What users are saying about
This review does not include a rating.
Top Rated
794 Ratings
This review does not include a rating.
Top Rated
794 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.8 out of 100

Feature Set Ratings

    Email & Online Marketing

    Boingnet

    Feature Set Not Supported
    N/A
    7.4

    Pardot

    74%
    Pardot ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    6.1
    61%
    88 Ratings

    Dynamic content

    N/A
    0 Ratings
    7.0
    70%
    79 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    7.5
    75%
    76 Ratings

    Landing pages

    N/A
    0 Ratings
    7.3
    73%
    87 Ratings

    A/B testing

    N/A
    0 Ratings
    7.9
    79%
    80 Ratings

    Mobile optimization

    N/A
    0 Ratings
    6.4
    64%
    76 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    7.9
    79%
    178 Ratings

    List management

    N/A
    0 Ratings
    8.6
    86%
    91 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.3
    83%
    62 Ratings

    Lead Management

    Boingnet

    Feature Set Not Supported
    N/A
    7.6

    Pardot

    76%
    Pardot ranks higher in 4/4 features

    Lead nurturing

    N/A
    0 Ratings
    7.7
    77%
    84 Ratings

    Lead scoring and grading

    N/A
    0 Ratings
    7.9
    79%
    85 Ratings

    Data quality management

    N/A
    0 Ratings
    7.1
    71%
    85 Ratings

    Automated sales alerts and tasks

    N/A
    0 Ratings
    7.9
    79%
    80 Ratings

    Campaign Management

    Boingnet

    Feature Set Not Supported
    N/A
    7.6

    Pardot

    76%
    Pardot ranks higher in 2/2 features

    Calendaring

    N/A
    0 Ratings
    7.6
    76%
    75 Ratings

    Event/webinar marketing

    N/A
    0 Ratings
    7.6
    76%
    72 Ratings

    Social Media Marketing

    Boingnet

    Feature Set Not Supported
    N/A
    7.0

    Pardot

    70%
    Pardot ranks higher in 2/2 features

    Social sharing and campaigns

    N/A
    0 Ratings
    6.4
    64%
    63 Ratings

    Social profile integration

    N/A
    0 Ratings
    7.5
    75%
    21 Ratings

    Reporting & Analytics

    Boingnet

    Feature Set Not Supported
    N/A
    7.0

    Pardot

    70%
    Pardot ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    7.2
    72%
    86 Ratings

    Standard reports

    N/A
    0 Ratings
    6.9
    69%
    89 Ratings

    Custom reports

    N/A
    0 Ratings
    6.9
    69%
    67 Ratings

    Platform & Infrastructure

    Boingnet

    Feature Set Not Supported
    N/A
    7.4

    Pardot

    74%
    Pardot ranks higher in 6/6 features

    API

    N/A
    0 Ratings
    7.3
    73%
    64 Ratings

    Role-based workflow & approvals

    N/A
    0 Ratings
    7.0
    70%
    61 Ratings

    Customizability

    N/A
    0 Ratings
    7.0
    70%
    81 Ratings

    Integration with Salesforce.com

    N/A
    0 Ratings
    9.4
    94%
    82 Ratings

    Integration with Microsoft Dynamics CRM

    N/A
    0 Ratings
    8.3
    83%
    3 Ratings

    Integration with SugarCRM

    N/A
    0 Ratings
    5.4
    54%
    4 Ratings

    Attribute Ratings

      Likelihood to Recommend

      Boingnet

      N/A
      0 Ratings
      7.7

      Pardot

      77%
      149 Ratings

      Likelihood to Renew

      Boingnet

      N/A
      0 Ratings
      1.4

      Pardot

      14%
      86 Ratings

      Usability

      Boingnet

      N/A
      0 Ratings
      8.5

      Pardot

      85%
      17 Ratings

      Availability

      Boingnet

      N/A
      0 Ratings
      7.5

      Pardot

      75%
      16 Ratings

      Performance

      Boingnet

      N/A
      0 Ratings
      8.3

      Pardot

      83%
      10 Ratings

      Support Rating

      Boingnet

      N/A
      0 Ratings
      6.4

      Pardot

      64%
      28 Ratings

      In-Person Training

      Boingnet

      N/A
      0 Ratings
      9.0

      Pardot

      90%
      3 Ratings

      Online Training

      Boingnet

      N/A
      0 Ratings
      8.1

      Pardot

      81%
      7 Ratings

      Implementation Rating

      Boingnet

      N/A
      0 Ratings
      8.2

      Pardot

      82%
      22 Ratings

      Likelihood to Recommend

      Boingnet

      No answers on this topic

      Pardot

      I want to start mentioning some features that make Pardot the best option on the market, I mainly recommend this tool because at present it is necessary that all the tools I use can work together, my use of Salesforce is of vital importance and I have the possibility Being using these two tools that have surprising integration for many people, I feel that it is my duty to recommend Pardot to everyone and I recommend it without thinking twice
      Madison Sophia Bennett | TrustRadius Reviewer

      Pros

      Boingnet

      No answers on this topic

      Pardot

      • Pardot enables you to set up different environments via the Pardot Business Unit feature, this is helpful for when decentralization is still needed, but you want all business units working with the same tool.
      • Pardot enables you to quickly and easily create automation rules that can clean the database retro-actively.
      • Pardot has the ability to have multiple lead scoring models run at the same time.
      Robert Nagelmaker | TrustRadius Reviewer

      Cons

      Boingnet

      No answers on this topic

      Pardot

      • Email templates and drafts are really confusing. I trained various people to create their own templates, but they consistently got confused between publishing a template or just saving a draft, and where they needed to go back to find it.
      • Their help process is broken, at least for our particular use case. Because we have an enterprise license for Salesforce (even though we had a separate license for Pardot) whenever I needed help with something, I'd get stuck down a rabbit hole and couldn't submit a ticket.
      Anonymous | TrustRadius Reviewer

      Pricing Details

      Boingnet

      General

      Free Trial
      Yes
      Free/Freemium Version
      Yes
      Premium Consulting/Integration Services
      Yes
      Entry-level set up fee?
      No

      Starting Price

      $25 per month

      Boingnet Editions & Modules

      Edition
      Agency Edition$1991
      Marketer Pro$791
      Leads + Email$491
      Lead Generator$251
      Pay As You Go Email$202
      Pay As You Go Personalized URLs$553
      Pay As You Go Landing Pages/Microsites$204
      Pay As You Go Text Messaging$355
      1. Contacts
      2. Emails purchased
      3. pURLs purchased
      4. Landing Pages/Microsites
      5. Text Messages purchased
      Additional Pricing Details
      Boingnet offers training, HTML, data management and custom development services to marketing teams and agencies at affordable rates

      Pardot

      General

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services
      Yes
      Entry-level set up fee?
      No

      Starting Price

      $1,250 per month

      Pardot Editions & Modules

      Edition
      Growth$1,2501
      Plus$2,5001
      Advanced$4,0001
      Premium$15,0001
      1. /month/up to 10,000 contacts billed annually
      Additional Pricing Details
      Salesforce Engage, an additional offering for sales and marketing alignment, is priced at $50 per month per user.

      Likelihood to Renew

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 1.4
      Based on 86 answers
      As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
      Karol Clark | TrustRadius Reviewer

      Usability

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 8.5
      Based on 17 answers
      The system has so many features that it does take a while to get spun up on what they all do and how they interact with each other. Once you dedicate the time to training to reach that crucial level of understanding however, it is easy to creatively apply the varied functionality of the program to address issues that would have previously seemed to mandate the use of another system.
      Marshall Darr | TrustRadius Reviewer

      Reliability and Availability

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 7.5
      Based on 16 answers
      There have been a couple of service incidents over the past few months. I'm not sure if it has to do with Pardot integrating their infrastructure with ExactTarget. However, they responded well with proactive communication and a debrief as to what happened.
      Pam Risch | TrustRadius Reviewer

      Performance

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 8.3
      Based on 10 answers
      Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
      Anonymous | TrustRadius Reviewer

      Support Rating

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 6.4
      Based on 28 answers
      Pardot support is tremendous. The knowledge base and in-application targeted help articles and videos are thorough and straightforward. If those don't do it, Pardot has office hours every business day with members of the team available to answer anything. I've called twice and they are incredibly helpful.
      Anonymous | TrustRadius Reviewer

      In-Person Training

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 9.0
      Based on 3 answers
      The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
      Pam Risch | TrustRadius Reviewer

      Online Training

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 8.1
      Based on 7 answers
      Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc...The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
      Sean Marsh | TrustRadius Reviewer

      Implementation Rating

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Pardot

      Pardot 8.2
      Based on 22 answers
      Love the tool, so much easier to see what our visitors are doing, creating campaigns etc. One recommendation about forms in campaigns etc is to make sure the form is not shared between countries. To send out notifications to responsible, you should have one form per country or question.
      Anna Johansson | TrustRadius Reviewer

      Alternatives Considered

      Boingnet

      No answers on this topic

      Pardot

      We moved from Act-On to Pardot almost a year ago. The way Pardot integrates with Salesforce and is able to report on the communications really drew us to change. We enjoyed the customization of the emails and the easier set up of the emails. Both products are similar but as stated, the reporting and processes were positive to my organization. The upside of Act-On is the ability to make lists and learn the system on your own. Pardot requires much more training on the front end.
      Danielle Armour | TrustRadius Reviewer

      Return on Investment

      Boingnet

      No answers on this topic

      Pardot

      • We spent several months and lots of money working with a outside integration partner, only to find out the journey we were trying to automate couldn't really be done and was better suited for Marketing Cloud. We ended up cancelling and switching to Marketing Cloud.
      Anonymous | TrustRadius Reviewer

      Screenshots

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