7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7 out of 100
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

    Email & Online Marketing

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    7.9

    Cheetah Messaging

    79%
    Cheetah Messaging ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    7.0
    70%
    11 Ratings

    Dynamic content

    N/A
    0 Ratings
    9.0
    90%
    11 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    7.5
    75%
    11 Ratings

    Landing pages

    N/A
    0 Ratings
    7.0
    70%
    11 Ratings

    A/B testing

    N/A
    0 Ratings
    8.0
    80%
    10 Ratings

    Mobile optimization

    N/A
    0 Ratings
    9.0
    90%
    10 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    8.0
    80%
    19 Ratings

    List management

    N/A
    0 Ratings
    8.0
    80%
    11 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.0
    80%
    9 Ratings

    Reporting & Analytics

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    7.7

    Cheetah Messaging

    77%
    Cheetah Messaging ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    7.5
    75%
    11 Ratings

    Standard reports

    N/A
    0 Ratings
    8.0
    80%
    11 Ratings

    Custom reports

    N/A
    0 Ratings
    7.5
    75%
    11 Ratings

    Pre-Send Testing

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    7.8

    Cheetah Messaging

    78%
    Cheetah Messaging ranks higher in 8/8 features

    URL Validation

    N/A
    0 Ratings
    7.2
    72%
    3 Ratings

    Link Tracking

    N/A
    0 Ratings
    8.5
    85%
    3 Ratings

    Image Validation

    N/A
    0 Ratings
    7.8
    78%
    3 Ratings

    Inbox Display

    N/A
    0 Ratings
    7.4
    74%
    3 Ratings

    Email Accessibility Tools

    N/A
    0 Ratings
    7.4
    74%
    3 Ratings

    Spelling and Grammar Check

    N/A
    0 Ratings
    7.7
    77%
    3 Ratings

    Spam Testing

    N/A
    0 Ratings
    7.5
    75%
    3 Ratings

    Email Previews

    N/A
    0 Ratings
    8.7
    87%
    3 Ratings

    Attribute Ratings

    • Cheetah Digital Customer Engagement Suite is rated higher in 1 area: Support Rating
    • Cheetah Messaging is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    7.1

    Cheetah Digital Customer Engagement Suite

    71%
    2 Ratings
    8.5

    Cheetah Messaging

    85%
    13 Ratings

    Likelihood to Renew

    Cheetah Digital Customer Engagement Suite

    N/A
    0 Ratings
    7.6

    Cheetah Messaging

    76%
    3 Ratings

    Usability

    Cheetah Digital Customer Engagement Suite

    N/A
    0 Ratings
    4.0

    Cheetah Messaging

    40%
    1 Rating

    Support Rating

    6.8

    Cheetah Digital Customer Engagement Suite

    68%
    4 Ratings
    2.0

    Cheetah Messaging

    20%
    2 Ratings

    Likelihood to Recommend

    Cheetah Digital Customer Engagement Suite

    I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.
    Anonymous | TrustRadius Reviewer

    Cheetah Messaging

    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
    Anonymous | TrustRadius Reviewer

    Pros

    Cheetah Digital Customer Engagement Suite

    • It offers social media tracking, which is a big competitive advantage against its rivals.
    • Email targeting options are better than MailChimp.
    • Good price.
    Gabriela Band | TrustRadius Reviewer

    Cheetah Messaging

    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Duncan Hernandez | TrustRadius Reviewer

    Cons

    Cheetah Digital Customer Engagement Suite

    • I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
    • Continue to improve the user interface to make all features more usable to their users.
    Anonymous | TrustRadius Reviewer

    Cheetah Messaging

    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Cheetah Digital Customer Engagement Suite

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    Cheetah Messaging

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    Cheetah Digital Customer Engagement Suite

    No score
    No answers yet
    No answers on this topic

    Cheetah Messaging

    Cheetah Messaging 7.6
    Based on 3 answers
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
    Anonymous | TrustRadius Reviewer

    Usability

    Cheetah Digital Customer Engagement Suite

    No score
    No answers yet
    No answers on this topic

    Cheetah Messaging

    Cheetah Messaging 4.0
    Based on 1 answer
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
    Anonymous | TrustRadius Reviewer

    Support Rating

    Cheetah Digital Customer Engagement Suite

    Cheetah Digital Customer Engagement Suite 6.8
    Based on 4 answers
    Cheetah has never been known for its customer service and the few times I had to contact the answers I got were either incomplete or not really useful for the problem I was having at the moment. I think there is a lot of room for improvement in this aspect.
    Gabriela Band | TrustRadius Reviewer

    Cheetah Messaging

    Cheetah Messaging 2.0
    Based on 2 answers
    Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Cheetah Digital Customer Engagement Suite

    They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.
    Anonymous | TrustRadius Reviewer

    Cheetah Messaging

    Cheetah Messaging is far good as we expect lots of functions and features are amazing and user-friendly with others they have good customer support. Our marketing team manages every campaign easily and helps their workflow. Apart from this Cheetah Messaging is easy to automate in all inbound campaigns and helps to focus on more nurturing customer relationships and renewals.
    Hinal S | TrustRadius Reviewer

    Return on Investment

    Cheetah Digital Customer Engagement Suite

    • It has raised costs due to its price, reducing ROI.
    • However, we have gotten good results and great CPAs with them, improving margins.
    • It has allowed us to be faster on testing, improving ROI in the long term.
    Gabriela Band | TrustRadius Reviewer

    Cheetah Messaging

    • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
    • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
    Anonymous | TrustRadius Reviewer

    Screenshots

    Add comparison