Campaign Monitor by Marigold vs. Intercom

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Campaign Monitor by Marigold
Score 7.4 out of 10
Mid-Size Companies (51-1,000 employees)
Campaign Monitor by Marigold enables users to create, send, and optimize email marketing campaigns.
$11
per month
Intercom
Score 8.7 out of 10
N/A
Intercom creates modern Customer Service software that aims to redefine how businesses support their customers. The platform connects businesses directly to customers using powerful messaging and automation. According to the vendor, Intercom enables teams to scale support without investing more resources - leading to happier customers and more efficient support teams.
$39
per month per seat
Pricing
Campaign Monitor by MarigoldIntercom
Editions & Modules
Lite
$9
per month
Essentials
$19
per month
Premier
$149
per month
Essential
$39
per month per seat
Advanced
$99
per month per seat
Expert
$139
per month per seat
The Early Stage program
From $65 for 5 support seats
per month
Proactive Support Plus add-on
from $99
per month
Offerings
Pricing Offerings
Campaign Monitor by MarigoldIntercom
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAI customer service features included in every plan. Intercom integrates Help desk, AI Chat bot, and Proactive support.
More Pricing Information
Community Pulse
Campaign Monitor by MarigoldIntercom
Considered Both Products
Campaign Monitor by Marigold

No answer on this topic

Intercom
Chose Intercom
We still use some of the above for specific tasks, but overall it comes down to being able to do much of the above in a single portal, as a team. Time and quality is of the essence, and Intercom is built for scale which as a tech business is hugely appealing.
Top Pros
Top Cons
Features
Campaign Monitor by MarigoldIntercom
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Campaign Monitor by Marigold
8.0
24 Ratings
2% below category average
Intercom
-
Ratings
WYSIWYG email editor8.09 Ratings00 Ratings
Dynamic content7.122 Ratings00 Ratings
Ability to test dynamic content8.01 Ratings00 Ratings
A/B testing7.122 Ratings00 Ratings
Email deliverability reporting10.01 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Campaign Monitor by Marigold
10.0
1 Ratings
24% above category average
Intercom
-
Ratings
Standard reports10.01 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Campaign Monitor by Marigold
7.4
4 Ratings
14% below category average
Intercom
-
Ratings
Spam Testing7.44 Ratings00 Ratings
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Campaign Monitor by Marigold
-
Ratings
Intercom
7.8
103 Ratings
1% below category average
Organize and prioritize service tickets00 Ratings8.093 Ratings
Expert directory00 Ratings7.965 Ratings
Subscription-based notifications00 Ratings7.763 Ratings
ITSM collaboration and documentation00 Ratings7.968 Ratings
Ticket creation and submission00 Ratings8.096 Ratings
Ticket response00 Ratings7.4101 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Campaign Monitor by Marigold
-
Ratings
Intercom
7.5
107 Ratings
3% below category average
External knowledge base00 Ratings7.6106 Ratings
Internal knowledge base00 Ratings7.592 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Campaign Monitor by Marigold
-
Ratings
Intercom
8.2
102 Ratings
7% above category average
Customer portal00 Ratings8.182 Ratings
IVR00 Ratings7.934 Ratings
Social integration00 Ratings7.664 Ratings
Email support00 Ratings8.596 Ratings
Help Desk CRM integration00 Ratings8.774 Ratings
Best Alternatives
Campaign Monitor by MarigoldIntercom
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
SAP Service Cloud
SAP Service Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Campaign Monitor by MarigoldIntercom
Likelihood to Recommend
7.0
(26 ratings)
8.9
(251 ratings)
Likelihood to Renew
-
(0 ratings)
8.9
(19 ratings)
Usability
10.0
(2 ratings)
8.7
(159 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
7.1
(10 ratings)
Online Training
-
(0 ratings)
8.1
(2 ratings)
Implementation Rating
-
(0 ratings)
7.5
(5 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Campaign Monitor by MarigoldIntercom
Likelihood to Recommend
Marigold
Campaign Monitor is undoubtedly one of the best software for managing email marketing campaigns; it is a robust platform and can be adapted to any company. If you are not a developer and don't know any code, it has many pre-made templates to use. I highly recommend Campaign Monitor; it is perfect, does what needs to be done, and is very easy to use.
Read full review
Intercom
Intercom is well suited to tie in a product that is available via the web AND in-app. We currently have it assigned to both, but do not have web functionality for our users, so as a web platform, it's not used as well as it can be. However, I would recommend it to others as an effective all-in-one solution for customer communication.
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Pros
Marigold
  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
Read full review
Intercom
  • Intercom's ability to centralize customer communication is a game-changer.
  • Intercom's automation features have saved us time and streamlined workflows.
  • Help desk for users.
  • Intercom seamlessly integrates with a variety of other tools and platforms, enhancing its functionality and making it a central part of our tech stack.
Read full review
Cons
Marigold
  • Managing different subscriptions requires some thinking and setup with custom fields/lists/segments. It's not really 'out of the box' to set up.
  • The WYSIWYG editor is pretty locked down, which makes it idiot-proof, but would be great to have a little more control over padding, line height, kerning, etc.
Read full review
Intercom
  • The AI tools should have a make shorter option
  • The research is difficult compared to other platforms such as Zendesk where it is easier to find stuff (accounts, emails, messages...)
  • I know that you could integrate better AI tools! The chatbot is amazing, so I'm just missing more AI tools to increase productivity
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Likelihood to Renew
Marigold
No answers on this topic
Intercom
We have been and will be continuing our journey with Intercom and nothing too concerning has happened that I have experienced or heard of that has us on the edge yet. If it ever happens it will be something along the lines of "Outgrowing" the use of need of the platform.
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Usability
Marigold
The templates, while useful, are very locked down, This makes it very usable from a novice's standpoint, but also very inflexible from a designer's standpoint. Creating several version of the email campaign and using A/B testing was a powerful and easy-to-use feature, and the system also provides the option of automating the sending of emails once an A/B testing criteria is reached
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Intercom
Overall, I find that Intercom has almost every feature on our wishlist. Sometimes, I find the location of admin settings a little bit clunky, but part of that may be that I'm newer to the tool. On the chat visitor side, I find Intercom to be flawless (as I've used it frequently as a chat visitor with other orgs).
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Reliability and Availability
Marigold
No answers on this topic
Intercom
always there
Read full review
Performance
Marigold
No answers on this topic
Intercom
works perfect
Read full review
Support Rating
Marigold
No answers on this topic
Intercom
Intercom is the premier customer support/engagement model and it definitely has one of the top tier customer support teams as well. I don't think I have ever waited more than 5 minutes to get the information I need or get help with an issue. They are incredible and I aim to model our customer service department after them.
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Online Training
Marigold
No answers on this topic
Intercom
Easy to know the learning path
Read full review
Implementation Rating
Marigold
No answers on this topic
Intercom
The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
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Alternatives Considered
Marigold
The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
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Intercom
We prefer to use Intercom for communications in general since we can keep all in one place. However, we were using other features in CZ instead of intercom e.g journeys instead of series for onboarding since the ones created in Intercom didn't have great engagement
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Return on Investment
Marigold
  • Because it's easy to use, we can design and send out newsletters easily and quickly, spending little time.
  • It's a great tool for aggregating all of the things our organization is up to and making sure people are aware of them.
  • Sometimes I wonder how many emails are sent to the Spam folder, but there are great tools to see how many opens you get.
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Intercom
  • I like how easy it is to spot the user data needed to assist our members.
  • Love how easy it is to link articles on the chat that will help both us and the customers.
  • I like that the sales force or the tickets is already connected on the chat
Read full review
ScreenShots

Intercom Screenshots

Screenshot of Support Bots: Intercom brings upleveled support automation that scales support teams by resolving 33% of common questions.Screenshot of Shared Inbox: From quick to complex questions, the Intercom Inbox workflows helps resolve issues in real time and improve team efficiency—without sacrificing CSAT.Screenshot of Product Tours: Connect the dots from sign-up to success with Intercom' interactive product tours.Screenshot of Campaign Builder: Series, Intercom's visual campaign builder, lets users send cohesive messages across channels—inside the app and out.Screenshot of Intercom Surveys: In-context customer surveys, Intercom Surveys connects users to valuable customer insights—and then helps to turn those insights into action, automatically.Screenshot of The Intercom Messenger