What users are saying about
Top Rated
369 Ratings
Top Rated
369 Ratings
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Score 8 out of 100
155 Ratings
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Score 8.5 out of 100

Feature Set Ratings

  • Sprinklr Social Engagement & Sales ranks higher in 3 feature sets: Publishing, Reporting/analytics, Account management

Publishing

7.9

Buffer

79%
8.1

Sprinklr Social Engagement & Sales

81%
Sprinklr Social Engagement & Sales ranks higher in 3/4 features

Content planning and scheduling

8.8
88%
64 Ratings
8.3
83%
47 Ratings

Content optimization

7.1
71%
57 Ratings
8.0
80%
40 Ratings

Workflow management

7.8
78%
53 Ratings
8.5
85%
44 Ratings

Audience targeting

N/A
0 Ratings
7.6
76%
42 Ratings

Reporting/analytics

7.8

Buffer

78%
8.4

Sprinklr Social Engagement & Sales

84%
Sprinklr Social Engagement & Sales ranks higher in 3/3 features

Campaign success analytics

7.8
78%
59 Ratings
8.7
87%
48 Ratings

Real-time tracking

N/A
0 Ratings
8.3
83%
50 Ratings

Competitor analysis

N/A
0 Ratings
8.1
81%
34 Ratings

Account management

8.1

Buffer

81%
8.4

Sprinklr Social Engagement & Sales

84%
Buffer ranks higher in 1/2 features

Role-based user permissions & privileges

7.7
77%
49 Ratings
8.5
85%
48 Ratings

Mobile access

8.4
84%
59 Ratings
8.3
83%
42 Ratings

Listening/monitoring

Buffer

Feature Set Not Supported
N/A
8.1

Sprinklr Social Engagement & Sales

81%
Sprinklr Social Engagement & Sales ranks higher in 4/4 features

Boolean keyword searches

N/A
0 Ratings
8.0
80%
42 Ratings

Filtering out noise/spam

N/A
0 Ratings
7.9
79%
45 Ratings

Sentiment analysis

N/A
0 Ratings
7.3
73%
46 Ratings

Broad channel coverage

N/A
0 Ratings
9.2
92%
45 Ratings

Engagement

Buffer

Feature Set Not Supported
N/A
8.3

Sprinklr Social Engagement & Sales

83%
Sprinklr Social Engagement & Sales ranks higher in 3/3 features

Automated routing and prioritization

N/A
0 Ratings
8.6
86%
42 Ratings

Customer interaction histories

N/A
0 Ratings
7.9
79%
47 Ratings

Bulk actions

N/A
0 Ratings
8.3
83%
44 Ratings

Marketing

Buffer

Feature Set Not Supported
N/A
8.8

Sprinklr Social Engagement & Sales

88%
Sprinklr Social Engagement & Sales ranks higher in 4/4 features

Lead generation

N/A
0 Ratings
8.3
83%
29 Ratings

Content marketing

N/A
0 Ratings
9.1
91%
35 Ratings

Paid media management

N/A
0 Ratings
8.9
89%
30 Ratings

Campaigns and promotions

N/A
0 Ratings
8.9
89%
36 Ratings

Channel coverage/integration

Buffer

Feature Set Not Supported
N/A
9.3

Sprinklr Social Engagement & Sales

93%
Sprinklr Social Engagement & Sales ranks higher in 7/7 features

Twitter

N/A
0 Ratings
9.0
90%
50 Ratings

Facebook

N/A
0 Ratings
9.1
91%
50 Ratings

LinkedIn

N/A
0 Ratings
9.4
94%
37 Ratings

Google+

N/A
0 Ratings
9.3
93%
25 Ratings

Instagram

N/A
0 Ratings
9.2
92%
49 Ratings

Pinterest

N/A
0 Ratings
9.5
95%
26 Ratings

YouTube

N/A
0 Ratings
9.2
92%
35 Ratings

Attribute Ratings

  • Buffer is rated higher in 2 areas: Usability, Product Scalability
  • Sprinklr Social Engagement & Sales is rated higher in 6 areas: Likelihood to Recommend, Likelihood to Renew, Availability, Performance, Support Rating, Implementation Rating

Likelihood to Recommend

8.2

Buffer

82%
84 Ratings
8.7

Sprinklr Social Engagement & Sales

87%
77 Ratings

Likelihood to Renew

8.0

Buffer

80%
14 Ratings
8.5

Sprinklr Social Engagement & Sales

85%
28 Ratings

Usability

8.4

Buffer

84%
23 Ratings
8.0

Sprinklr Social Engagement & Sales

80%
6 Ratings

Availability

8.2

Buffer

82%
4 Ratings
9.1

Sprinklr Social Engagement & Sales

91%
10 Ratings

Performance

8.0

Buffer

80%
4 Ratings
8.2

Sprinklr Social Engagement & Sales

82%
8 Ratings

Support Rating

8.3

Buffer

83%
27 Ratings
9.0

Sprinklr Social Engagement & Sales

90%
51 Ratings

In-Person Training

Buffer

N/A
0 Ratings
7.0

Sprinklr Social Engagement & Sales

70%
2 Ratings

Online Training

Buffer

N/A
0 Ratings
8.4

Sprinklr Social Engagement & Sales

84%
3 Ratings

Implementation Rating

8.0

Buffer

80%
3 Ratings
9.0

Sprinklr Social Engagement & Sales

90%
10 Ratings

Configurability

10.0

Buffer

100%
1 Rating

Sprinklr Social Engagement & Sales

N/A
0 Ratings

Product Scalability

8.6

Buffer

86%
2 Ratings
8.2

Sprinklr Social Engagement & Sales

82%
1 Rating

Likelihood to Recommend

Buffer

It helps me save hours by devoting only half an hour in a month's worth of posting, in addition to that it is quite simple to use. Buffer for scheduling social posts well in advance, but I have begun using it instead of posting natively on the social apps themselves because it makes it super easy to post the same messages to more than one platform.
Read full review

Sprinklr

In my perspective, I would say Sprinklr Modern Sales &
Engagement is best suited for teams and organizations who are more involved in
automating social media activities, getting a great analytical report on
activity engagement, and generating lists and bolds that helps determine the
trends and events, etc. One of the best tools that one could use for clients
with every information they would need.
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Pros

Buffer

  • I can plan and publish content on social channels.
  • Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
  • It has a special price; it is pretty affordable.
  • It has the possibility of integrating with other tools to improve its functions.
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Sprinklr

  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
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Cons

Buffer

  • Expensive Analytics: The upgrade you need to access your analytics is quite expensive, and I have come across other tools that provide the same or even more for a lesser priced plan.
  • No Media Library: The one feature I have found on another social media planning tool that I wish Buffer had is a media library. This allows you to upload photos you aren't using right away to have them readily available when you do decide to use them. This is not a feature in Buffer.
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Sprinklr

  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Pricing Details

Buffer

Starting Price

$15 per month

Editions & Modules

Buffer editions and modules pricing
EditionModules
Publish Pro151
Publish Premium652
Publish Business993
Analyze Pro354
Analyze Premium505

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Here are the prices of our various plans: Pro: $15/month Small Business: $99/month Medium Business: $199/month Large Business: $399/month Enterprise: Feel free to get in touch with us at onboarding@buffer.com. All plans can be paid on either a monthly or yearly basis. If you choose to pay yearly, you would receive a 15% discount, which works out to be approximately two months free per year.

Sprinklr Social Engagement & Sales

Starting Price

Editions & Modules

Sprinklr Social Engagement & Sales editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Pricing Info

    Likelihood to Renew

    Buffer

    I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics
    Read full review

    Sprinklr

    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review

    Usability

    Buffer

    We use Buffer for certain website content that should be shared on social networks, having this tool helps us to do it faster and easier since we can send the publications from the internet browser and the stack of scheduled messages. It is really fast and easy for all team members who share access to the account, so at the same time that we analyze the information that we can share, the message stack is prepared
    Read full review

    Sprinklr

    Overall, I really enjoyed Sprinklr. It is a multi-faceted platform although I used it primarily for review management. It's easy-to-use and learn, has great customer service and is a great design. My only complaint would be that if there was a blip in pulling in reviews, we'd have to go back through each review site manually and make sure nothing was unresponded to. This could be cumbersome and time-consuming. Other than that, I really enjoyed using it
    Read full review

    Reliability and Availability

    Buffer

    Buffer is always on hand and very reliable, their software suite rarely has outages
    Read full review

    Sprinklr

    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review

    Performance

    Buffer

    Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section
    Read full review

    Sprinklr

    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review

    Support Rating

    Buffer

    1. It really helped to my business to grow online.
    2. I was able to take actions mindfully as the analytics are damn good.
    3. Also used for managing clients social media accounts and it proved to be a best resource.
    4. Clients were really happy as they got high demand and growth on internet and the secret is Buffer.
    5. The user interface is really easy to understand and manage. Support is 24/7 available to help.
    Read full review

    Sprinklr

    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
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    In-Person Training

    Buffer

    No answers on this topic

    Sprinklr

    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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    Online Training

    Buffer

    No answers on this topic

    Sprinklr

    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review

    Implementation Rating

    Buffer

    We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform
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    Sprinklr

    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
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    Alternatives Considered

    Buffer

    I also used Combin which is easy and free to use. However, Combin only posts when the computer is active and connected to the internet. So, posting while you are not actively using your computer at that moment is not possible, therefore Buffer is much more efficient as you can even post while being on vacation without working.
    Read full review

    Sprinklr

    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
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    Scalability

    Buffer

    Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses
    Read full review

    Sprinklr

    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review

    Return on Investment

    Buffer

    • It has saved money by allowing us to automate our social using one person
    • It allows us to connect one channel at a time instead of wasting money on larger account management tools
    • We are making money, because it has already delivered several clients
    Read full review

    Sprinklr

    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
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