What users are saying about
21 Ratings
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269 Ratings
21 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Yoast Wordpress SEO Plugins

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269 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

BrightLocal

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
Gary Shouldis | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins is really great for any application - home pages, blogs, etc. It saves a lot of time researching keywords, but it is time-consuming crafting content, which I think is a necessary evil. I wasn't really seeing the immediate results I had hoped for, but there could be a variety of reasons for that (cookies, caches, etc.). Overall, if you have the time to dedicate and utilize the tool, it's awesome!
Emily Hammell | TrustRadius Reviewer

Feature Rating Comparison

SEO

BrightLocal
6.6
Yoast Wordpress SEO Plugins
7.7
Keyword analysis
BrightLocal
7.0
Yoast Wordpress SEO Plugins
7.8
Backlink management
BrightLocal
4.0
Yoast Wordpress SEO Plugins
7.4
SERP ranking tracking
BrightLocal
7.5
Yoast Wordpress SEO Plugins
8.2
Page grader
BrightLocal
7.5
Yoast Wordpress SEO Plugins
8.2
Competitive analysis
BrightLocal
7.5
Yoast Wordpress SEO Plugins
7.0
Site audit / diagnostics
BrightLocal
9.7
Yoast Wordpress SEO Plugins
7.9
Site recommendations
BrightLocal
6.6
Yoast Wordpress SEO Plugins
7.6
Task management
BrightLocal
3.1
Yoast Wordpress SEO Plugins
7.0

SEO Channels

BrightLocal
8.5
Yoast Wordpress SEO Plugins
8.0
Local SEO
BrightLocal
8.5
Yoast Wordpress SEO Plugins
8.0
Social SEO
BrightLocal
7.9
Yoast Wordpress SEO Plugins
8.3
Mobile SEO
BrightLocal
10.0
Yoast Wordpress SEO Plugins
7.7
Global SEO
BrightLocal
7.7
Yoast Wordpress SEO Plugins
8.0

SEO Platform & Account Management

BrightLocal
9.2
Yoast Wordpress SEO Plugins
7.3
Multi-domain support
BrightLocal
8.5
Yoast Wordpress SEO Plugins
6.7
Integration with web analytics tools
BrightLocal
10.0
Yoast Wordpress SEO Plugins
7.9

Pros

BrightLocal

  • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
  • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
  • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
Sarah Nelson | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Evaluate the SEO score of any given page's content.
  • Makes it simple to manage the title and description for a page (what shows up on Google search results).
  • Boils down complicated topics such as canonical URLs for non-technical users.
  • Easy explanations for any and all options, including why to use or not use an option.
Christopher Boyd | TrustRadius Reviewer

Cons

BrightLocal

  • Up and down rankings were not always right on with the local search, but only off by one or two spots
  • It felt like it was only used for local SEO, and I know there are more features, just never got to them.
  • Didn't seem useful for every single client in the way Ahrefs or Spyfu did
Jordan Comstock | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
  • Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
  • Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.
Michelle Green Arnson | TrustRadius Reviewer

Likelihood to Renew

BrightLocal

No score
No answers yet
No answers on this topic

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.
James McQuillin | TrustRadius Reviewer

Usability

BrightLocal

No score
No answers yet
No answers on this topic

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
All the information is integrated on-screen while writing content and the scores and related score elements (i.e. paragraph/sentence length, transition words, keyphrase density, etc.) are all updated live as I write which I think is amazingly helpful.
James McQuillin | TrustRadius Reviewer

Support Rating

BrightLocal

BrightLocal 7.5
Based on 4 answers
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
Anonymous | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 7.7
Based on 24 answers
There are plenty of amazing articles published on their site, however, I don't rate their actual support team as being particularly helpful. I made multiple points of contact regarding the internal link counter not working and even though they began troubleshooting I think when it became too hard it was just forgotten about and so is still unresolved.
Victoria Hoete-Dodd | TrustRadius Reviewer

Alternatives Considered

BrightLocal

The price was cheaper at BrightLocal, although I have had to pay extra for things, but I like the flexibility that an al cart type program brings. I would say that Synup is easier to use and much simpler. Yext is more expensive and requires constant enrollment, but maybe the most comprehensive.
Tina Hettich Sorensen | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast WordPress SEO Plugin. We are pleased with the results
Anonymous | TrustRadius Reviewer

Return on Investment

BrightLocal

  • BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
  • Reporting is nicely accomplished with their online client report dashboards.
  • Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.
Tim Colling | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize.
  • Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly.
  • Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light.
Rachel Green | TrustRadius Reviewer

Screenshots

Yoast Wordpress SEO Plugins

Pricing Details

BrightLocal

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

BrightLocal Editions & Modules

Edition
Single Business$291
Multi Business$491
SEO Pro$791
Just Reviews$81
  1. per month
Additional Pricing Details
BrightLocal offers custom enterprise plans for businesses with more than 100 locations: https://www.brightlocal.com/enterprise-packages/.

Yoast Wordpress SEO Plugins

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Yoast Wordpress SEO Plugins Editions & Modules

Edition
Premium$89.001
  1. Per Site
Additional Pricing Details

Rating Summary

Likelihood to Recommend

BrightLocal
8.5
Yoast Wordpress SEO Plugins
8.6

Likelihood to Renew

BrightLocal
Yoast Wordpress SEO Plugins
10.0

Usability

BrightLocal
Yoast Wordpress SEO Plugins
10.0

Support Rating

BrightLocal
7.5
Yoast Wordpress SEO Plugins
7.7

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