Cheetah Digital Customer Engagement Suite
7 Ratings
Triblio ABM/ABX Platform
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Top Rated
57 Ratings
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Cheetah Digital Customer Engagement Suite

7 Ratings
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Score 7 out of 100

Based on 7 reviews and ratings

Triblio ABM/ABX Platform

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Top Rated
57 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100

Based on 57 reviews and ratings

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Feature Set Ratings

    Ad Network Integration

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    8.1

    Triblio ABM/ABX Platform

    81%
    Triblio ABM/ABX Platform ranks higher in 2/2 features
    Triblio ABM/ABX Platform ranks higher in 2/2 features

    Data Transfer

    N/A
    0 Ratings
    8.2
    82%
    6 Ratings

    DSP integration

    N/A
    0 Ratings
    8.0
    80%
    4 Ratings

    Ad Campaigns

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    8.2

    Triblio ABM/ABX Platform

    82%
    Triblio ABM/ABX Platform ranks higher in 5/5 features
    Triblio ABM/ABX Platform ranks higher in 5/5 features

    Ad campaign creation

    N/A
    0 Ratings
    8.5
    85%
    7 Ratings

    Ad deployment

    N/A
    0 Ratings
    9.1
    91%
    7 Ratings

    Display advertising

    N/A
    0 Ratings
    8.6
    86%
    7 Ratings

    Ad display and retargeting segmentation

    N/A
    0 Ratings
    8.5
    85%
    7 Ratings

    Sequence targeting

    N/A
    0 Ratings
    6.5
    65%
    5 Ratings

    Ad Reporting & Analytics

    Cheetah Digital Customer Engagement Suite

    Feature Set Not Supported
    N/A
    8.2

    Triblio ABM/ABX Platform

    82%
    Triblio ABM/ABX Platform ranks higher in 6/6 features
    Triblio ABM/ABX Platform ranks higher in 6/6 features

    Ad dashboards

    N/A
    0 Ratings
    8.6
    86%
    6 Ratings

    Ad performance reports

    N/A
    0 Ratings
    8.7
    87%
    6 Ratings

    Ad conversion tracking

    N/A
    0 Ratings
    7.9
    79%
    6 Ratings

    Ad attribution reporting

    N/A
    0 Ratings
    8.2
    82%
    7 Ratings

    Cross-channel ad management

    N/A
    0 Ratings
    8.1
    81%
    6 Ratings

    Ad forecasting and optimization

    N/A
    0 Ratings
    7.8
    78%
    4 Ratings

    Attribute Ratings

    • Triblio ABM/ABX Platform is rated higher in 2 areas: Likelihood to Recommend, Support Rating

    Likelihood to Recommend

    7.1

    Cheetah Digital Customer Engagement Suite

    71%
    2 Ratings
    8.4

    Triblio ABM/ABX Platform

    84%
    42 Ratings

    Likelihood to Renew

    Cheetah Digital Customer Engagement Suite

    N/A
    0 Ratings
    8.9

    Triblio ABM/ABX Platform

    89%
    2 Ratings

    Usability

    Cheetah Digital Customer Engagement Suite

    N/A
    0 Ratings
    9.0

    Triblio ABM/ABX Platform

    90%
    1 Rating

    Support Rating

    6.8

    Cheetah Digital Customer Engagement Suite

    68%
    4 Ratings
    8.8

    Triblio ABM/ABX Platform

    88%
    37 Ratings

    Likelihood to Recommend

    Cheetah Digital Customer Engagement Suite

    I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 2 answers on this topic

    Triblio ABM/ABX Platform

    Triblio is just as good if not better at executing ABM Campaigns as any other platform on the market. With a simple interface and simple campaign setup, I was able to launch my first ABM campaign within weeks of our initial setup. If you are a single user for your field marketing department then Triblio is a great program to help you increase the traffic, registration, and engagement with all of the marketing functions that you support. The Customer service is excellent, we meet almost weekly with our reps and they are available anytime I need them. No matter how simple of a question or if you need help presenting to leadership they are there to help you the entire way! My only request is to have more control over the overall budget. Once the money is loaded into the system you can accidentally use all of your budgets on one campaign if you do not have your parameters set correctly. This quickly becomes a problem as you add users to the system. The ability to have multi-step campaigns is taking shape but is a pretty important capability from the start.

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    Alex Hendrickson | TrustRadius Reviewer
    Alex Hendrickson
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    Pros

    Cheetah Digital Customer Engagement Suite

    • It offers social media tracking, which is a big competitive advantage against its rivals.
    • Email targeting options are better than MailChimp.
    • Good price.

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    Gabriela Band | TrustRadius Reviewer
    Gabriela Band
    View all 2 answers on this topic

    Triblio ABM/ABX Platform

    • It has paved the way in creating an audience for our respective campaigns that are easy to set and customize.
    • This tool has a high configuration aspect which helps and facilitates [the business thoroughly] in their cases.
    • It helps you in interacting with any third-party websites or arbitrators for API calls and web solutions.

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    Ryan Dury | TrustRadius Reviewer
    Ryan Dury
    View all 42 answers on this topic

    Cons

    Cheetah Digital Customer Engagement Suite

    • I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
    • Continue to improve the user interface to make all features more usable to their users.

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    Anonymous | TrustRadius Reviewer
    Verified User
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    Triblio ABM/ABX Platform

    • Media buy done through automated credit card charge at the end of the month (as opposed to having to manually send the payment in once your balance is low).
    • The more clean look of the analytics dashboards - everything is there now, but there are so many analytics dashboards, you get paralysis by over-analysis sometimes, hard to pick what view to go by.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 42 answers on this topic

    Pricing Details

    Cheetah Digital Customer Engagement Suite

    General

    Free Trial
    —
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    —

    Triblio ABM/ABX Platform

    General

    Free Trial
    —
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    —

    Likelihood to Renew

    Cheetah Digital Customer Engagement Suite

    No score
    No answers yet
    No answers on this topic

    Triblio ABM/ABX Platform

    Triblio ABM/ABX Platform 8.9
    Based on 2 answers
    We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.

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    Erik Kielisch | TrustRadius Reviewer
    Erik Kielisch
    View all 2 answers on this topic

    Usability

    Cheetah Digital Customer Engagement Suite

    No score
    No answers yet
    No answers on this topic

    Triblio ABM/ABX Platform

    Triblio ABM/ABX Platform 9.0
    Based on 1 answer
    We have a cheaper version of Triblio, so we don't have all the bells and whistles. But, this works great for us. It's easy to use and the platform only includes things that we use instead of a handful of features that just slow it down. It looks like a simple version of Google Ads

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 1 answers on this topic

    Support Rating

    Cheetah Digital Customer Engagement Suite

    Cheetah Digital Customer Engagement Suite 6.8
    Based on 4 answers
    Cheetah has never been known for its customer service and the few times I had to contact the answers I got were either incomplete or not really useful for the problem I was having at the moment. I think there is a lot of room for improvement in this aspect.

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    Gabriela Band | TrustRadius Reviewer
    Gabriela Band
    View all 4 answers on this topic

    Triblio ABM/ABX Platform

    Triblio ABM/ABX Platform 8.8
    Based on 37 answers
    The Triblio support team is miles ahead of any ABM partners I have used in the past. All questions and concerns are answered expeditiously. We also have a weekly meeting where our rep gives us suggestions on how we can improve our ads and even walks us through them in real-time. I have not experienced anything quite this "white glove" in an ABM partner before.

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    EJ Davis | TrustRadius Reviewer
    EJ Davis
    View all 37 answers on this topic

    Alternatives Considered

    Cheetah Digital Customer Engagement Suite

    They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 2 answers on this topic

    Triblio ABM/ABX Platform

    Demandbase for just the base product was way more than I ended up paying for Triblio. If I were to level up Demandbase with all of the various add ons to bring it up to the functionality that Triblio provides it would cost a fortune.We actually used Terminus and moved away from it. It was an ok platform. It had a lot of shortcomings internationally.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 42 answers on this topic

    Return on Investment

    Cheetah Digital Customer Engagement Suite

    • It has raised costs due to its price, reducing ROI.
    • However, we have gotten good results and great CPAs with them, improving margins.
    • It has allowed us to be faster on testing, improving ROI in the long term.

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    Gabriela Band | TrustRadius Reviewer
    Gabriela Band
    View all 2 answers on this topic

    Triblio ABM/ABX Platform

    • Triblio is extremely powerful in terms of increasing conversion rates and we've tripled conversion rates using their targeted modals versus less targeted approaches with less sophisticated products, such as HelloBar.
    • Though it is hard to quantify, Triblio has increased the speed to market with which we can introduce targeted promotions. Campaigns can be spun up with Triblio in less than one day.
    • There have been no negative impacts to ROI from Triblio.

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    Eric Martin | TrustRadius Reviewer
    Eric Martin
    View all 42 answers on this topic

    Screenshots

    Triblio ABM/ABX Platform

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