Cheetah Digital Customer Engagement Suite vs Triblio

• It offers social media tracking, which is a big competitive advantage against its rivals.
• Email targeting options are better than MailChimp.
• Good price.

Read full review

• For geographic field marketing events we've seen a lot of success using their Modals to get relevant promotions in front of the right customers (for user meetups) and prospects (for happy hours to network with other SalesLoft customers). They've actually directly driven attendance at multiple events.
• The metrics that Triblio provides and its integration with Google Analytics help us to better understand how much progress we're making at driving target account traffic to our website. One of the lagging indicators of a successful ABM program is an increase in the number of target accounts visiting your site vs. non-target, and Triblio has helped us to measure this precisely.
• Triblio, for a young product, has a pretty intuitive interface. Though there are opportunities for it to grow and improve, it's easy for new Triblio users to pickup personalization, even if they are beginners or have only a rudimentary understanding of HTML.

Read full review

• I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
• Continue to improve the user interface to make all features more usable to their users.

Read full review

• Reporting - I think there is still more to be done from a reporting process, but haven't been able to dig in much to uncover more.
• User Experience - while some of the functionality is intuitive, other pieces are harder to navigate. Also, the terminology on the site can sometimes be a bit confusing as to what each button/section does.
• Enablement - ABM is a bit newer, so I think they can be doing a bit more to ensure we get off on the right foot utilizing all the important and cool features they offer.

Read full review

• It has raised costs due to its price, reducing ROI.
• However, we have gotten good results and great CPAs with them, improving margins.
• It has allowed us to be faster on testing, improving ROI in the long term.

Read full review

• Positive impact on our current client accounts for ABM in retaining clients.
• Extremely helpful with 1-1 ABM campaigns and increasing our conversion rates.
• The website personalization has helped heavily promote key activities and assets that has driven a large amount of conversion rates leading to closed deals.

Read full review