BombBomb vs. Opensense

BombBomb is great for direct, individually-sent emails where you want to custom the email, particularly with a video message. BombBomb is not the best mass email tool that I have seen on the market. In my experience, they penalize you when people unsubscribe, even if they NEED to be receiving your emails. We have people who unsubscribe and then miss info they need for work. That's not our fault. But, in our experience, BombBomb displays that we are not a good company to mass email because of it.

Incentivized

This solution is well suited for providing meaningful insights on brand reputation, compliance, and developing email/content strategies for marketing and sales team members. It integrates with email marketing software and provides very customizable analytics. It is not appropriate to be treated as a standalone email and content marketing solution, rather as an add-on to those tools.

Incentivized

• I like BombBomb's animated GIF preview of our video content. I think it's definitely more attention-grabbing than traditional email.
• BombBomb's automation tools are simple and easy to use. You can program a series of emails to go out X number days following the previous one and at a certain point in time.
• BombBomb's email builder is also pretty easy to use, once you get the hang of it. (If you've used other email tools, Constant Contact, MailChimp, etc. --- this one should be a snap.)

Incentivized

• Email Analytics
• Signature Compliance
• Integrations with other Marketing Tools

Incentivized

• We've found it's better with existing relationships than as an outbound campaign.
• Deliverability - We serve markets that might be a little more strict with regards to deliverability.
• Chrome extension - it was awful and took up so much of the inbox that we've uninstalled it completely.

Incentivized

• Syncing issues with external email platforms can affect performance
• Real time security or compliance alerts can be delayed at times
• Analytics can be improved with more detail based on usage by user/team and historical performance

Incentivized

As said before, the usability is very straightforward and the customization options are good enough to get the job done. There is a mobile app to help with real-time engagement so that is useful too. They offer plenty of training and best practices to make sure you are getting the most out of BombBomb.

Incentivized

Overall all useability is great. The tool is dummy-proof, so anyone can use it and run it. No IT knowledge needed besides connecting it to your mail server which their team will walk you through. After that, you can have fun with the tools and create what you want to create for your teams.

Incentivized

Overall it's very easy to use and the video emails stand out. Everything loads quickly and they make it easy to set up. It features CRM-like functionality to view opens, clicks, time watched, etc., but it doesn't port that info over to your existing CRM which is where some of the friction occurs. Still, it's amazing for what it does. I recommend giving it a try for our outreach.

Incentivized

A few times over the years I have asked for features to be added to BombBomb and I am amazed at how fast they can implement. Zapier integration is a perfect example. They implemented the connection to Zapier within 30 days of my feature request. It took a much larger company, Keller Williams Realty over 10 years to implement the same request.

Incentivized

Opensense customer service is by far the best! I have never had an issue once when calling in or submitting a ticket! They are very kind while working on the phone with them, and they explain everything to you! They will take the time with you to make sure everything gets solved.

Incentivized

I believe my customer service director looked into a couple of other companies before deciding on BombBomb and I know the Outlook integration was a big deal. I think they really liked how easy the program is to use too.

Incentivized

Opensense was much cheaper and better integrated with my existing ABM platform. We used RollWorks and there was a native integration that allowed me to sync target account lists to email banner campaigns. This made it a no-brainer to go with Opensense over Sigstr and amplify our existing ABM program.

Incentivized

• Overall, I think BombBomb has given us a positive ROI on our email marketing efforts. I don't have numbers to support that claim, but it's more affordable and better positioned for what we needed to do than many other tools out in the marketplace. If you need to differentiate your email, the video component is a great way to go.

Incentivized

• It has positively impacted our ability to securely and safely deliver email content to mass audiences

Incentivized