Likelihood to Recommend CDK Drive is great at connecting all the team members in service/parts. We used to have a foreman who had to dispatch work to each technician, which is now done through CDK Drive. Technicians can get help with part requirements/needs through CDK. Before, each technician had to go back to the parts department and wait. CDK Drive is good at offering an option to record and send a video of what was found on a service diagnosis, this helps with transparency and trust.
Read full review Dealer.com is good at figuring out unique filters for how inventory will show up on the website. When vehicles should/should not show up, badges on particular vehicles, etc. Easy to change website templates. The issue is that templates are all starting to look alike. Also, they do try to make things look nice but are falling behind in functionality. For example, specials pages. I know people don't think much of blogs, but that is where we can post local content and Google crawl and use that for search engines. Dealer.com is probably one of the worst with blogs. Either you have to pay for it separately just to have it (not included in the website), or you have to have Premium SEO Package.
Read full review Pros It helps us sell more in service. It helps keep track of vehicles coming in. It helps to remind customers who declined a service before. Read full review Currently have unlimited exports of inventory Allowing you to update your website template to a new one whenever you want Monthly calls with reps - who also let me know when something becomes uncompliant on the website per OEM requirements Read full review Cons Possibly because of the web-based nature, there are times when it can be slightly slow and laggy. Some functions are less intuitive to use than Reynolds and Reynolds but that is more of a personal preference. Read full review Advertising (adwords/FB). Our rep used to lead that and we would discuss results and game plans on each monthly call. Apparently, now, they moved all advertising to a group and some random person handles it and I never get told anything anymore. No monthly calls, no strategies. If I even want to know the results, I have to force communications instead of them sending me results/reports themselves. Cookie-cutter approach to all content creation, SEO work, advertising, etc. No local touch or unique detail is given. Falling behind the competition. The details they are improving are not the things that are important to my managers/our team. Managers now bring up how other sites are better than ours a lot more than they used to. Read full review Support Rating Great job by everyone from the initial sales staff to the implementation team to the support staff. Always ready, willing and able to help out with any questions or issues that arise, even those from people who are simply not computer savvy and have had a hard time transitioning to a new product for everyday use.
Read full review Alternatives Considered CDK Drive is way better, but from my experience, the integration process was very long and very painful and we feel CDK Drive could've made that less painful and less lengthy. Once it is working the way it should, I am sure that we will love it. Right now though, every time something else goes wrong, it builds on the frustration of the other 50 things that went wrong prior.
Read full review Return on Investment Positive, in that CDK Drive is helping us accomplish objectives that our auto group is presenting for our dealerships to improve/work on as a service dept. Positive in that it keeps up with modern technology and customer expectations in these times with new offerings in communication, recordings, etc. Positive in that it has a response to each requirement that the auto manufacturer comes to us with. OEM starts requiring a new process/offer, and CDK has a way for us to fulfill that. Read full review How can you give concrete info on ROI? A website is a requirement, so obviously it has had a positive impact since that is the #1 place customers will shop our inventory. Traffic to our website has steadily increased over the years, so we know that Google is still finding it, and it's doing its job for searches. Read full review ScreenShots