ChannelAdvisor vs. Mirakl Marketplace Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ChannelAdvisor
Score 5.5 out of 10
N/A
ChannelAdvisor is a provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more.N/A
Mirakl Marketplace Platform
Score 7.0 out of 10
N/A
Mirakl Marketplace Platform allows users to manage a network of third-party sellers whose products or services are featured on their online marketplace. Mirakl's API is designed to allow users to easily integrate product supply information from sellers into their eCommerce solution (such as Hybris, Magento, Demandware, etc.). After being launched with eCommerce application, Mirakl's software can be used to onboard new suppliers, expand product catalogs, and manage customer care.N/A
Pricing
ChannelAdvisorMirakl Marketplace Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ChannelAdvisorMirakl Marketplace Platform
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
ChannelAdvisorMirakl Marketplace Platform
Top Pros
Top Cons

No answers on this topic

Features
ChannelAdvisorMirakl Marketplace Platform
Online Storefront
Comparison of Online Storefront features of Product A and Product B
ChannelAdvisor
7.2
8 Ratings
7% below category average
Mirakl Marketplace Platform
-
Ratings
Product catalog & listings4.58 Ratings00 Ratings
Product management5.18 Ratings00 Ratings
Bulk product upload9.04 Ratings00 Ratings
Branding8.22 Ratings00 Ratings
Product variations8.24 Ratings00 Ratings
Website integration9.62 Ratings00 Ratings
Visual customization9.62 Ratings00 Ratings
CMS3.01 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
ChannelAdvisor
10.0
1 Ratings
18% above category average
Mirakl Marketplace Platform
-
Ratings
eCommerce security10.01 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
ChannelAdvisor
4.2
7 Ratings
58% below category average
Mirakl Marketplace Platform
-
Ratings
Promotions & discounts3.47 Ratings00 Ratings
Personalized recommendations4.25 Ratings00 Ratings
SEO5.01 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
ChannelAdvisor
5.4
8 Ratings
38% below category average
Mirakl Marketplace Platform
-
Ratings
Multi-site management9.64 Ratings00 Ratings
Order processing3.98 Ratings00 Ratings
Inventory management5.18 Ratings00 Ratings
Shipping4.58 Ratings00 Ratings
Custom functionality3.96 Ratings00 Ratings
Best Alternatives
ChannelAdvisorMirakl Marketplace Platform
Small Businesses
Shopify Plus
Shopify Plus
Score 9.0 out of 10

No answers on this topic

Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10

No answers on this topic

Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
ChannelAdvisorMirakl Marketplace Platform
Likelihood to Recommend
5.1
(11 ratings)
7.0
(3 ratings)
Likelihood to Renew
7.0
(3 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
ChannelAdvisorMirakl Marketplace Platform
Likelihood to Recommend
ChannelAdvisor
Excellent for marketplace sellers with a lot of products - or those with a high turnover of SKUs. Not well suited to the small seller with only a few SKUs to promote. Also probably not suited to someone who only cares about a single marketplace. The real strength of it comes from managing multiple marketplaces through a single system.
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Mirakl
If you have a successful webstore with high traffic it could make sense to think about in expanding the business to other vendors by creating a marketplace (just like amazon). You'll charge a commission on the products sold in your website by other vendors, and that way you'll have a wide range of products to offer to your users. To do this, Mirakl is the software to use.
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Pros
ChannelAdvisor
  • Complex, Yet Simple Navigational Interface: ChannelAdvisor is a beast, but navigating through their platform is relatively straightforward. The overall heirarchy is very well put together.
  • One Feed to Rule Them All: With ChannelAdvisor, all we have to do is connect our inventory to their system once. Instead of having to construct and connect dozens of different product feeds to our internal inventory system, we simply connect to ChannelAdvisor and use the same single feed to build out all others' website templates.
  • Product Mapping Made Easy: Mapping product attribute data across a multitude of unique online marketplaces and digital marketing sites can seem like a daunting task. ChannelAdvisor does a great job of simplifying this process, providing easy-to-understand and manage feed templates containing helpful descriptions and categorization.
  • Business Rules and Lookup Lists: I use these all the time when "transforming" our raw inventory data to the specifications of any given feed. They are extremely helpful and super easy to build.
  • Efficient Product Optimization: Instead of having to deal with the time-consuming task of making minute changes to thousands and thousands of skus, ChannelAdvisor allows you to automate these changes in a matter of minutes. It's much more scalable for our business.
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Mirakl
  • Good API integration, easy to integrate
  • Almost complete seller platform providing all the basic features of a Marketplace and a few advanced ones
  • Good level of support of the team
  • Good level of product upgrades
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Cons
ChannelAdvisor
  • Lack of customization, documentation, tutorials, support for the premium webstore
  • Lack of innovation. My client was told that the basic web store was being replace by the premium web store so they needed to upgrade. In my opinion the basic web store was actually much more flexible and robust than the premium web store. Now (it has been less than 2 years) they are making my client switch from the premium web store to "Shopify" and they are charging more money for this. My client was charged to upgrade each time and the process to upgrade was expensive, time consuming, and very convoluted. ChannelAdvisor needs to invest in their technology and migrate data for ChannelAdvisor changes technology. But the experience as an end user is very frustrating since the way of doing things keep changing and not always for the better result for the customer.
  • Channel Advisor needs better support. Help Desk, knowledge base, etc. there are a lot of things you can do with ChannelAdvisor but it is my experience that nothing is very straight forward and there are many different potential problems you will run into and ChannelAdvisor points the finger at "Google" or "Amazon" or "Ebay" instead of helping solve a problem from end to end.
  • It is quite expensive for what it does. I would not have advised my customer to use their product but they were so entrenched that they had no other choice.
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Mirakl
  • Their management to start with (not kidding!)
  • Cost of Mirakl can be dramatic
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Likelihood to Renew
ChannelAdvisor
Without ChannelAdvisor, our business wouldn't be where it is today so the idea of NOT renewing is out of the question. By not renewing we would have to hire more employees and have more of a workload for existing employees. By keeping costs low and employees effecient we have been able to grow exponentially.
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Mirakl
No answers on this topic
Implementation Rating
ChannelAdvisor
Better control of scope between the resources on both sides involved would allow for better change management.
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Mirakl
No answers on this topic
Alternatives Considered
ChannelAdvisor
Our brand is growing online at a rapid clip, and we wanted a platform that would scale accordingly. The feature that really sold us was the automatic workflows. If we want a certain type of product that's going to a customer in a certain state to ship a certain way, we could make that happen automatically without any human touch! Wow!
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Mirakl
In 2013, when we evaluated Mirakl, we didn't find any other solution that was ready to go to market which could be compared.
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Return on Investment
ChannelAdvisor
  • This is an expensive tool that takes time to implement properly. You have to be ready to absorb costs and in downtime not selling.
  • Once set up well, it has some advantages that help with sale increases and fewer headaches.
  • We now use the same amount of people but have absorbed about 25% more business coming in.
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Mirakl
  • Increased turnover.
  • Reduced organic product sales.
  • Decreased Sales Margin.
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ScreenShots

ChannelAdvisor Screenshots

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