Cascade Server vs Squarespace

• Cascade CMS makes no assumptions about your content. Templates control how the content gets displayed.
• Workflows are intuitive and allow for one or more people to review content before it is published.
• The published site is static (no database connection) which allows for faster page loads and reduced risk of attack.

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• Stupid simple to use. I know very creative people who cannot code and this is probably the easiest ever platform for them!
• Pretty website templates and great functionality with showing off portfolios.
• They've already figured out what are the problems that non-coding people have when creating websites and they've figured out a simple solution for all of it.

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• Cascade CMS is not an out-of-the-box pre-built system that you can install, turn on and expect to be serving sites and pages on day one. It's not a blogging system like WordPress, or a drag-and-drop system like SquareSpace (both of which I've used for their own purposes). You need to have someone tasked with management and system administration – and if you implement the on-premise self-hosted version, you ought to have several people. We have the university's IT shop handling infrastructure (server hardware, containers, clustering, operating systems, load-balancing, DNS, database servers, NAS/SAN drives), our Web & Design team managing Cascade CMS (system settings, sites, templates, permissions) and managers coordinating each respective academic unit (A&S, business, education, law, marine science).

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• As a wine company it would really love it if Squarespace had an easy plugin for wine club subscriptions.
• Squarespace would be awesome if it could automatically take your photos that you upload on the site and optimize them for the web and for the website.
• I do wish we could have more than two contributors for the basic website costs.

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• Initially, ROI was positive - because we completely redesigned the website when we implemented Cascade.
• Over time, the inability to keep up with the latest interactive tools has reduced visitors time on site.
• Also over time, the difficulty of use has led to less buy-in by backend users, leading to outdated pages, little timely information, and lower visitors.

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• The key positive impact on my overall business objectives is how simple Squarespace sites are to implement new information. Whenever our services change, we can quickly update pages or even change how the website flows, in a very short window of time. This allows me to get back to more urgent work sooner.
• Our Squarespace site for Club Swim Show helped present our web series to potential partners; Club Swim Show went on to partner with a popular swimming magazine and reach a larger audience through that magazine's hosting thanks to the professional design of our original website.
• Squarespace does not bring in customers to my storefront, which is fine for me, since I sell things infrequently and it is not my main business, but might work against someone who is expecting a Shopify or Etsy level connection with buyer markets.

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