What users are saying about
5 Ratings
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Score 9.1 out of 100
36 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Ceros

Ceros is fantastic for companies who can afford it. It's not ideal for startups who don't have the budget for it. If your company or agency is interested in creating interactive content, but you don't have the skill sets in-house to develop or code them properly, Ceros is for you
Daniel Berry | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

Sprinklr is well suited for several teams working together to all use one tool. It's helpful for brands running several paid initiatives on several different platforms for monitoring or turning ads on and off quickly if a PR issue arises. You can have ads set up for timely/seasonal scenarios to quickly take advantage of messaging that's relevant for geo-targeted locations. If you're looking for a very simplified quick step process, Sprinklr is too robust and costly for that.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

Ceros
8.5
Sprinklr Modern Marketing & Advertising
8.1
Ideation
Ceros
9.8
Sprinklr Modern Marketing & Advertising
7.9
Approval workflows
Ceros
9.5
Sprinklr Modern Marketing & Advertising
6.8
Content collaboration
Ceros
5.8
Sprinklr Modern Marketing & Advertising
9.3
Network for content licensing/production
Ceros
9.0
Sprinklr Modern Marketing & Advertising
7.3
Content calendar
Ceros
Sprinklr Modern Marketing & Advertising
9.0

Content Publishing

Ceros
8.8
Sprinklr Modern Marketing & Advertising
6.9
Content hub
Ceros
5.1
Sprinklr Modern Marketing & Advertising
9.6
Forms / Gated content
Ceros
9.8
Sprinklr Modern Marketing & Advertising
5.5
Embedded CTAs
Ceros
8.4
Sprinklr Modern Marketing & Advertising
1.8
Content distribution
Ceros
9.6
Sprinklr Modern Marketing & Advertising
8.7
Content promotion
Ceros
9.6
Sprinklr Modern Marketing & Advertising
7.2
Content automation
Ceros
10.0
Sprinklr Modern Marketing & Advertising
8.7

Content Reporting & Analytics

Ceros
8.9
Sprinklr Modern Marketing & Advertising
8.5
Audience profiling and targeting
Ceros
10.0
Sprinklr Modern Marketing & Advertising
8.9
Closed-loop tracking and reporting
Ceros
5.0
Sprinklr Modern Marketing & Advertising
8.9
Content performance analytics
Ceros
9.8
Sprinklr Modern Marketing & Advertising
9.1
Campaign optimization dashboard
Ceros
9.8
Sprinklr Modern Marketing & Advertising
7.9
Competitive analytics
Ceros
9.6
Sprinklr Modern Marketing & Advertising
7.8

Pros

Ceros

  • Easy to use and adopt user interface. If you know basic Photoshop, you can use this.
  • Encouraging roadmap - the product has gotten better every year. The company obviously listens to client feedback.
  • Smart, dedicated client team - always checking in, comes with new ideas, generally nice people. We always love our meetings with them!
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • Great personal attention from our account executive. They tried their best to coach and onboarding.
  • Sprinklr is really user friendly. The navigation is intuitive and simple to learn.
  • Their knowledge base of articles and user generated tips was really awesome and complete. You can find anything you need in there.
Alissa Calomino | TrustRadius Reviewer

Cons

Ceros

  • A direct to consumer model
  • Price point is high, but understandably
Sierra Schubach | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • It can be overwhelming when you first start. There is so much functionality. Go to a formal training to see all of the things it can do and pick what you need. Once you learn it, it is a great tool, but it is a lot to learn!
Corey Walker | TrustRadius Reviewer

Support Rating

Ceros

Ceros 10.0
Based on 2 answers
Our CSMs have always been 100% and their support team typically responds within an hour or two. Their design/build team also worked with us on perfecting several experiences and are always mindful of how a project is going. One of their designers didn't really understand one of our requests and the project took more rounds of revisions than in previous projects, but they rectified the issue and the project came out well in the end. That outcome probably only happened in the time it did due to our CSM consistently checking in and getting feedback throughout the project - unfortunately, not something that happens enough with all our partners.
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

Sprinklr Modern Marketing & Advertising 7.3
Based on 26 answers
We do not have the closest relationship with our Sprinklr representative. It would be nice for them to be more proactive like our other platform reps who are in constant communication when it comes to new products and launches within the platform. I usually sign up for webinars in order to learn about new products.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Ceros

Ceros takes what would be difficult to accomplish in the Adobe suite of products and makes it easy. When it comes to user experience, user interface and customization options, Ceros is a much better alternative than Adobe. However, Adobe is the trusted name and some may be more comfortable with Adobe products
Daniel Berry | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic and Sprinklr is LEGO Technic. I really love the Powerpoint export from reports from Socialbakers because it saves me a lot of time (one of their best selling points) & the integration of competitors and their metrics is very helpful. But their publishing tool does not work well. If we want to have the cheapest version, we implement a simple Google Data Studio dashboard.
Robert Lange | TrustRadius Reviewer

Return on Investment

Ceros

  • Just started using, stay tuned for positive impact numbers!
Sierra Schubach | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • Because Sprinklr is so robust and has a learning curve, it has delayed some ads being set up on time. Or if ad issues need troubleshooting, it can take a while to be resolved and by that time the campaign may be half over and therefore the expected results don't come in based on the lack of time
  • Quality assurance takes longer inside of Sprinklr than it does on native platforms for our team so it takes a lot more time than usual
  • In general, the amount of time it takes to learn how to use the platform has eaten up a lot of time that is typically used for other tasks and that prevents things from getting done which is hard for the team
  • The price of the tool is very high so I'm not sure that the ROI is 1 to 1
Anonymous | TrustRadius Reviewer

Pricing Details

Ceros

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Ceros Editions & Modules

Edition
Annual Subscription$36,0001
  1. per year
Additional Pricing Details

Sprinklr Modern Marketing & Advertising

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sprinklr Modern Marketing & Advertising Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Ceros
9.1
Sprinklr Modern Marketing & Advertising
7.5

Support Rating

Ceros
10.0
Sprinklr Modern Marketing & Advertising
7.3

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