BrightTALK vs. Outgrow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightTALK
Score 7.6 out of 10
N/A
BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.N/A
Outgrow
Score 9.7 out of 10
Small Businesses (1-50 employees)
Outgrow enables marketers to create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. Outgrow is designed so marketers can build these tools without a developer or a designer in minutes. Common Examples of interactive content that you can build with Outgrow include: ROI calculators Cost Calculators Sales lift calculators Graders Knowledge tests Fun quizzes Product recommendations
$22
per month per user
Pricing
BrightTALKOutgrow
Editions & Modules
No answers on this topic
Freelancer Plan
$22
per month per user
Freelancer Pro
$45
per month per user
Essentials Plan
$115
per month for 3 users
Business Plan
$720
per month
Enterprise Plan
Custom Pricing
Agency Plan
Custom Pricing
per Client
Offerings
Pricing Offerings
BrightTALKOutgrow
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details—Outgrow also offers the option to build interactive content including calculators, quizzes, recommendations, polls and graded tests for clients. Pricing varies based on the number of experiences built and the complexity of each experience.
More Pricing Information
Features
BrightTALKOutgrow
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BrightTALK
8.2
2 Ratings
9% above category average
Outgrow
-
Ratings
Dashboards8.52 Ratings00 Ratings
Data exportability8.01 Ratings00 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BrightTALK
8.7
2 Ratings
8% above category average
Outgrow
-
Ratings
High quality audio9.52 Ratings00 Ratings
Mobile support8.01 Ratings00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BrightTALK
9.1
2 Ratings
11% above category average
Outgrow
-
Ratings
Calendar integration10.02 Ratings00 Ratings
Record meetings / events8.52 Ratings00 Ratings
Slideshows10.02 Ratings00 Ratings
Event registration8.02 Ratings00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BrightTALK
7.5
2 Ratings
10% below category average
Outgrow
-
Ratings
Audience polling7.01 Ratings00 Ratings
Q&A8.02 Ratings00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BrightTALK
7.8
2 Ratings
7% below category average
Outgrow
-
Ratings
Participant roles & permissions7.52 Ratings00 Ratings
Confidential attendee list8.01 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BrightTALK
9.0
1 Ratings
13% above category average
Outgrow
-
Ratings
Branding options8.01 Ratings00 Ratings
Integration to Marketing Automation10.01 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
BrightTALK
-
Ratings
Outgrow
8.0
30 Ratings
1% below category average
Ideation00 Ratings8.029 Ratings
Approval workflows00 Ratings8.115 Ratings
Content collaboration00 Ratings8.023 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
BrightTALK
-
Ratings
Outgrow
9.5
35 Ratings
16% above category average
Content hub00 Ratings9.525 Ratings
Forms / Gated content00 Ratings10.030 Ratings
Embedded CTAs00 Ratings10.031 Ratings
Content distribution00 Ratings9.11 Ratings
Content promotion00 Ratings9.528 Ratings
Content automation00 Ratings9.022 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
BrightTALK
-
Ratings
Outgrow
8.8
36 Ratings
12% above category average
Audience profiling and targeting00 Ratings9.026 Ratings
Closed-loop tracking and reporting00 Ratings9.528 Ratings
Content performance analytics00 Ratings10.033 Ratings
Campaign optimization dashboard00 Ratings8.526 Ratings
Competitive analytics00 Ratings7.31 Ratings
Best Alternatives
BrightTALKOutgrow
Small Businesses
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
GoTo Webinar
GoTo Webinar
Score 8.4 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightTALKOutgrow
Likelihood to Recommend
8.5
(5 ratings)
9.3
(39 ratings)
Usability
9.0
(2 ratings)
9.1
(1 ratings)
Support Rating
3.0
(2 ratings)
9.4
(4 ratings)
User Testimonials
BrightTALKOutgrow
Likelihood to Recommend
BrightTALK
BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.
Read full review
Outgrow
Well suited: When you want (potential) customers to quickly determine if your product or service is right for them. I noticed that we could make a very honest calculation tool that shows how quickly our car sharing service is beneficial to customers. These types of calculations are difficult to convey in text. Less appropriate: The length of your calculation has to be in line with what the engagement people have with your product or service. We want to determine if a shared car is interesting, so we don't want 10+ questions. But if you're selling a house you can include more questions.
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Pros
BrightTALK
  • Training
  • Product explanation.
  • Suggestive referrals.
Read full review
Outgrow
  • Outgrow provides a comprehensive knowledge base, which allows you to quickly become adept at using their platform.
  • They don't make any assumptions. When your quiz or calculator is ready to go live, they offer you an in-depth checklist of ideas to promote it.
  • They ensure that you have a high degree of creativity.
Read full review
Cons
BrightTALK
  • Our sphere is healthcare and I would appreciate even more customization to this sector.
  • Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
  • More of the local live events, love these.
Read full review
Outgrow
  • Some of the formulas, if you want to do more complicated quizzes, need their help. You can do simple quizzes easily. I wanted/needed something much more complicated. They did help me out for an additional fee - but it was reasonable.
  • I would love to see more examples of how/why so I can emulate them. Or even a "duplicate" another quiz and use my own words.
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Usability
BrightTALK
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
Read full review
Outgrow
The software works fast and has an intelligent design
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Support Rating
BrightTALK
We have not had to contact support.
Read full review
Outgrow
Support is very responsive and is quick to respond to questions and problems. Outgrow sometimes changes their pricing and plan structures and add/remove options without properly relaying the info to customers. They could do a better job with communications and being upfront with the pricing plans people sign up for.
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Alternatives Considered
BrightTALK
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
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Outgrow
The previous tools we used had no ability to make numerical calculators and limited logic jump features within surveys (if someone answers question one a particular way, skip question two, etc.) and more limited ability to direct people toward different outcomes based on how they answered questions in the surveys. Many of them didn’t have native integrations with Marketo either. These were critical features that we needed so we decided to switch to outgrow.
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Return on Investment
BrightTALK
  • For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
  • Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
  • This allows us to easily connect with our audience and the platform is low maintenance for us.
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Outgrow
  • Outgrow has helped me sell more life insurance through the use of interactive calculators.
  • Outgrow has helped me attract more referral partners thus helping my agency grow.
  • Outgrow saved my agency money because I was able to cancel subscriptions to other services which offered fewer features.
Read full review
ScreenShots

Outgrow Screenshots

Screenshot of Results Page of a Calculator with Lead Generation form and CTAScreenshot of Analytics Tab: Funnel Visualization of a Completed QuizScreenshot of