7 Ratings
12% above category average
Mobile access00 Ratings8.57 Ratings
Security
Comparison of Security features of Product A and Product B
Blueshift
-
Ratings
vCita
9.7
6 Ratings
14% above category average
Role-based user permissions00 Ratings9.76 Ratings
Best Alternatives
BlueshiftvCita
Small Businesses
Ortto
Ortto
Score 9.6 out of 10
FollowUp CRM
FollowUp CRM
Score 9.5 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 7.0 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.8 out of 10
Enterprises
Oracle CX Marketing
Oracle CX Marketing
Score 8.6 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.8 out of 10
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User Ratings
BlueshiftvCita
Likelihood to Recommend
7.7
(6 ratings)
9.7
(10 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
9.5
(4 ratings)
Support Rating
-
(0 ratings)
8.5
(4 ratings)
User Testimonials
BlueshiftvCita
Likelihood to Recommend
Blueshift Labs
I think Blueshift is well suited as a CRM. It does a great job handling the customer information that you need, placing it, and displaying it in one concise place. They could do better in regards to being forthcoming with information. Documentation is weak, and depending on who you speak with on the support team, they may have different answers to the problem you're having. In my experience, there are a lot of inconsistencies in how they think about reporting, that someone who's been in marketing for the past 10-years, has to relearn and rethink how we share data for KPIs.
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vcita
It makes client communication extremely easy - we can message and schedule online appointments. Clients really like those options. We also like the online payment portal. That way clients can pay at their convenience, and we don't end up with credit card information that requires PCI compliance. It also helps with payments. It would also help with invoicing, but unfortunately, there are only 3 linked payment options (Square, Stripe, and PayPal). If you don't use one of those payment processors, you cannot link to billing.
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Pros
Blueshift Labs
  • Customer Segments + Recommendations Tool - Blueshift and has helped with automating and personalizing our retargeting efforts. The true value of Blueshift was realized when we could launch triggered marketing campaigns targeted to specific segments based on a user's behavior onsite, and deliver relevant personalized content using the AI-based Recommendations tool.
  • Integration with Segment and other apps
  • Retargeting with dynamic content pulled from data feeds / catalogs
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vcita
  • Great for online appointment bookings.
  • Good for taking payments.
  • Good for onboarding new clients.
  • Integrates with your website.
  • Integrates with Facebook Pages.
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Cons
Blueshift Labs
  • Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
  • Ability to move customers easily from one campaign to another with one click
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vcita
  • Payment collection: We want to have an option to allow clients to choose the amount they wish to pay.
  • Improved ease of use with forms.
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Likelihood to Renew
Blueshift Labs
We're not in the mood to start this process over at this time. A lot of hard work went into it.
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vcita
No answers on this topic
Usability
Blueshift Labs
No answers on this topic
vcita
Overall - easy to use. There are some missing features (like fillable pdf forms), and it also requires using certain credit card processors to link billing (otherwise it doesn't work).
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Support Rating
Blueshift Labs
No answers on this topic
vcita
I do miss the days when I could easily call up a rep and talk to them about any issues I had with the service. But I still do hear back from the customer service rep during the week within 24 hours.
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Alternatives Considered
Blueshift Labs
Customer has a better UX/UI but Blueshift's capabilities are far stronger. The price is also more interesting considering what it does. Blueshift doesn't have certain integrations that are useful for startups (like Slack) but it's something that they should be having soon. Social media interconnection is also a step in the right direction that Customer hasn't moved toward
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vcita
I liked vCita a lot more for my home services company mainly because it handled scheduling through the software which was terrific.
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Return on Investment
Blueshift Labs
  • Blueshift has had a tremendous impact on our email marketing KPIs. The AI-based approach and Recommendations tool has led to increased engagement.
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vcita
  • I have no clue
  • I'm assuming that we would not have people making appointments with us if we didn't have this service
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ScreenShots

Blueshift Screenshots

Screenshot of Single Customer ViewScreenshot of Advanced SegmentationScreenshot of Multi-Channel Customer JourneysScreenshot of Personalized RecommendationsScreenshot of Campaign Performance ReportingScreenshot of Single Customer View

vCita Screenshots

Screenshot of Exclusively designed for service providers & service-based businessesScreenshot of The only marketing-driven CRM for small businesses