Campayn vs VerticalResponse | TrustRadius

What users are saying about

Score 8 out of 10

Based on 5 reviews and ratings

Score 8.4 out of 10

Based on 62 reviews and ratings

Feature Rating Comparison

Campayn

VerticalResponse

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

A/B testing

Campayn

VerticalResponse

Dashboards

Standard reports

Custom reports

Pros

The user interface of this software is very attractive. It helps users navigate the website easily.
It provides a free plan also which is very useful to evaluate this tool before purchasing any subscription plan.
It also provides free email templates which can be edited as per the requirement.

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Verified User

Manager in Sales

Real Estate Company, 11-50 employees

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The tools that they provide you with for building out emails are particularly easy to use. I love the drag and drop ability that gives anyone the opportunity to build professional looking emails without any extensive experience.
With the majority of people checking emails on mobile, it is necessary to have highly responsive designs and this tool does all the work for you, no developer is needed and that is a MAJOR plus.

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Marketing Manager

KryterionHealth, Wellness and Fitness, 51-200 employees

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Cons

Personally I am not very impressed with its reporting feature. It is not as comprehensive as its competitors.
I found less segmentation options for contacts. It should be slightly more.
Its customer service is not very active and quick. It takes lot of time.

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Verified User

Analyst in Corporate

Information Services Company, 1001-5000 employees

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The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.

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Contracts and Grants Manager

Alternatives, Inc. (Chicago)11-50 employees

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Likelihood to Renew

No score

No answers yet

No answers on this topic

VerticalResponse 8.6

Based on 20 answers

Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.

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Business Analyst

Marcus Hotels & Resorts1001-5000 employees

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Usability

No score

No answers yet

No answers on this topic

VerticalResponse 9.0

Based on 5 answers

I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much

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Verified User

Manager in Sales

Wine and Spirits Company, 11-50 employees

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Reliability and Availability

No score

No answers yet

No answers on this topic

VerticalResponse 10.0

Based on 2 answers

Never had an issue with uptime

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CEO (Chief Executive Officer)

Small World LabsInternet, 11-50 employees

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Performance

No score

No answers yet

No answers on this topic

VerticalResponse 10.0

Based on 2 answers

No issues

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CEO (Chief Executive Officer)

Small World LabsInternet, 11-50 employees

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Support Rating

No score

No answers yet

No answers on this topic

VerticalResponse 8.0

Based on 8 answers

At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor

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Verified User

Manager in Sales

Wine and Spirits Company, 11-50 employees

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Online Training

No score

No answers yet

No answers on this topic

VerticalResponse 9.0

Based on 1 answer

Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand

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Verified User

Board Member in Information Technology

Information Technology and Services Company, 1-10 employees

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Implementation Rating

No score

No answers yet

No answers on this topic

VerticalResponse 10.0

Based on 8 answers

Salesforce integration never worked right. We had to abandon.

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Verified User

Professional in Customer Service

Computer Software Company, 51-200 employees

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Alternatives Considered

I used to send emails through Sendloop but I was not happy with the editor. I used to compromise on many features to create beautiful newsletters. But in Campayn I found the easy-to-use email editor which helped me create beautiful newsletters as per my requirements. Its drag and drop feature saved lots of time. So I started using this software from then on.

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Verified User

Manager in Sales

Real Estate Company, 11-50 employees

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In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.

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Genie Huff-Forkner

Co-Owner, Executive Director of Marketing & Public Relations

New Media Vegas, LLCMarketing & Advertising, 1-10 employees

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Return on Investment

Digital reach is more cost-effective than physical reach. With Campayn, we send our information anywhere in this world at very little cost.
It helps us to increase our customer base by adding sign-up forms in our emails.
We don't need to print a lot of materials as we can make digital formats of those materials and send them via this software.

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Verified User

Analyst in Corporate

Information Services Company, 1001-5000 employees

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We were able to blast out promotions our company was having to customers which created an increase in business.
By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.

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Verified User

Manager in Marketing

Transportation/Trucking/Railroad Company, 51-200 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Campayn Editions & Modules

—

Additional Pricing Details

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General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

VerticalResponse Editions & Modules

Edition

Basic	$11.00¹
Pro	$16.00¹
Pro Plus	$196.00¹

per month

Additional Pricing Details

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Rating Summary

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

Campayn

VerticalResponse

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