What users are saying about

Brand24 vs Hootsuite Insights

Brand24
26 Ratings
Hootsuite Insights
10 Ratings

Brand24

26 Ratings
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Score 9.5 out of 100

Based on 26 reviews and ratings

Hootsuite Insights

10 Ratings
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Score 8.4 out of 100

Based on 10 reviews and ratings

Likelihood to Recommend

Brand24

We always recommend Brand24 to set up many social media policies, it is easy to use, and you will be satisfied with its user interface because it brings all the tools together in one place. It has been very influential in fostering business exchange and increasing sales in your company.

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Fabienne Blanc | TrustRadius Reviewer
Fabienne Blanc
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Hootsuite Insights

I liked uberVU a lot, and thought I was lucky to have found them (they actually responded to my tweet when I was vendor-searching, which was good to know as they were doing just what we were planning to use the software for). They are relatively small, which allows to have a great personal relationship and we felt very valued as a client. They provided great value - some of their competitors allow for more features (which explains their higher price), but there was no way to opt out of the unnecessary features to lower the price - uberVU didn't have any of that, it was just what we needed and in our price range

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Anonymous | TrustRadius Reviewer
Verified User
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Pros

Brand24

  • Brand24 is very user friendly and you don't need a lot of technical knowledge to use it.
  • I've had very good experience with the customer support team to solve any technical issues.

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Brittany Cosby | TrustRadius Reviewer
Brittany Cosby
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Hootsuite Insights

  • Easy to see what people are saying on social media about clients.
  • Creates reports that can be limited to certain time frames.
  • Able to see the reach of users so you can breakdown by influencers.

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Kate Pena | TrustRadius Reviewer
Kate Pena
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Cons

Brand24

  • Other metrics like follower growth or changes in engagement rates would be more beneficial
  • Tracking web conversions / app downloads if possible
  • More in depth sentiment analysis

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Kelcey Zacarese | TrustRadius Reviewer
Kelcey Zacarese
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Hootsuite Insights

  • I honestly didn't have any issues with them. Being able to set the real-time alerts as "every 15 minutes" took some figuring out to do, and we were still in the trial mode while we did that - it wasn't particularly intuitive for other users, but once we walked them through, everything worked well.

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Anonymous | TrustRadius Reviewer
Verified User
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Likelihood to Renew

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 10.0
Based on 2 answers
I find it a great tool in the digital strategy world to see what people are saying across social platforms. It's much more efficient that doing a search on the platform itself and provides a lot of information extremely quickly

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Kate Pena | TrustRadius Reviewer
Kate Pena
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Usability

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 10.0
Based on 1 answer
All the users found the product intuitive and easy to use.

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Anonymous | TrustRadius Reviewer
Verified User
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Reliability and Availability

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 9.0
Based on 2 answers
A couple of times it was a little slow, but this didn't result in any negative impact for us. There was no downtime as I could recall or notice.

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Anonymous | TrustRadius Reviewer
Verified User
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Support Rating

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 10.0
Based on 2 answers
Every time we needed help, the support was great. We had no issues, mostly needed usability walkthroughs and had questions about features.

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Anonymous | TrustRadius Reviewer
Verified User
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Online Training

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 10.0
Based on 1 answer
I got the training while I was evaluating and in the trial period. Then I trained the others myself

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Anonymous | TrustRadius Reviewer
Verified User
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Implementation Rating

Brand24

No score
No answers yet
No answers on this topic

Hootsuite Insights

Hootsuite Insights 10.0
Based on 2 answers
Not applicable since it is SAAS - all we needed was to sign up, which was easy

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Anonymous | TrustRadius Reviewer
Verified User
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Alternatives Considered

Brand24

I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.

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Mark Anderson | TrustRadius Reviewer
Mark Anderson
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Hootsuite Insights

Radian6 and Brandwatch were on the short list. We picked uberVU for its combination of price and features. It did not have extra features we didn't need, they were customizable and flexible enough to meet all of our needs

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Anonymous | TrustRadius Reviewer
Verified User
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Return on Investment

Brand24

  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.

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Tamar Weinberg | TrustRadius Reviewer
Tamar Weinberg
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Hootsuite Insights

  • Easier to handle crisis.
  • Ability to find out statistics to quantify and qualify what you're doing for customers.

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Kate Pena | TrustRadius Reviewer
Kate Pena
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Screenshots

Hootsuite Insights

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Pricing Details

Brand24

General

Free Trial
Yes
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Brand24 Editions & Modules

Edition
Plus$491
Premium$991
Max$1991
  1. per month
Additional Pricing Details
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Hootsuite Insights

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Hootsuite Insights Editions & Modules

—
Additional Pricing Details
—

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