Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightTALK
Score 6.3 out of 10
N/A
BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.N/A
Zoom Workplace
Score 8.1 out of 10
N/A
Zoom Workplace, Zoom’s open collaboration platform with an AI Companion, empowers teams to be more productive, and strengthen customer relationships throughout the customer lifecycle with Zoom’s Business Services for sales, marketing, and customer experience teams, including Zoom Contact Center.
$5
per month per license
Pricing
BrightTALKZoom Workplace
Editions & Modules
No answers on this topic
Add-On Zoom Translated Captions
$5
per month per license
Add-On - Zoom Whiteboard
$24.90
per year
Pro
$149.90
per year per user
Business
$199.90
per year per user
Business Plus
$250.00
per year per user
Add-On - Conference Room Connector
$499
per year
Basic
Free
Enterprise
Custom
Add-On - Large Meetings
starting at $600
per year
Add-On - Cloud Storage
starting at $120
per year
Add-On Audio Conferencing
starting at $1200
per year
Add-On Zoom Phone Power Pack
Starting at $300
per year per user
Add-On - Zoom IQ for Sales
Contact Sales
Add-On - Quality of Service Subscription
Contact Sales
Offerings
Pricing Offerings
BrightTALKZoom Workplace
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightTALKZoom Workplace
Considered Both Products
BrightTALK
Chose BrightTALK
BrightTalk has an improved webinar repository and has an excellent use of registration for live events that allows for strict moderation of who may be joining the events. I selected BrightTalk because it seems more secure and provides an ease of use when utilizing it for …
Zoom Workplace

No answer on this topic

Top Pros
Top Cons
Features
BrightTALKZoom Workplace
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BrightTALK
8.2
2 Ratings
8% above category average
Zoom Workplace
-
Ratings
Dashboards8.52 Ratings00 Ratings
Data exportability8.01 Ratings00 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BrightTALK
8.7
2 Ratings
7% above category average
Zoom Workplace
7.9
914 Ratings
3% below category average
High quality audio9.52 Ratings7.9908 Ratings
Mobile support8.01 Ratings00 Ratings
High quality video00 Ratings7.9906 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BrightTALK
9.1
2 Ratings
11% above category average
Zoom Workplace
8.1
917 Ratings
1% below category average
Calendar integration10.02 Ratings8.1831 Ratings
Record meetings / events8.52 Ratings8.8866 Ratings
Slideshows10.02 Ratings00 Ratings
Event registration8.02 Ratings00 Ratings
Meeting initiation00 Ratings8.8892 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BrightTALK
7.5
2 Ratings
11% below category average
Zoom Workplace
7.3
792 Ratings
8% below category average
Audience polling7.01 Ratings00 Ratings
Q&A8.02 Ratings00 Ratings
Live chat00 Ratings7.8774 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BrightTALK
7.8
2 Ratings
6% below category average
Zoom Workplace
8.3
778 Ratings
7% above category average
Participant roles & permissions7.52 Ratings7.9745 Ratings
Confidential attendee list8.01 Ratings00 Ratings
User authentication00 Ratings8.1681 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BrightTALK
9.0
1 Ratings
14% above category average
Zoom Workplace
-
Ratings
Branding options8.01 Ratings00 Ratings
Integration to Marketing Automation10.01 Ratings00 Ratings
Screen Sharing
Comparison of Screen Sharing features of Product A and Product B
BrightTALK
-
Ratings
Zoom Workplace
7.9
912 Ratings
2% below category average
Desktop sharing00 Ratings8.7911 Ratings
Cloud PBX
Comparison of Cloud PBX features of Product A and Product B
BrightTALK
-
Ratings
Zoom Workplace
7.4
170 Ratings
11% below category average
Hosted PBX00 Ratings6.981 Ratings
Multi-level Interactive Voice Response (IVR)00 Ratings7.2100 Ratings
Directory of employee names00 Ratings8.0157 Ratings
Call Management
Comparison of Call Management features of Product A and Product B
BrightTALK
-
Ratings
Zoom Workplace
7.9
187 Ratings
5% below category average
Answering rules00 Ratings7.9142 Ratings
Call recording00 Ratings9.1169 Ratings
Call park00 Ratings7.7109 Ratings
Call screening00 Ratings7.5120 Ratings
Message alerts00 Ratings7.7150 Ratings
Business SMS/External Messaging00 Ratings7.899 Ratings
Voicemail Transcription00 Ratings7.5139 Ratings
Mobile apps
Comparison of Mobile apps features of Product A and Product B
BrightTALK
-
Ratings
Zoom Workplace
8.1
211 Ratings
3% below category average
Mobile app for iOS00 Ratings8.7187 Ratings
Mobile app for Android00 Ratings7.4131 Ratings
Unified Communications Platform and Collaboration
Comparison of Unified Communications Platform and Collaboration features of Product A and Product B
BrightTALK
-
Ratings
Zoom Workplace
7.8
170 Ratings
1% below category average
Centralized communications management00 Ratings7.5138 Ratings
Team messaging00 Ratings7.9147 Ratings
Team document sharing00 Ratings8.2127 Ratings
Call and meeting analytics00 Ratings7.6140 Ratings
Best Alternatives
BrightTALKZoom Workplace
Small Businesses
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Broadvoice | GoContact
Broadvoice | GoContact
Score 9.3 out of 10
Medium-sized Companies
ClickMeeting
ClickMeeting
Score 9.4 out of 10
Nextiva
Nextiva
Score 9.1 out of 10
Enterprises
ON24
ON24
Score 8.8 out of 10
Cisco Unified Communications Manager (Call Manager)
Cisco Unified Communications Manager (Call Manager)
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightTALKZoom Workplace
Likelihood to Recommend
8.5
(5 ratings)
7.5
(966 ratings)
Likelihood to Renew
-
(0 ratings)
1.7
(21 ratings)
Usability
9.0
(2 ratings)
5.8
(41 ratings)
Availability
-
(0 ratings)
9.1
(2 ratings)
Performance
-
(0 ratings)
9.1
(2 ratings)
Support Rating
3.1
(2 ratings)
1.3
(41 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
7.3
(8 ratings)
Configurability
-
(0 ratings)
9.1
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.0
(13 ratings)
Ease of integration
-
(0 ratings)
7.3
(2 ratings)
Product Scalability
-
(0 ratings)
9.1
(2 ratings)
Professional Services
-
(0 ratings)
9.2
(8 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(2 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(2 ratings)
User Testimonials
BrightTALKZoom Workplace
Likelihood to Recommend
BrightTALK
BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.
Read full review
Zoom
* Onboarding new employees - adaptation is quick and easy for new employees - for phone and meeting use. * Administration is quick and easy as well as finding answers to the 'what ifs' * Delegation for scheduling and creating scheduler links - what an awesome process - delegation allows for ease of on-boarding new employees - pre-emptively setting up their meetings and orientations in advance of start date *AI summary - our development teams uses them for ALL meetings creating a great history and follow up process for the entire team
Read full review
Pros
BrightTALK
  • Training
  • Product explanation.
  • Suggestive referrals.
Read full review
Zoom
  • I love how easy it is to set the focus on the presenter. It is annoying when people don't spotlight themselves as a presenter, so you get to see the whole gallery of attendees in smaller, two-inch windows.
  • I like the capability of having break-out rooms. Even though I don't use them very often, it is nice to have them available if the right situation presents itself for smaller group chats.
  • The recording quality is better than I have experienced with other products (Microsoft Teams, WebEx, etc.), and the fact that it is already an MP4, so I don't have to convert it for publishing on our intranet is huge to me.
Read full review
Cons
BrightTALK
  • Our sphere is healthcare and I would appreciate even more customization to this sector.
  • Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
  • More of the local live events, love these.
Read full review
Zoom
  • Sharing zoom complete information is not visible on the screen, and also a bit is confusing minimizing and maximizing.
  • Every time someone enters the chat, a chat box appears on my screen, and some features are missing from this version.
  • Automatic conference connection based on a schedule isn't an option, and neither is enhanced security measures.
Read full review
Likelihood to Renew
BrightTALK
No answers on this topic
Zoom
We're sticking with Zoom for the foreseeable future--given its compelling feature set, ease of use, and advanced technology, there's just no other competition to be excited about. Plus it's a Gartner-recognized industry leader, so it's a rather easy choice.
Read full review
Usability
BrightTALK
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
Read full review
Zoom
Zoom is made for the non tech office. It has features that can be made to do what you need to run things on a day to day basis. Immediately we we able to get meetings going with remote employees. The ability to be able to add smartphone connected people was a big plus. Zoom met our needs at the time.
Read full review
Reliability and Availability
BrightTALK
No answers on this topic
Zoom
There have been less than a handful of outages during our two years with Zoom, and whenever there was one, an email informing us of the outage went out immediately, and they had the issue resolved shortly thereafter.
Read full review
Performance
BrightTALK
No answers on this topic
Zoom
Zoom has among the best performance of any video conference platform, as I've mentioned several times. Besides that, their Chat platform works great, and their back end always runs smooth. It's unfortunate that reporting can now only be done by one month at a time, but nonetheless, it only takes a second to run any kind of Zoom report, whether it's an attendee report, Poll results, a user report, a list of meetings from the past month, etc.
Read full review
Support Rating
BrightTALK
We have not had to contact support.
Read full review
Zoom
Because I got a response right away, and was assigned one specific individual to work with me from the beginning to the resolution. I had an actual email address and direct contact with this person without having to start over and over every time I contacted Zoom - this singular individual remained attentive and was well informed on the subject matter and quite able to resolve my needs.
Read full review
Implementation Rating
BrightTALK
No answers on this topic
Zoom
If you receive any pushback from higher ups, point to any of the various positive reviews like this one. Or show Zoom's excellent Gartner report, or articles describing Zoom's partnership with Sequoia capital. It's not difficult to show how Zoom is a trustworthy industry leader with best-in-class technology.
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Alternatives Considered
BrightTALK
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
Read full review
Zoom
Based on my experience with Teams, I like Zoom's messaging interface much better and Zoom seems to have better video quality. When I was evaluating different VoIP providers, Zoom Phone also had way more features and was much more stable than Teams Phone. I also evaluated Nextiva and did not its UI as much as the Zoom desktop app. Zoom Phone's pricing was also significantly better.
Read full review
Contract Terms and Pricing Model
BrightTALK
No answers on this topic
Zoom
The billing and price model is really fair for so many functions that they offer, our remote work requires each of the features that Zoom offers, so accepting payment for a tool like this is the least we can do. I like that billing arrives on time and that they offer opportunities and payment times.
Read full review
Scalability
BrightTALK
No answers on this topic
Zoom
Because the Basic licenses are completely free, and because it's very easy to configure and install Zoom, and because anyone can join Zoom from a link without needing an account, scaling is a Breeze. There are absolutely no roadblocks. My company keeps adding more Zoom Pro license every week since it's so in demand. We were able to convert users from several different platforms onto Zoom with no trouble at all.
Read full review
Professional Services
BrightTALK
No answers on this topic
Zoom
Zoom is perfect for our business. We use it to video chat with prospective clients. The name recognition alone gives us credibility and it is very easy to screen share and send content out.
Read full review
Return on Investment
BrightTALK
  • For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
  • Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
  • This allows us to easily connect with our audience and the platform is low maintenance for us.
Read full review
Zoom
  • Zoom, in essence, is how we deliver what we sell. Services delivered over Zoom account for 80% of our annual revenue.
  • Zoom saves me approximately 3 hours every week thanks to integrations with other software I use.
  • Zoom webinars have fueled my list growth.
Read full review
ScreenShots

Zoom Workplace Screenshots

Screenshot of the new combined Meetings and Calendar tab in Zoom Workplace, used to attach meeting materials like files and whiteboards.Screenshot of smart name tags that allow other meeting participants to see participant names in a Zoom Room.