Brightcove Zencoder vs. Wistia

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brightcove Zencoder
Score 9.0 out of 10
N/A
Brightcove Zencoder is a cloud-based video transcoding platform.
$40
per month
Wistia
Score 8.9 out of 10
N/A
Wistia specializes in Brand Affinity Marketing for small and medium-sized businesses. Wistia's video marketing software is designed to enable companies to create captivating viewing experiences on their sites and gives them the tools to find, engage and grow a community of brand advocates. Founded in Cambridge, Massachusetts, the vendor boasts presently more than half a million businesses across 50 countries depend on Wistia's products to build their brands and their businesses,…
$25
per month
Pricing
Brightcove ZencoderWistia
Editions & Modules
No answers on this topic
Free Account
$0
Pro Plan
$99.00
per month
Advanced Plan
$399.00
per month
Premium Plan
$999.00
per month
Offerings
Pricing Offerings
Brightcove ZencoderWistia
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPlease see wistia.com/pricing for plan features.
More Pricing Information
Community Pulse
Brightcove ZencoderWistia
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
Brightcove ZencoderWistia
Small Businesses
Vimeo
Vimeo
Score 7.8 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
Vimeo
Vimeo
Score 7.8 out of 10
Loom
Loom
Score 9.2 out of 10
Enterprises
Kaltura
Kaltura
Score 8.0 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brightcove ZencoderWistia
Likelihood to Recommend
-
(0 ratings)
9.3
(71 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(10 ratings)
Usability
-
(0 ratings)
10.0
(13 ratings)
Availability
-
(0 ratings)
10.0
(2 ratings)
Performance
-
(0 ratings)
10.0
(11 ratings)
Support Rating
-
(0 ratings)
10.0
(11 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Configurability
-
(0 ratings)
9.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.0
(11 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Brightcove ZencoderWistia
Likelihood to Recommend
Brightcove
No answers on this topic
Wistia
For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
Read full review
Pros
Brightcove
No answers on this topic
Wistia
  • Wistia enables a lot of customization in the video player, making it personalized to your business.
  • The user experience is pretty intuitive and easy to use without too much training.
  • Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.
Read full review
Cons
Brightcove
No answers on this topic
Wistia
  • Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
  • Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
  • Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.
Read full review
Likelihood to Renew
Brightcove
No answers on this topic
Wistia
Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
Read full review
Usability
Brightcove
No answers on this topic
Wistia
Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
Read full review
Reliability and Availability
Brightcove
No answers on this topic
Wistia
After several years, we have not come across a situation for which Wistia was not available when needed.
Read full review
Performance
Brightcove
No answers on this topic
Wistia
I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
Read full review
Support Rating
Brightcove
No answers on this topic
Wistia
We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
Read full review
Implementation Rating
Brightcove
No answers on this topic
Wistia
We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
Read full review
Alternatives Considered
Brightcove
No answers on this topic
Wistia
Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.
Read full review
Scalability
Brightcove
No answers on this topic
Wistia
We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
Read full review
Return on Investment
Brightcove
No answers on this topic
Wistia
  • Doubled lead capture from lead magnet on website from one year to the next.
  • Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
  • Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
Read full review
ScreenShots

Wistia Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of