Campayn vs. Cheetah Messaging

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Campayn
Score 9.0 out of 10
N/A
Campayn is an email marketing solution built around features such as contact management, mobile availability, and detailed reporting capabilities.
$19
per month
Cheetah Messaging
Score 8.0 out of 10
N/A
Cheetah Messaging (CheetahMail) is an email marketing platform from CM Group company Cheetah Digital. It is optimized for delivering segmented email marketing campaigns with security in mind. It also integrates with any third-party CRM software.N/A
Pricing
CampaynCheetah Messaging
Editions & Modules
Basic
$19
per month
Unlimited
$39
per month
No answers on this topic
Offerings
Pricing Offerings
CampaynCheetah Messaging
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPay-as-you-go is perfect if you don't send emails frequently. Get credits that never expire and use them as you need them.
More Pricing Information
Features
CampaynCheetah Messaging
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Campayn
7.7
2 Ratings
3% below category average
Cheetah Messaging
7.2
10 Ratings
10% below category average
WYSIWYG email editor8.02 Ratings5.09 Ratings
Dynamic content8.02 Ratings8.09 Ratings
Ability to test dynamic content7.02 Ratings7.09 Ratings
Landing pages8.02 Ratings7.09 Ratings
Mobile optimization8.02 Ratings8.08 Ratings
Email deliverability reporting9.04 Ratings7.017 Ratings
List management7.02 Ratings7.09 Ratings
Triggered drip sequences7.01 Ratings8.07 Ratings
A/B testing00 Ratings8.09 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Campayn
7.0
2 Ratings
8% below category average
Cheetah Messaging
6.7
9 Ratings
12% below category average
Dashboards9.02 Ratings7.09 Ratings
Standard reports6.02 Ratings7.09 Ratings
Custom reports6.02 Ratings6.09 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Campayn
-
Ratings
Cheetah Messaging
7.0
1 Ratings
16% below category average
URL Validation00 Ratings6.01 Ratings
Link Tracking00 Ratings8.01 Ratings
Image Validation00 Ratings7.01 Ratings
Inbox Display00 Ratings7.01 Ratings
Email Accessibility Tools00 Ratings7.01 Ratings
Spelling and Grammar Check00 Ratings7.01 Ratings
Spam Testing00 Ratings7.01 Ratings
Email Previews00 Ratings7.01 Ratings
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CampaynCheetah Messaging
Small Businesses
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Score 10.0 out of 10
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Medium-sized Companies
Emma
Emma
Score 8.9 out of 10
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Score 8.9 out of 10
Enterprises
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Score 8.9 out of 10
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User Ratings
CampaynCheetah Messaging
Likelihood to Recommend
8.0
(2 ratings)
8.0
(11 ratings)
Likelihood to Renew
-
(0 ratings)
7.6
(3 ratings)
Usability
-
(0 ratings)
4.0
(1 ratings)
Support Rating
-
(0 ratings)
2.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
3.0
(2 ratings)
User Testimonials
CampaynCheetah Messaging
Likelihood to Recommend
Campayn
For product promotion and newsletters, I would surely recommend Campayn. We use this software for sending weekly newsletters to our clients. This software adds a lot of information with beautiful designs so that our clients get a good idea of our communication. With the help of this software, we send our digital brochures also. It can easily handle this process and gives us good results.
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CM Group
I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
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Pros
Campayn
  • The user interface of this software is very attractive. It helps users navigate the website easily.
  • It provides a free plan also which is very useful to evaluate this tool before purchasing any subscription plan.
  • It also provides free email templates which can be edited as per the requirement.
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CM Group
  • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
  • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
  • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
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Cons
Campayn
  • Personally I am not very impressed with its reporting feature. It is not as comprehensive as its competitors.
  • I found less segmentation options for contacts. It should be slightly more.
  • Its customer service is not very active and quick. It takes lot of time.
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CM Group
  • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
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Likelihood to Renew
Campayn
No answers on this topic
CM Group
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
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Usability
Campayn
No answers on this topic
CM Group
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
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Support Rating
Campayn
No answers on this topic
CM Group
Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.
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Alternatives Considered
Campayn
I used to send emails through Sendloop but I was not happy with the editor. I used to compromise on many features to create beautiful newsletters. But in Campayn I found the easy-to-use email editor which helped me create beautiful newsletters as per my requirements. Its drag and drop feature saved lots of time. So I started using this software from then on.
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CM Group
CheetahMail is very far behind these other providers. Specifically in Lyris we could build forms that automatically generated code connected to specific lists and be up and running in less than a few hours. With CheetahMail that would take days and developers at times.
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Return on Investment
Campayn
  • Digital reach is more cost-effective than physical reach. With Campayn, we send our information anywhere in this world at very little cost.
  • It helps us to increase our customer base by adding sign-up forms in our emails.
  • We don't need to print a lot of materials as we can make digital formats of those materials and send them via this software.
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CM Group
  • The customer service team at CheetahMail was good and efficient. It is always a frustrating experience to call in when your stuck on something but the CS team did a good job of quickly and effectively helping us when we called them for support.
  • Compared to other ESPs that our employees support, this platform was quite easy to learn and the documentation provided often helped us figure things out without having to go and call CS.
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ScreenShots

Cheetah Messaging Screenshots

Screenshot of An enterprise scale, cross channel campaign management solution.
Cheetah Messaging allows marketers to empower their first-party data to create highly personalized, contextual communications across various customer engagement channels.Screenshot of The customer’s journey is how they live; the experience designed for them. Cheetah’s Journey Designer and planning tool helps marketers design the experience. The journey orchestration system automates and monitors the experience.