Broadlume vs. Madison Logic Platform

Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates

Incentivized

In the past few years, I've worked with several content syndication service providers. And the industry has progressed significantly. I'm happy to say that this year's lead quality is especially good! Our ABM program has very strict standards, and the team adheres to those requirements. Team members who are always quick to respond. Willing to swap out stale leads. They're a definite must-see!

Incentivized

• Great UI
• Accurate reporting
• Strong data points

Incentivized

• Data insights
• Performance reports

Incentivized

• Ability to look at two campaigns at once (comparative stats)
• Only available for Facebook or G+
• No export feature for reporting

Incentivized

• Integrations were having some issues, but these were swiftly resolved.
• This account-based interface from Madison Logic isn't as easy to use as others that I've used in the past.
• More social media platforms like Instagram and Facebook should be included, in my opinion.

Incentivized

AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads

Incentivized

AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services

Incentivized

Madison Logic Platform is used specifically at my organization for tracking campaigns run through them. Tableau is more of a company-wide platform used to track all demand generation performance. I personally like the Madison Logic Platform because it is easy to use, and the support I have received from the Madison Logic team has been amazing.

Incentivized

• Ad optimization data
• Simplified ad management
• Audience understanding

Incentivized

• To help me decide which accounts to focus on, I have access to insightful analytics.
• Exceptional support teams are always there for us.
• There is a lot of contact information that is either correct or has been updated.

Incentivized