What users are saying about
92 Ratings
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Score 8.3 out of 100
2 Ratings
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Score 4.1 out of 100

Likelihood to Recommend

Campaign Monitor

Campaign Monitor is undoubtedly one of the best software for managing email marketing campaigns; it is a robust platform and can be adapted to any company. If you are not a developer and don't know any code, it has many pre-made templates to use. I highly recommend Campaign Monitor; it is perfect, does what needs to be done, and is very easy to use.
Korey Migdal | TrustRadius Reviewer

Right On Interactive

Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
Chris Theisen | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Campaign Monitor
8.8
Right On Interactive
7.0
WYSIWYG email editor
Campaign Monitor
8.6
Right On Interactive
7.0
Dynamic content
Campaign Monitor
8.3
Right On Interactive
Ability to test dynamic content
Campaign Monitor
8.0
Right On Interactive
A/B testing
Campaign Monitor
8.9
Right On Interactive
Email deliverability reporting
Campaign Monitor
10.0
Right On Interactive
7.0
Landing pages
Campaign Monitor
Right On Interactive
6.0
Triggered drip sequences
Campaign Monitor
Right On Interactive
8.0

Reporting & Analytics

Campaign Monitor
10.0
Right On Interactive
8.5
Standard reports
Campaign Monitor
10.0
Right On Interactive
8.0
Dashboards
Campaign Monitor
Right On Interactive
9.0

Pre-Send Testing

Campaign Monitor
8.7
Right On Interactive
Spam Testing
Campaign Monitor
8.7
Right On Interactive

Lead Management

Campaign Monitor
Right On Interactive
8.5
Lead scoring and grading
Campaign Monitor
Right On Interactive
8.0
Automated sales alerts and tasks
Campaign Monitor
Right On Interactive
9.0

Social Media Marketing

Campaign Monitor
Right On Interactive
8.0
Social profile integration
Campaign Monitor
Right On Interactive
8.0

Platform & Infrastructure

Campaign Monitor
Right On Interactive
7.5
Customizability
Campaign Monitor
Right On Interactive
7.0
Integration with Salesforce.com
Campaign Monitor
Right On Interactive
8.0

Pros

Campaign Monitor

  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
Becca Sangwin | TrustRadius Reviewer

Right On Interactive

  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.
Chris Theisen | TrustRadius Reviewer

Cons

Campaign Monitor

  • Managing different subscriptions requires some thinking and setup with custom fields/lists/segments. It's not really 'out of the box' to set up.
  • The WYSIWYG editor is pretty locked down, which makes it idiot-proof, but would be great to have a little more control over padding, line height, kerning, etc.
Anonymous | TrustRadius Reviewer

Right On Interactive

  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.
Chris Theisen | TrustRadius Reviewer

Usability

Campaign Monitor

Campaign Monitor 10.0
Based on 2 answers
The templates, while useful, are very locked down, This makes it very usable from a novice's standpoint, but also very inflexible from a designer's standpoint. Creating several version of the email campaign and using A/B testing was a powerful and easy-to-use feature, and the system also provides the option of automating the sending of emails once an A/B testing criteria is reached
Anonymous | TrustRadius Reviewer

Right On Interactive

No score
No answers yet
No answers on this topic

Alternatives Considered

Campaign Monitor

The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
Emily Mok | TrustRadius Reviewer

Right On Interactive

No answers on this topic

Return on Investment

Campaign Monitor

  • Because it's easy to use, we can design and send out newsletters easily and quickly, spending little time.
  • It's a great tool for aggregating all of the things our organization is up to and making sure people are aware of them.
  • Sometimes I wonder how many emails are sent to the Spam folder, but there are great tools to see how many opens you get.
Sarah Bandy | TrustRadius Reviewer

Right On Interactive

  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.
Chris Theisen | TrustRadius Reviewer

Screenshots

Pricing Details

Campaign Monitor

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Campaign Monitor Editions & Modules

Edition
Basic$91
Unlimited$291
Premier$1491
  1. per month
Additional Pricing Details

Right On Interactive

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Right On Interactive Editions & Modules

Edition
Outreach$5001
Engagement$9002
Lifecycle Marketing$1,4003
  1. up to 2 users, up to 10,000 contacts
  2. up to 5 users, up to 10,000 contacts
  3. up to 10 users, up to 10,000 contacts
Additional Pricing Details
All contracts are annual

Rating Summary

Likelihood to Recommend

Campaign Monitor
8.0
Right On Interactive
7.0

Usability

Campaign Monitor
10.0
Right On Interactive

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