BombBomb in Colorado Springs offers a video messaging and marketing platform to accelerate and personalize sales processes. The video, which integrates with Gmail, Salesforce, and Outlook, provides open tracking and video response capabilities, reminder and notifications, reusable text for sales emails, and content library custom branded content for integration with emails.
$29
per month
Powtoon
Score 7.4 out of 10
N/A
Powtoon is an online video creation platform for making engaging short videos and presentations, from the company of the same name in London.
BombBomb works best (I believe) as a sales engagement tool. We use it in marketing for some of our campaigns, but I think it's probably best suited to engage prospects that have already entered the funnel.
Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.
Upload your databases to BombBomb to send single email blasts or campaigns.
Upload your videos to BombBomb or use their software to record videos. Either way, the BombBomb system makes sending video emails easy!
The "Individual Plus" or any higher priced subscriptions to BombBomb software include forms and automation for lead generation and automation of campaigns.
The mobile app for iOS and Android is very useful for sending and responding to BombBomb emails!
Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
Some items they have introduced, like turning a powerpoint into a video really don't work.
As said before, the usability is very straightforward and the customization options are good enough to get the job done. There is a mobile app to help with real-time engagement so that is useful too. They offer plenty of training and best practices to make sure you are getting the most out of BombBomb.
Overall it's very easy to use and the video emails stand out. Everything loads quickly and they make it easy to set up. It features CRM-like functionality to view opens, clicks, time watched, etc., but it doesn't port that info over to your existing CRM which is where some of the friction occurs. Still, it's amazing for what it does. I recommend giving it a try for our outreach.
I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.
I primarily compared BombBomb vs these platforms. I ultimately decided to go with a very stripped down version of Yesware as it's tracking provided a few aspects BombBomb did not, but BombBomb's platform was the best versus the other main providers. I think it cost a little bit more, if memory serves, but it was the superior video platform
Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.
We don't have to spend money on traveling to a location to do an actual live shoot.
I'm spending less time on hand animating videos.
We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.
