What users are saying about
92 Ratings
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Score 8.3 out of 100
Top Rated
42 Ratings
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Score 8 out of 100

Likelihood to Recommend

Campaign Monitor

Campaign Monitor is undoubtedly one of the best software for managing email marketing campaigns; it is a robust platform and can be adapted to any company. If you are not a developer and don't know any code, it has many pre-made templates to use. I highly recommend Campaign Monitor; it is perfect, does what needs to be done, and is very easy to use.
Korey Migdal | TrustRadius Reviewer

Everest (Return Path + 250ok)

Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
Mark Robert Anderson | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Campaign Monitor
8.8
Everest (Return Path + 250ok)
6.3
WYSIWYG email editor
Campaign Monitor
8.6
Everest (Return Path + 250ok)
5.0
Dynamic content
Campaign Monitor
8.3
Everest (Return Path + 250ok)
6.2
Ability to test dynamic content
Campaign Monitor
8.0
Everest (Return Path + 250ok)
6.2
A/B testing
Campaign Monitor
8.9
Everest (Return Path + 250ok)
5.2
Email deliverability reporting
Campaign Monitor
10.0
Everest (Return Path + 250ok)
9.4
Landing pages
Campaign Monitor
Everest (Return Path + 250ok)
5.0
Mobile optimization
Campaign Monitor
Everest (Return Path + 250ok)
4.0
List management
Campaign Monitor
Everest (Return Path + 250ok)
7.8
Triggered drip sequences
Campaign Monitor
Everest (Return Path + 250ok)
8.0

Reporting & Analytics

Campaign Monitor
10.0
Everest (Return Path + 250ok)
7.1
Standard reports
Campaign Monitor
10.0
Everest (Return Path + 250ok)
6.7
Dashboards
Campaign Monitor
Everest (Return Path + 250ok)
8.1
Custom reports
Campaign Monitor
Everest (Return Path + 250ok)
6.3

Pre-Send Testing

Campaign Monitor
8.7
Everest (Return Path + 250ok)
7.4
Spam Testing
Campaign Monitor
8.7
Everest (Return Path + 250ok)
8.0
URL Validation
Campaign Monitor
Everest (Return Path + 250ok)
7.0
Link Tracking
Campaign Monitor
Everest (Return Path + 250ok)
6.4
Image Validation
Campaign Monitor
Everest (Return Path + 250ok)
7.2
Inbox Display
Campaign Monitor
Everest (Return Path + 250ok)
7.5
Email Accessibility Tools
Campaign Monitor
Everest (Return Path + 250ok)
7.1
Spelling and Grammar Check
Campaign Monitor
Everest (Return Path + 250ok)
7.7
Email Previews
Campaign Monitor
Everest (Return Path + 250ok)
7.9

Pros

Campaign Monitor

  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
Becca Sangwin | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
Joni Kalstrup | TrustRadius Reviewer

Cons

Campaign Monitor

  • Managing different subscriptions requires some thinking and setup with custom fields/lists/segments. It's not really 'out of the box' to set up.
  • The WYSIWYG editor is pretty locked down, which makes it idiot-proof, but would be great to have a little more control over padding, line height, kerning, etc.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Some domain summary data inconsistent with seedlist detail
  • UI feels a little dated
  • Reporting options are limited
  • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
  • Inbox Preview rendering could be more robust and extensive
  • Would like to see Dark Mode previewing rendering
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Campaign Monitor

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 5 answers
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
Dan Sixbury, PMP, MBA | TrustRadius Reviewer

Usability

Campaign Monitor

Campaign Monitor 10.0
Based on 2 answers
The templates, while useful, are very locked down, This makes it very usable from a novice's standpoint, but also very inflexible from a designer's standpoint. Creating several version of the email campaign and using A/B testing was a powerful and easy-to-use feature, and the system also provides the option of automating the sending of emails once an A/B testing criteria is reached
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 7.3
Based on 1 answer
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
Anonymous | TrustRadius Reviewer

Support Rating

Campaign Monitor

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 9.1
Based on 1 answer
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
Brett Schenker | TrustRadius Reviewer

Implementation Rating

Campaign Monitor

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 1 answer
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Campaign Monitor

The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
Emily Mok | TrustRadius Reviewer

Everest (Return Path + 250ok)

Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
Anonymous | TrustRadius Reviewer

Return on Investment

Campaign Monitor

  • Because it's easy to use, we can design and send out newsletters easily and quickly, spending little time.
  • It's a great tool for aggregating all of the things our organization is up to and making sure people are aware of them.
  • Sometimes I wonder how many emails are sent to the Spam folder, but there are great tools to see how many opens you get.
Sarah Bandy | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Campaign Monitor

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Campaign Monitor Editions & Modules

Edition
Basic$91
Unlimited$291
Premier$1491
  1. per month
Additional Pricing Details

Everest (Return Path + 250ok)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Everest (Return Path + 250ok) Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Campaign Monitor
8.0
Everest (Return Path + 250ok)
7.8

Likelihood to Renew

Campaign Monitor
Everest (Return Path + 250ok)
8.2

Usability

Campaign Monitor
10.0
Everest (Return Path + 250ok)
7.3

Support Rating

Campaign Monitor
Everest (Return Path + 250ok)
9.1

Implementation Rating

Campaign Monitor
Everest (Return Path + 250ok)
8.2

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