Brightpearl by Sage vs. Folloze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brightpearl
Score 9.3 out of 10
N/A
Brightpearl’s retail operations platform is designed to handle peak trading, integrates with the full retail tech ecosystem, and is omni-channel native. Additionally, the vendor says their solution is the system of record for key trading data, provides real-time trading insights and is automated so users can stay in control and manage by exception. According to the vendor key differentiators include: Software and Service. Service is an integral part of Brightpearl's offer. The…N/A
Folloze
Score 7.6 out of 10
Enterprise companies (1,001+ employees)
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.N/A
Pricing
Brightpearl by SageFolloze
Editions & Modules
No answers on this topic
Folloze
Contact Sales
Offerings
Pricing Offerings
BrightpearlFolloze
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredRequired
Additional DetailsBrightpearl is for merchants trading $1M or above, or those that expect to be in the next 12 months. Pricing is designed to suit the needs of fast-growth and larger merchants.
More Pricing Information
Community Pulse
Brightpearl by SageFolloze
Features
Brightpearl by SageFolloze
Engagement
Comparison of Engagement features of Product A and Product B
Brightpearl by Sage
-
Ratings
Folloze
7.7
11 Ratings
3% above category average
Automated routing and prioritization00 Ratings7.510 Ratings
Customer interaction histories00 Ratings7.610 Ratings
Syndicated content00 Ratings7.49 Ratings
Personalization00 Ratings8.111 Ratings
Engagement data tracking00 Ratings7.811 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Brightpearl by Sage
-
Ratings
Folloze
7.4
9 Ratings
3% below category average
Ad campaign creation00 Ratings7.59 Ratings
Display advertising00 Ratings7.59 Ratings
Contextual advertising00 Ratings7.59 Ratings
Social advertising00 Ratings7.19 Ratings
Ad reporting and analytics00 Ratings7.69 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Brightpearl by Sage
-
Ratings
Folloze
7.4
11 Ratings
4% below category average
Standard visitor segmentation00 Ratings7.211 Ratings
Behavioral visitor segmentation00 Ratings7.410 Ratings
ABM sales intelligence00 Ratings7.510 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Brightpearl by Sage
-
Ratings
Folloze
7.0
11 Ratings
6% below category average
3rd party intent signals00 Ratings6.510 Ratings
Downstream intent signals00 Ratings7.210 Ratings
Account identification00 Ratings7.311 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Brightpearl by Sage
-
Ratings
Folloze
7.6
9 Ratings
3% below category average
Automated workflow & orchestration00 Ratings7.69 Ratings
Best Alternatives
Brightpearl by SageFolloze
Small Businesses
Lightspeed Retail
Lightspeed Retail
Score 8.1 out of 10
Dealfront
Dealfront
Score 8.8 out of 10
Medium-sized Companies
Epicor Eagle
Epicor Eagle
Score 8.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
Enterprises

No answers on this topic

TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brightpearl by SageFolloze
Likelihood to Recommend
10.0
(158 ratings)
7.4
(49 ratings)
Likelihood to Renew
8.2
(12 ratings)
9.1
(2 ratings)
Usability
4.7
(8 ratings)
7.9
(49 ratings)
Availability
10.0
(1 ratings)
8.2
(1 ratings)
Performance
9.0
(1 ratings)
7.3
(1 ratings)
Support Rating
8.1
(135 ratings)
6.6
(41 ratings)
In-Person Training
1.0
(1 ratings)
-
(0 ratings)
Online Training
7.0
(1 ratings)
4.5
(1 ratings)
Implementation Rating
6.5
(104 ratings)
9.1
(2 ratings)
Configurability
8.0
(1 ratings)
5.5
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
4.5
(1 ratings)
Ease of integration
7.0
(1 ratings)
9.1
(1 ratings)
Product Scalability
6.9
(5 ratings)
5.5
(1 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
8.0
(1 ratings)
9.1
(1 ratings)
Vendor pre-sale
9.0
(1 ratings)
9.1
(1 ratings)
User Testimonials
Brightpearl by SageFolloze
Likelihood to Recommend
Sage
Brightpearl is very well suited for small-medium companies that are growing quickly and need a way to improve their operational systems and functionality to handle increasing volume of orders. Particularly if you use multiple SKUs, sales channels, and/or warehouses, the features offered by Brightpearl are excellently well suited to handle these types of needs. I don't believe Brightpearl would be very applicable for very small companies with a small number of SKUs, as many of the features offered would be unnecessary and underutilized.
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Folloze
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
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Pros
Sage
  • Brightpearl tracks order changes and communications very well. It documents all activity in a feed that anyone can see, including status changes, notes made, emails sent, etc.
  • Brightpearl makes it incredibly easy to find orders fitting certain criteria through the use of statuses that you can customize. For example, as a multichannel seller, we can easily create statuses for each channel that we sell from, where our orders will (oftentimes automatically) land in. We also deal often with things like back ordered items; we can also create statuses for certain brands, so that when we expect a shipment in from that company, our back order specialist can easily sort through her orders that are waiting on that shipment.
  • Brightpearl makes it easy to take orders over the phone. Everything I need is right there on one screen; not often do I find myself needing to deviate to other tabs. The steps I take (from "new order" to finish) are straightforward and understandable, and go in steps that make sense.
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Folloze
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
Cons
Sage
  • Supports only a small number of marketplaces and in a limited way only. When I signed up with Brightpearl they claimed that you could list directly onto eBay from within Brightpearl but this turned out to be untrue as Brightpearl did not support eBay postage policies (eBay's semi literate way of saying shipping tables).
  • Not only can you not list directly onto eBay, you cannot list directly from within Brightpearl to any marketplaces whatsoever. With other software you can list directly to all the marketplaces they integrate with.
  • Brightpearl is abysmal at VAT. Brightpearl calculates VAT on Channel Islands and Canary Islands orders even though there is no Vat in either of them. So when you pay HMRC you will be paying them a bit extra unless you check all your orders which makes the software somewhat redundant.
  • When I signed up they advertised Brightpearl as the software to automate your online selling. But it didn't really do that. A couple of years later at considerable extra cost they released an add-on app called Brightpearl Automation that does seem to deliver on automation. However other software offers that at no extra cost.
  • Brightpearl claims that it integrates with Amazon, but this is only partially true as they have completely ignored the new marketplaces that Amazon have opened. If you list on those marketplaces you have to input the orders manually and Brightpearl will not update the stock, putting you at risk of negative feedback. Other software integrates fully with all Amazon marketplaces.
  • Now that I am leaving it was suggested that I might benefit from read-only access so that we could easily double check things like warranty claims. They offered me a year's read-only access for £10,080 which is more than double my yearly contract for full use of the software. Now, if that isn't taking the mickey, I don't know what is!!!
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Folloze
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
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Likelihood to Renew
Sage
Brightpearl has proved to work out for our company and we have no need or intention to let it go. Rather we intend to build on what we've accomplished and it will no doubt help us scale our business and meet our ambitions.
Read full review
Folloze
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
Usability
Sage
Brightpearl can be a little confusing to begin with, there are a lot of options to look through and working out the intricacies takes some time depending on what you would like to be able to do on it and what your account is set up to do. It is however very thorough and once you can work your way around it most of the functions are fairly simple to use and very detailed.
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Folloze
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
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Reliability and Availability
Sage
Brightpearl is always easily accessibly anywhere that you can find an internet source. I have checked our stock levels when we have been off site at Ham Rally's at home and on my way home or to work if needs be. That is probably one of the best features of this system.
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Folloze
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
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Performance
Sage
Brightpearl performs very well and integrates very well with our Metapak packing and despatch system. IT also intergrates very well with Amazon and we have used Ebay although there have been complications with Ebay and stock levels. We use Ebay mostly for second hand items of which we only have one so have skipped using Brighpearl for these products.
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Folloze
pages load slow sometimes
Read full review
Support Rating
Sage
Brightpearl was ALWAYS great at responding to us. Their customer service was quick and responsive. Unfortunately, the responses were often that "engineers were working on it" but nothing seemed to ever come of that. I realize that Brightpearl is a large company that a lot of businesses rely on. But when you can't hit "enter" when trying to search in the front-end POS, that type of behavior should be changed very quickly and it never was. Admittedly, small things, but those annoyances tend to ultimately affect the overall experience.
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Folloze
Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
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In-Person Training
Sage
No in house training was given.
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Folloze
No answers on this topic
Online Training
Sage
The online training was very helpful in the areas we were shown and was implemented very well via a Skype call and an presentation done via the internet. However it was not thorough enough for all of our needs in certain areas. More training in person on site would have been very helpful.
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Folloze
5 as we did it with our own people in house and not with Folloze
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Implementation Rating
Sage
Implementation was generally perfect, but if you are coming across from Sage I personally would recommend doing this as baby steps.
We tried to import our entire Sage history in one batch and that was a bad idea hence the 9/10. That was mainly our fault and nothing on Brightpearl.
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Folloze
I was not involved with the implementation of Folloze. This project was executed before I was hired
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Alternatives Considered
Sage
Initially we went with Brightpearl because it was an all in one solution. Salesforce CRM capabilities right out of the box far surpass Brightpearl's, but there's no inventory or accounting system pre-built in. We are currently moving away from Brightpearl for both CRM and accounting functions however.
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Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
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Contract Terms and Pricing Model
Sage
No answers on this topic
Folloze
cannot disclose
Read full review
Scalability
Sage
Brightpearl's ability to increase or expand its capacity and retain its performance levels to accommodate growth were acceptable but not fantastic. The program was constantly making changes which can be useful, but was also confusing & hard to keep up with since we were never updated that changes were about to be made or had been made.
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Folloze
there are still a lot of things that need to be made available within the product
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Return on Investment
Sage
  • It's really difficult to say. While everything is now in one place, we've spent a ton of time with support and figuring things out on our own.
  • We've also had to spend a ton of money with our CPAs fixing our financials every month.
  • However, the sales piece has streamlined our process for shipping orders out in a timely basis.
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Folloze
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
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ScreenShots

Brightpearl Screenshots

Screenshot of Customer timeline giving you insight into pending orders, previous purchases and potential marketing opportunitiesScreenshot of Deep insight in your customers, product and sales channel through Brightpearl's Minubo integrationScreenshot of Fully integrated POS for access to all product inventory information at the tillScreenshot of Managing suppliers and purchasing inventory is quick and easy, says the vendorScreenshot of Provide top-notch service by having access to your customers’ full interaction history and personalize your marketing communication with product-interest tagging.Screenshot of Brightpearl’s flexible inventory management has all of the features you need to stay in control of your inventory and make fast, effective business decisions. Redistribute your staff towards growth strategies and reduce the time spent on costly admin overheads.

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.