What users are saying about
20 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.7 out of 100
Based on 20 reviews and ratings
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.1 out of 100
Based on 3 reviews and ratings
Feature Set Ratings
- ChannelAdvisor ranks higher in 2 feature sets: Online Payment System, eCommerce Business Management
- Mirakl Marketplace Platform ranks higher in 1 feature set: Online Storefront
- ChannelAdvisor and Mirakl Marketplace Platform are tied in 1 feature set: eCommerce Marketing
Online Storefront
7.7
ChannelAdvisor
77%
8.4
Mirakl Marketplace Platform
84%
Mirakl Marketplace Platform ranks higher in 5/8 features
Mirakl Marketplace Platform ranks higher in 5/8 features
Product catalog & listings
6.0
60%
5 Ratings
8.0
80%
2 Ratings
Product management
8.0
80%
5 Ratings
8.0
80%
2 Ratings
Bulk product upload
9.0
90%
4 Ratings
10.0
100%
3 Ratings
Branding
8.2
82%
2 Ratings
6.0
60%
1 Rating
Product variations
8.2
82%
4 Ratings
9.9
99%
3 Ratings
Website integration
9.6
96%
2 Ratings
10.0
100%
2 Ratings
Visual customization
9.6
96%
2 Ratings
7.0
70%
1 Rating
CMS
3.0
30%
1 Rating
N/A
0 Ratings
Online Payment System
10.0
ChannelAdvisor
100%
8.0
Mirakl Marketplace Platform
80%
ChannelAdvisor ranks higher in 1/1 features
ChannelAdvisor ranks higher in 1/1 features
eCommerce security
10.0
100%
1 Rating
8.0
80%
1 Rating
eCommerce Marketing
6.0
ChannelAdvisor
60%
6.0
Mirakl Marketplace Platform
60%
Mirakl Marketplace Platform ranks higher in 2/3 features
Mirakl Marketplace Platform ranks higher in 2/3 features
Promotions & discounts
7.0
70%
4 Ratings
4.0
40%
2 Ratings
Personalized recommendations
6.0
60%
3 Ratings
8.0
80%
1 Rating
SEO
5.0
50%
1 Rating
6.0
60%
1 Rating
eCommerce Business Management
8.9
ChannelAdvisor
89%
7.4
Mirakl Marketplace Platform
74%
ChannelAdvisor ranks higher in 5/5 features
ChannelAdvisor ranks higher in 5/5 features
Multi-site management
9.6
96%
4 Ratings
7.0
70%
1 Rating
Order processing
10.0
100%
5 Ratings
8.0
80%
2 Ratings
Inventory management
7.0
70%
5 Ratings
7.0
70%
2 Ratings
Shipping
10.0
100%
5 Ratings
8.0
80%
2 Ratings
Custom functionality
8.0
80%
3 Ratings
7.0
70%
1 Rating
Attribute Ratings
- ChannelAdvisor is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
9.0
ChannelAdvisor
90%
8 Ratings
7.1
Mirakl Marketplace Platform
71%
3 Ratings
Likelihood to Renew
7.0
ChannelAdvisor
70%
3 Ratings
Mirakl Marketplace Platform
N/A
0 Ratings
Implementation Rating
8.0
ChannelAdvisor
80%
2 Ratings
Mirakl Marketplace Platform
N/A
0 Ratings
Likelihood to Recommend
ChannelAdvisor
Excellent for marketplace sellers with a lot of products - or those with a high turnover of SKUs. Not well suited to the small seller with only a few SKUs to promote. Also probably not suited to someone who only cares about a single marketplace. The real strength of it comes from managing multiple marketplaces through a single system.

Verified User
Director in Marketing
Retail Company, 51-200 employeesMirakl Marketplace Platform
If you have a successful webstore with high traffic it could make sense to think about in expanding the business to other vendors by creating a marketplace (just like amazon). You'll charge a commission on the products sold in your website by other vendors, and that way you'll have a wide range of products to offer to your users. To do this, Mirakl is the software to use.

Verified User
Manager in Sales
Retail Company, 10,001+ employeesPros
ChannelAdvisor
- Complex, Yet Simple Navigational Interface: ChannelAdvisor is a beast, but navigating through their platform is relatively straightforward. The overall heirarchy is very well put together.
- One Feed to Rule Them All: With ChannelAdvisor, all we have to do is connect our inventory to their system once. Instead of having to construct and connect dozens of different product feeds to our internal inventory system, we simply connect to ChannelAdvisor and use the same single feed to build out all others' website templates.
- Product Mapping Made Easy: Mapping product attribute data across a multitude of unique online marketplaces and digital marketing sites can seem like a daunting task. ChannelAdvisor does a great job of simplifying this process, providing easy-to-understand and manage feed templates containing helpful descriptions and categorization.
- Business Rules and Lookup Lists: I use these all the time when "transforming" our raw inventory data to the specifications of any given feed. They are extremely helpful and super easy to build.
- Efficient Product Optimization: Instead of having to deal with the time-consuming task of making minute changes to thousands and thousands of skus, ChannelAdvisor allows you to automate these changes in a matter of minutes. It's much more scalable for our business.
Acquisition Marketing Specialist
One Click VenturesRetail, 51-200 employees
Mirakl Marketplace Platform
- Good API integration, easy to integrate
- Almost complete seller platform providing all the basic features of a Marketplace and a few advanced ones
- Good level of support of the team
- Good level of product upgrades
Head of Marketplace
ePriceRetail, 51-200 employees
Cons
ChannelAdvisor
- Lack of customization, documentation, tutorials, support for the premium webstore
- Lack of innovation. My client was told that the basic web store was being replace by the premium web store so they needed to upgrade. In my opinion the basic web store was actually much more flexible and robust than the premium web store. Now (it has been less than 2 years) they are making my client switch from the premium web store to "Shopify" and they are charging more money for this. My client was charged to upgrade each time and the process to upgrade was expensive, time consuming, and very convoluted. ChannelAdvisor needs to invest in their technology and migrate data for ChannelAdvisor changes technology. But the experience as an end user is very frustrating since the way of doing things keep changing and not always for the better result for the customer.
- Channel Advisor needs better support. Help Desk, knowledge base, etc. there are a lot of things you can do with ChannelAdvisor but it is my experience that nothing is very straight forward and there are many different potential problems you will run into and ChannelAdvisor points the finger at "Google" or "Amazon" or "Ebay" instead of helping solve a problem from end to end.
- It is quite expensive for what it does. I would not have advised my customer to use their product but they were so entrenched that they had no other choice.

Verified User
Executive in Information Technology
Internet Company, 1-10 employeesMirakl Marketplace Platform
- Their management to start with (not kidding!)
- Cost of Mirakl can be dramatic
Senior Manager - Digital Transformation
CognizantInformation Technology & Services, 10,001+ employees
Pricing Details
ChannelAdvisor
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
Optional
Starting Price
—Mirakl Marketplace Platform
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
ChannelAdvisor
ChannelAdvisor 7.0
Based on 3 answers
Without ChannelAdvisor, our business wouldn't be where it is today so the idea of NOT renewing is out of the question. By not renewing we would have to hire more employees and have more of a workload for existing employees. By keeping costs low and employees effecient we have been able to grow exponentially.
Marketplace Manager
ExceptionalSheetsRetail, 11-50 employees
Mirakl Marketplace Platform
No score
No answers yet
No answers on this topic
Implementation Rating
ChannelAdvisor
ChannelAdvisor 8.0
Based on 2 answers
Better control of scope between the resources on both sides involved would allow for better change management.
Program, Project Manager
Jewelry TelevisionRetail, 501-1000 employees
Mirakl Marketplace Platform
No score
No answers yet
No answers on this topic
Alternatives Considered
ChannelAdvisor
Our brand is growing online at a rapid clip, and we wanted a platform that would scale accordingly. The feature that really sold us was the automatic workflows. If we want a certain type of product that's going to a customer in a certain state to ship a certain way, we could make that happen automatically without any human touch! Wow!
Ecommerce & Consumer Products Manager
Midwest Tungsten ServiceMining & Metals, 11-50 employees
Mirakl Marketplace Platform
In 2013, when we evaluated Mirakl, we didn't find any other solution that was ready to go to market which could be compared.
Head of Marketplace
ePriceRetail, 51-200 employees
Return on Investment
ChannelAdvisor
- This is an expensive tool that takes time to implement properly. You have to be ready to absorb costs and in downtime not selling.
- Once set up well, it has some advantages that help with sale increases and fewer headaches.
- We now use the same amount of people but have absorbed about 25% more business coming in.
Project Manager
Leaders RPMConsumer Goods, 51-200 employees
Mirakl Marketplace Platform
- Increased turnover.
- Reduced organic product sales.
- Decreased Sales Margin.

Verified User
Manager in Sales
Retail Company, 10,001+ employees