Likelihood to Recommend Cap IQ is well suited for analyzing security pricing and valuation, tracking stock performance over time, looking up comparable transactions, and analyzing valuations on an industry basis. The service is also well suited for charting and data analysis purposes.
Read full review Really relevant for testing new product launches with customers. Often NPD fails to find the sweet spot of differentiation and impact (commercial or customer impact) and having the insights to test along the journey makes teams more agile and more motivated to trial new things without sinking over cost where you move from a concept to reality. Also helpful for studying different types of marketing impacts for longer-term campaigns on customer perceptions which are important measures of success beyond the commercial.
Read full review Pros Plugins that change and analyze analysis improve it. Capital IQ is user-driven, unlike other market participants, which helps streamline the dashboard and acquire accurate data. Any report or analysis delivers the most in fewest words. In this data-driven world. Read full review There studies provide brand insights in the most particular way. They also help in media planning & measuring their effectiveness. Helps in building brands. Read full review Cons S&P Capital IQ's add-in slows down my Excel when I incorporate formulas into it. S&P Capital IQ's algorithms don't necessarily look in the footnotes of company filings, which can make for a less robust analysis of financials and multiples than desired. The user interface is not very user-friendly and thus makes maximizing the software's features difficult. It could be more intuitive to use and not so busy (e.g. not so many small icons on one web page). The S&P Capital IQ support team, however, is always available and very helpful. Read full review The platform can be confusing to navigate at times; UX could be simplified. Ability to utilize more competitive datasets would be helpful. Sometimes takes a while to return data and build out full insights. Read full review Likelihood to Renew [It's the] best ever.
Read full review Alternatives Considered We had Capital IQ in addition to Bloomberg. It was much easier for a new person to use Capital IQ than Bloomberg. The ease of use was a huge selling point for us. Yahoo finance on the other hand is free, but you cannot gather all the data you may need in one location like you can in Capital IQ.
Read full review Easy to use, better pricing, deeper understanding.
Read full review Return on Investment We were a boutique investment bank, so it helped multiple people doing their job at the same time instead of waiting for a turn on the Bloomberg terminal. Brought more interactive reports in PDF format to the table. Saved some money, if I have to go basic. Read full review From my position, it's having a positive impact on the people involved in planning customer-led projects - more innovation that is bolder, more confidence we are focussing on the right areas, less time trying to sign things off or dissect where things went wrong, or convincing leadership teams to keep the the testing. Read full review ScreenShots