BombBomb vs. PlayPlay

BombBomb works best (I believe) as a sales engagement tool. We use it in marketing for some of our campaigns, but I think it's probably best suited to engage prospects that have already entered the funnel.

Incentivized

For any company that wants to use more video in their content and marketing overall, PlayPlay is your best bet. Anyone can make a video--no expertise required. Honestly, it's really fun to do, and you feel like a creative genius afterward! If you are making long-form videos or need something for a TV commercial, PlayPlay doesn't make sense. But you can absolutely take snippets from other video projects and break them into smaller videos. That's what we love to do. Also, they just launched a podcast tool to help podcasters use video to promote their episodes.

• Upload your databases to BombBomb to send single email blasts or campaigns.
• Upload your videos to BombBomb or use their software to record videos. Either way, the BombBomb system makes sending video emails easy!
• The "Individual Plus" or any higher priced subscriptions to BombBomb software include forms and automation for lead generation and automation of campaigns.
• The mobile app for iOS and Android is very useful for sending and responding to BombBomb emails!

Incentivized

• Very simple-to-use but super professional looking video templates
• Intuitive platform for creating a story with video
• One-click resizing for social formats
• Amazing customer success--if you need it--offering recommendations to make your video look amazing
• Access to Getty Premier for video and image stock

• We've found it's better with existing relationships than as an outbound campaign.
• Deliverability - We serve markets that might be a little more strict with regards to deliverability.
• Chrome extension - it was awful and took up so much of the inbox that we've uninstalled it completely.

Incentivized

• Product is very easy to use; I got a little stuck on changing font colors with text
• Automatic subtitling is amazing, but you do need to adjust the words per screen

As said before, the usability is very straightforward and the customization options are good enough to get the job done. There is a mobile app to help with real-time engagement so that is useful too. They offer plenty of training and best practices to make sure you are getting the most out of BombBomb.

Incentivized

Overall it's very easy to use and the video emails stand out. Everything loads quickly and they make it easy to set up. It features CRM-like functionality to view opens, clicks, time watched, etc., but it doesn't port that info over to your existing CRM which is where some of the friction occurs. Still, it's amazing for what it does. I recommend giving it a try for our outreach.

Incentivized

Anytime we've had an issue, the Support team has been great about getting back with us and spending the time needed to resolve any issues.

Incentivized

I primarily compared BombBomb vs these platforms. I ultimately decided to go with a very stripped down version of Yesware as it's tracking provided a few aspects BombBomb did not, but BombBomb's platform was the best versus the other main providers. I think it cost a little bit more, if memory serves, but it was the superior video platform

• I have seen a major ROI from BombBomb.
• Client retention has been incredible as well.
• As the user, I feel more engaged with my prospects and clients using BombBomb.

Incentivized

• Huge ROI--we're saving thousands on editing costs
• It's another way to repurpose content
• Our staff has loved using the product--also less work for them