What users are saying about
4 Ratings
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Score 7 out of 100
1 Rating
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Score 10 out of 100

Likelihood to Recommend

Captora (discontinued)

If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
Nick Ezzo | TrustRadius Reviewer

Global Database

I haven't tried all of their solutions. We use their sales and marketing platform and data enrichment and it is a great fit for our lead generation needs. We use their data to help our clients achieve their goals too and have been satisfied so far. The platform is easy to use, and filters are pretty straightforward. An example of how we use it is take a certain region, industry, number of employees, some other criteria based on the task and what we get is a list of companies. We either narrow down the results by adding more requirements or export that data to our automation tools to start our campaigns.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Captora (discontinued)
Global Database
9.7
Advanced search
Captora (discontinued)
Global Database
10.0
Identification of new leads
Captora (discontinued)
Global Database
10.0
List quality
Captora (discontinued)
Global Database
10.0
List upload/download
Captora (discontinued)
Global Database
10.0
Ideal customer targeting
Captora (discontinued)
Global Database
10.0
Load time/data access
Captora (discontinued)
Global Database
8.0

Sales Intelligence Data Standards

Captora (discontinued)
Global Database
9.7
Contact information
Captora (discontinued)
Global Database
10.0
Company information
Captora (discontinued)
Global Database
10.0
Industry information
Captora (discontinued)
Global Database
9.0

Data Augmentation & Lead Qualification

Captora (discontinued)
Global Database
9.8
Company/business profiles
Captora (discontinued)
Global Database
10.0
Alerts and reminders
Captora (discontinued)
Global Database
9.0
Automatic data refresh
Captora (discontinued)
Global Database
10.0
Filters and segmentation
Captora (discontinued)
Global Database
10.0

Pros

Captora (discontinued)

  • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
  • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
  • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
Anonymous | TrustRadius Reviewer

Global Database

  • Extensive company profiles.
  • Efficient data enrichment.
  • Information about companies that is hard to find manually.
  • Great customer support and friendly team.
  • We have not hit invalid emails so far.
Anonymous | TrustRadius Reviewer

Cons

Captora (discontinued)

  • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
  • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
Nick Ezzo | TrustRadius Reviewer

Global Database

  • For some regions it takes a bit longer to find the required data, but I guess it's more of an availability issue rather then the company's fault. They tell us though how long it may take so we can make plans accordingly.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Captora (discontinued)

Captora (discontinued) 8.0
Based on 1 answer
The ROI has been proven out with Salesforce reporting.
Nick Ezzo | TrustRadius Reviewer

Global Database

No score
No answers yet
No answers on this topic

Usability

Captora (discontinued)

No score
No answers yet
No answers on this topic

Global Database

Global Database 10.0
Based on 1 answer
The platform and data proved to be useful for the goals we pursue, so data quality and lead generation is what I rate their usability for.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Captora (discontinued)

We have not seen anything that compares to Captora from an apples to apples perspective
Anonymous | TrustRadius Reviewer

Global Database

No answers on this topic

Return on Investment

Captora (discontinued)

  • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
Anonymous | TrustRadius Reviewer

Global Database

  • We save a lot in costs and time.
Anonymous | TrustRadius Reviewer

Screenshots

Captora (discontinued)

Pricing Details

Captora (discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Global Database

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Captora (discontinued)
9.0
Global Database
10.0

Likelihood to Renew

Captora (discontinued)
8.0
Global Database

Usability

Captora (discontinued)
Global Database
10.0

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