BrightTALK vs. Vyond

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightTALK
Score 7.6 out of 10
N/A
BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.N/A
Vyond
Score 8.7 out of 10
N/A
Vyond (formerly GoAnimate) is a cloud-based platform for producing custom animated videos. It is used by educators as well as in business contexts by advertisers and content marketers, and for demos and presentations. Vyond has a drag and drop interface and includes libraries with thousands of characters, backgrounds, props, music tracks and sound effects. Users can also import their own audio, image, video or flash files using the import tool.
$49
per month
Pricing
BrightTALKVyond
Editions & Modules
No answers on this topic
Essential
$49.00
per month
Premium
$89.00
per month
Professional
$179.00
per month
Offerings
Pricing Offerings
BrightTALKVyond
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
BrightTALKVyond
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BrightTALK
8.2
2 Ratings
9% above category average
Vyond
-
Ratings
Dashboards8.52 Ratings00 Ratings
Data exportability8.01 Ratings00 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BrightTALK
8.7
2 Ratings
8% above category average
Vyond
-
Ratings
High quality audio9.52 Ratings00 Ratings
Mobile support8.01 Ratings00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BrightTALK
9.1
2 Ratings
11% above category average
Vyond
-
Ratings
Calendar integration10.02 Ratings00 Ratings
Record meetings / events8.52 Ratings00 Ratings
Slideshows10.02 Ratings00 Ratings
Event registration8.02 Ratings00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BrightTALK
7.5
2 Ratings
10% below category average
Vyond
-
Ratings
Audience polling7.01 Ratings00 Ratings
Q&A8.02 Ratings00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BrightTALK
7.8
2 Ratings
7% below category average
Vyond
-
Ratings
Participant roles & permissions7.52 Ratings00 Ratings
Confidential attendee list8.01 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BrightTALK
9.0
1 Ratings
13% above category average
Vyond
-
Ratings
Branding options8.01 Ratings00 Ratings
Integration to Marketing Automation10.01 Ratings00 Ratings
Best Alternatives
BrightTALKVyond
Small Businesses
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Loom
Loom
Score 9.2 out of 10
Enterprises
ON24
ON24
Score 8.4 out of 10
Brightcove
Brightcove
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightTALKVyond
Likelihood to Recommend
8.5
(5 ratings)
8.3
(20 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
9.0
(2 ratings)
9.2
(2 ratings)
Performance
-
(0 ratings)
8.4
(2 ratings)
Support Rating
3.0
(2 ratings)
9.0
(3 ratings)
Ease of integration
-
(0 ratings)
7.6
(2 ratings)
User Testimonials
BrightTALKVyond
Likelihood to Recommend
BrightTALK
BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.
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Vyond (formerly GoAnimate)
As long as money isn't a major issue (this application is pretty expensive!), it's the best solution I've used so far for creating short explainer videos. It's pretty robust/full-featured and relatively easy to learn to use. Vyond is constantly adding assets and features, too. It would not really appropriate for making full-fledged e-learning, as there's no way to add any interactivity to it, and it's not something I'd used to create long, complex presentations.
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Pros
BrightTALK
  • Training
  • Product explanation.
  • Suggestive referrals.
Read full review
Vyond (formerly GoAnimate)
  • In the newest version, the timeline allows you to control each asset individually in a way that mimics video auditing software like Adobe Premiere Pro or Camtasia
  • I love the way you can replace an object and the new object will automatically take on the formatting of the object it is replacing including, location, size, expression, duration on the timeline, etc.
  • I really enjoy the spotlights on other user's videos. Even when I don't have time to read the full article, watch the full video, or attend the webinars, this is usually enough to give me new ideas to try out when making my own videos
  • I appreciate the ample notice when things are changing. For example, the platform will be updated at the end of the year, but I have had access to the new format since June(ish) so I've had time to play around with it and get used to it. By the time the legacy format is retired I won't have any problems adjusting to the new format or functionality.
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Cons
BrightTALK
  • Our sphere is healthcare and I would appreciate even more customization to this sector.
  • Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
  • More of the local live events, love these.
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Vyond (formerly GoAnimate)
  • The fact that it's on a cloud server means that sometimes the software can get clunky/slow.
  • There may be extra work involved if you have multiple characters talking in one audio file and you want them to sync their mouths with their appropriate lines.
  • Characters having multiple actions/expressions means multiple scenes, which can be very cumbersome to manage.
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Likelihood to Renew
BrightTALK
No answers on this topic
Vyond (formerly GoAnimate)
I was recently at a conference where I learned that many of my peers also use Vyond, solidifying my opinion that it is the right tool for out needs. Further more, one of our content vendors also uses it, ensuring that I will continue to use it as I believe this will facilitate our collaborations in the future
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Usability
BrightTALK
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
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Vyond (formerly GoAnimate)
This program is great when you have no video experience! There's only a little of a learning curve to the program. In general, the user interface is great and easier than using a program like Adobe premier. It's a great resource to use as a marketer.
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Performance
BrightTALK
No answers on this topic
Vyond (formerly GoAnimate)
Vyond is just an animated video creation tool. You have to use your video content and track its performance through other means. Because it is an online tool it doesn't hog your resources or slow down any other tools that I use. It is a stand-alone product and it doesn't need to integrate with any of our other tools. It does what it does and that is all we need.
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Support Rating
BrightTALK
We have not had to contact support.
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Vyond (formerly GoAnimate)
I haven’t had any issues that required me to contact their support team. However, I believe support in any product starts before you have to call for help. Vyond provides an option for priority queue when you have their professional option. This is great for folks who need things done faster, especially when businesses can’t afford any downtime. Their Live chat feature is also reassuring, because I don’t always want to spend time on the phone or on hold if their call volume is high and I need to solve an issue.
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Alternatives Considered
BrightTALK
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
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Vyond (formerly GoAnimate)
Vyond is the best tool our company has used for creating animated explainer videos and social content. We have tried many other software solutions but Vyond offers the most options for animating characters, text, and scenes. Despite the lack of options for overall styles, it offers a consistent and professional video every time. Plus, Vyond it's constantly adding new templates to their already expanding library
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Return on Investment
BrightTALK
  • For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
  • Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
  • This allows us to easily connect with our audience and the platform is low maintenance for us.
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Vyond (formerly GoAnimate)
  • Customers have been able to self-train on our instruments using their videos as opposed to having a scientific trainer go in.
  • We have been able to use videos in certifications that we sell and offer our customers.
  • Since the videos can be made fairly quickly, it saves instructional design time and effort.
Read full review
ScreenShots