DataEQ vs. Lytics

DataEQ

5 Reviews and Ratings

Lytics

8 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
DataEQ	Score 8.3 out of 10	Enterprise companies (1,001+ employees)	BrandsEye is a South African reputation management and social media monitoring system competing with vendors like Trackur. BrandsEye scours the social web for mentions and uses crowdsourced analysis to judge sentiment.	N/A
Lytics	Score 8.0 out of 10	N/A	Lytics is a customer data platform (CDP) from the company of the same name in Portland.	N/A

Pricing

DataEQ

Lytics

Editions & Modules

No answers on this topic

Starter: Free
Professional: Contact Sales
Enterprise: Contact Sales

Offerings

Pricing Offerings
DataEQ	Lytics
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

Enterprise focused solution, with pricing based on data volumes

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More Pricing Information

Community Pulse
	DataEQ	Lytics
Top Pros	Pro Social media Pro Client service Pro Easy to use	Pro Intuitive and easy Pro Easy to learn Pro Target audience
Top Cons	Minus Friendly system Minus User friendly system Minus Search filters	Minus Creative cloud Minus Ability to report Minus Folder structure

Best Alternatives
	DataEQ	Lytics
Small Businesses	Simplify360 Score 7.8 out of 10	Klaviyo Score 8.9 out of 10
Medium-sized Companies	Emplifi Social Marketing Cloud Score 8.9 out of 10	SALESmanago Score 8.9 out of 10
Enterprises	Emplifi Social Marketing Cloud Score 8.9 out of 10	Treasure Data Score 8.3 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	DataEQ	Lytics
Likelihood to Recommend	8.3 (4 ratings)	8.6 (4 ratings)

User Testimonials
	DataEQ	Lytics
Likelihood to Recommend	BrandsEye If you are looking for an analytics product that doesn't just monitor, but also listens to online conversations then BrandsEye is the ideal tool. Edith Londekile Ngcobo Social Media Manager, Content Curator, Producer Read full review	Lytics Not a unified audience database but for segmenting for programmatic advertising [Lytics is] excellent[.] It is an identity / email driven database[.] Does not combine users into one master record[.] Excellent built-in scoring mechanisms which I use regularly to isolate most engaged users[.] Incentivized LR Leonard Roberto Audience Data Director Read full review
Pros	BrandsEye Reporting Customer support Verified User Anonymous Read full review	Lytics Analytics: it's easy to obtain and understand. Usability: the database is intuitive and easy to learn. Targeting: you can easily reach your target audience. Incentivized Verified User Anonymous Read full review
Cons	BrandsEye A super-lite "budget" account option for short-term projects. Leonie Mollentze Owner Read full review	Lytics Uptime. Monitoring Relational-table-like functionality Incentivized Verified User Anonymous Read full review
Alternatives Considered	BrandsEye The local support for us is key, and Amy, our account manager, is a legend. We couldn't be happier with BrandsEye. Jeffrey Denning Community Manager & Social Media Analyst Read full review	Lytics We evaluated 5-8 CDP's and picked Lytics[.] Incentivized LR Leonard Roberto Audience Data Director Read full review
Return on Investment	BrandsEye As I have only been using the software for approximately 3 weeks it is difficult to say. Verified User Anonymous Read full review	Lytics Positive: Customers are retained through another outlet. Positive ROI: we've made a lot of money using the program. Positive: We're using Lytics targeting with email integrations to reach specific subscribers in ways we never thought possible. Incentivized Verified User Anonymous Read full review
ScreenShots	DataEQ Screenshots	Lytics Screenshots