BuzzStream vs. Meltwater

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BuzzStream
Score 7.1 out of 10
N/A
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.N/A
Meltwater
Score 6.6 out of 10
N/A
Meltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
Pricing
BuzzStreamMeltwater
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BuzzStreamMeltwater
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
BuzzStreamMeltwater
Considered Both Products
BuzzStream
Chose BuzzStream
BuzzStream focuses on SEO rather than PR, which requires some specific functionality that the other tools do not have. If you are doing SEO, then BuzzStream is a better fit. If you're doing PR then perhaps keep looking.
Meltwater
Chose Meltwater
We switched to Meltwater for the ability to track media mentions. Marketwired was only used for sending out press releases and using their contact database. Meltwater has a faster system, with reporting, in addition to what we were using Marketwired for.
Top Pros
Top Cons
Features
BuzzStreamMeltwater
SEO
Comparison of SEO features of Product A and Product B
BuzzStream
8.1
17 Ratings
4% above category average
Meltwater
-
Ratings
Keyword analysis9.05 Ratings00 Ratings
Backlink management9.017 Ratings00 Ratings
SERP ranking tracking8.05 Ratings00 Ratings
Page grader9.08 Ratings00 Ratings
Competitive analysis7.05 Ratings00 Ratings
Site audit / diagnostics7.05 Ratings00 Ratings
Site recommendations8.05 Ratings00 Ratings
Task management8.014 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BuzzStream
8.5
6 Ratings
11% above category average
Meltwater
-
Ratings
Local SEO7.05 Ratings00 Ratings
Social SEO9.05 Ratings00 Ratings
Mobile SEO9.04 Ratings00 Ratings
Global SEO9.05 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BuzzStream
8.0
11 Ratings
5% below category average
Meltwater
-
Ratings
Multi-domain support8.010 Ratings00 Ratings
Integration with web analytics tools8.08 Ratings00 Ratings
Best Alternatives
BuzzStreamMeltwater
Small Businesses
Google PageSpeed Insights
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Score 9.9 out of 10
Cision Communications Cloud
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Score 7.6 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Newswire
Newswire
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
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Score 7.6 out of 10
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User Ratings
BuzzStreamMeltwater
Likelihood to Recommend
7.5
(18 ratings)
5.7
(71 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(9 ratings)
Usability
9.2
(2 ratings)
2.2
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
8.1
(2 ratings)
7.5
(28 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
6.1
(2 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
BuzzStreamMeltwater
Likelihood to Recommend
BuzzStream
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
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Meltwater
Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
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Pros
BuzzStream
  • Communication Organization: It provides a simple communication format for even the most novice of users to understand. All messages are kept in nice order, even placed in folders if needed, to alleviate the pain of losing messages in normal email.
  • Locating Contact Information: I love that BuzzStream aids in finding additional contact information for people. From social accounts to other emails, we can make sure we reach out to people via the correct channels.
  • Building a Consistent Voice: BuzzStream allows you to save templates that have worked or failed when conducting outreach. These templates can have autofill parameters added to them and are accessible to all users.
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Meltwater
  • Media research - you can search for relevant publications and journalists to add to your media list.
  • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
  • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
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Cons
BuzzStream
  • The search function needs to be more accurate in returning results when searching for existing prospects the platform only display exact match results - www.websitename.com vs websitename.com. In reality, the two websites are the same prospects.
  • Customer service assistance needs to be more instantaneous when seeking out help a response can take up to 24 hours.
  • Importing large CSV files of websites takes time as well.
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Meltwater
  • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
  • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
  • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
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Likelihood to Renew
BuzzStream
No answers on this topic
Meltwater
Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
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Usability
BuzzStream
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
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Meltwater
Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
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Support Rating
BuzzStream
Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
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Meltwater
Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
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In-Person Training
BuzzStream
No answers on this topic
Meltwater
Again, really in-depth and helpful for a program that is really easy to use.
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Online Training
BuzzStream
No answers on this topic
Meltwater
Walked step by step through program. Very informative on a program that doesn't require much training.
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Implementation Rating
BuzzStream
No answers on this topic
Meltwater
You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
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Alternatives Considered
BuzzStream
BuzzStream stacks up quite well compared to its competitors. In particular, Hootsuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was sufficient for our needs. It was a good intermediate-level tool.
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Meltwater
I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
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Return on Investment
BuzzStream
  • It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
  • You can test different messaging for prospects and then determine the most successful.
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Meltwater
  • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
  • We utilize their tracking of media hits for our overall reporting to our clients.
  • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
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ScreenShots